Rascasse Audience Intelligence

Blind Dating Audience in Germany

A data profile of the people who buy, follow and care about Blind Dating in Germany — modelled from more than twelve digital signal sources. Blind Dating has an estimated audience of 332,813 people in Germany.

#18among Romance in Germany#946among Movie / TV Show / Series in Germany#2666in Movies & TV

The average Blind Dating fan in Germany is 45.5 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Stadt-Parfümerie Pieper, Old Spice, Dating game show, with strongest over-indexing on Stadt-Parfümerie Pieper (41.13× the country average).

Demographically, the Blind Dating audience skews more male with an average age of 45.5, and over-indexes on personality traits such as Extroversion, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Blind Dating fan in Germany is more male, around 45.5 years old, with strong Extroversion tendencies and a notable affinity for Stadt-Parfümerie Pieper.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Romance

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Blind Dating profile in Germany.

Audience size
333K
in Germany
Gender
38.7%♀
61.3% male
Age
45.5
average years
Country rank
#16093
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Blind Dating viewers

38.7% are female, 61.3% are male, average age 45.5.

Fig. 02

Gender split

38.7%
Female
61.3%
Male
Demographic split for Blind Dating audience in Germany
MetricValue
Female38.7%
Male61.3%
Average age45.5
Estimated audience size332,813
Fig. 03

Age distribution

Ø 45.5
average years
Age distribution of the Blind Dating audience in Germany
Age bracketShare%
16-198%
20-2912%
30-3918%
40-4935%
50+28%
Fig. 04

Worldwide distribution

17.2%

of the worldwide Blind Dating audience comes from Germany.

Worldwide audience distribution share by country for Blind Dating
CountryShare
United States28.1%
Germany17.2%
United Kingdom11.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Blind Dating audience in Germany is strongest.

Fig. 05

Top regions by affinity

Blind Dating fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~30K1.24×
02Sachsen~10K1.12×
03Baden-Württemberg~40K1.11×
04Rheinland-Pfalz~10K1.10×
05Bayern~50K1.06×
06Brandenburg~9K1.06×
07Niedersachsen~30K1.03×
08Thüringen~7K1.01×
09Nordrhein-Westfalen~60K0.99×
10Sachsen-Anhalt~7K0.98×
11Berlin~10K0.96×
12Schleswig-Holstein~9K0.95×
13Hamburg~6K0.94×
14Mecklenburg-Vorpommern~5K0.90×
15Saarland~3K0.87×
16Bremen~2K0.84×
Fig. 06

Affinity by region

Affinity by region — Blind Dating, Germany
0.84×1.00×1.24×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Blind Dating audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Blind Dating audience
#·InterestCategoryAffinity×
01Matter of BritainLiterature42.10×
02Stadt-Parfümerie PieperShopping41.13×
03Old SpiceBeauty & Wellness27.79×
04Dating game showMovies & TV27.05×
05Uzo AdubaMovies & TV22.18×
06Perfume (Japanese band)Music & Radio20.89×
07JYP EntertainmentMovies & TV16.30×
08Axe (brand)Beauty & Wellness15.25×
09Eva GreenMovies & TV10.68×
10DeodorantBeauty & Wellness10.06×
11DiptyqueBeauty & Wellness8.96×
12paysafecardBusiness & Career7.25×
13Eric StehfestMovies & TV6.95×
14Fragrance oilBeauty & Wellness6.66×
15Love & SexKids & Family4.92×
16Science (journal)Business & Career3.98×
17Bares für RaresMovies & TV3.91×
18Dakota JohnsonMovies & TV3.87×
19Rock musicMusic & Radio1.80×
20Pop musicMusic & Radio1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Blind Dating audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Blind Dating audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.11×
Price SensitivityPREMIUM1.07×
DIY MentalityTHRILL1.06×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Blind Dating audience · Rather not
TraitClusterDeviationScore
TravellingTHRILL0.85×
MindfulnessBALANCE0.89×
Quality AwarenessPREMIUM0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Blind Dating have in Germany?

Blind Dating has an estimated audience of 332,813 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Blind Dating viewers?

38.7% of Blind Dating fans are female, 61.3% are male, with an average age of 45.5 years.

03

Which brands do Blind Dating fans like most?

Blind Dating fans show strongest brand affinity for Stadt-Parfümerie Pieper (41.13×), Old Spice (27.79×), and Dating game show (27.05×) over the country average.

04

Where do Blind Dating fans live in Germany?

Blind Dating fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Blind Dating fans also like?

Beyond Blind Dating itself, the audience over-indexes on Old Spice (27.79×), Dating game show (27.05×), Deodorant (10.06×), and Eva Green (10.68×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Romance audiences in Germany

See Blind Dating audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Blind Dating. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →