Boss Hoss Cycles Audience in Germany

Boss Hoss Cycles has an estimated audience of 248,375 people in Germany. 51.6% are female, 48.4% are male, average age 43.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Waco, Texas, Eskimo Callboy, Fist of the North Star, Rap rock, Milky Chance.
The average Boss Hoss Cycles fan in Germany is 43.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Waco, Texas, Eskimo Callboy, Fist of the North Star, with strongest over-indexing on Waco, Texas (123.27× the country average). Demographically, the Boss Hoss Cycles audience skews balanced with an average age of 43.5, and over-indexes on personality traits such as Tradition, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Brand · Subtype: Bicycle
Demographics of Boss Hoss Cycles fans
| Metric | Value |
|---|---|
| Female | 51.6% |
| Male | 48.4% |
| Average age | 43.5 |
| Estimated audience size | 248,375 |
Audience persona
The typical Boss Hoss Cycles fan in Germany is balanced, around 43.5 years old, with strong Tradition tendencies and a notable affinity for Waco, Texas.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 62,718 | 1.15× |
| Bayern | 32,814 | 0.82× |
| Baden-Württemberg | 28,680 | 0.85× |
| Niedersachsen | 23,956 | 0.99× |
| Sachsen | 16,498 | 1.35× |
| Hessen | 15,077 | 0.8× |
| Berlin | 10,889 | 0.98× |
| Rheinland-Pfalz | 10,817 | 0.87× |
| Brandenburg | 9,687 | 1.26× |
| Thüringen | 8,925 | 1.41× |
| Schleswig-Holstein | 8,897 | 1× |
| Sachsen-Anhalt | 6,905 | 1.07× |
| Hamburg | 4,949 | 0.88× |
| Mecklenburg-Vorpommern | 4,899 | 1.03× |
| Saarland | 2,909 | 0.95× |
| Bremen | 1,226 | 0.58× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Waco, Texas | 123.27× | Travel & Leisure |
| Eskimo Callboy | 57.62× | Music & Radio |
| Fist of the North Star | 221.51× | Literature |
| Rap rock | 37.05× | Music & Radio |
| Milky Chance | 71.83× | Music & Radio |
| Album | 14.54× | Music & Radio |
| Fritz Kalkbrenner | 73.55× | Music & Radio |
| Sampling (music) | 14.1× | Music & Radio |
| Peter Maffay | 13.54× | Music & Radio |
| Rea Garvey | 19.81× | Music & Radio |
| Die Fantastischen Vier | 42.07× | Music & Radio |
| Tash Sultana | 70.41× | Music & Radio |
| Neo soul | 41.05× | Music & Radio |
| Akira (manga) | 45.56× | Movies & TV |
| Jasmin Tawil | 32.49× | Movies & TV |
| Adel Tawil | 32.49× | Music & Radio |
| Orange County Choppers | 91.99× | Cars & Mobility |
| West Coast Choppers | 44.58× | Fashion & Accessoires |
| Danko Jones | 64.39× | Music & Radio |
| Wirtz | 6.87× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 2.03 |
| Early Adopter Mentality | POWER | 1.4 |
| Sports Activity | POWER | 1.37 |
| Patriotism | CONSERVATISM | 1.23 |
| Family Orientation | CONSERVATISM | 1.13 |
| Indulgence | JOY | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 34.3% |
| United States | 17.5% |
| Sweden | 4.0% |
See Boss Hoss Cycles audiences in other countries
More Bicycle audiences in Germany
- Shimano (2,380,311)
- Trek Bicycle Corporation (2,222,066)
- SRAM Corporation (1,926,613)
- Cervélo (1,468,362)
- Colnago (1,414,304)
Frequently asked questions
How many fans does Boss Hoss Cycles have in Germany?
Boss Hoss Cycles has an estimated audience of 248,375 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Boss Hoss Cycles fans?
51.6% of Boss Hoss Cycles fans are female, 48.4% are male, with an average age of 43.5 years.
Which brands do Boss Hoss Cycles fans like most?
Boss Hoss Cycles fans show strongest brand affinity for Waco, Texas (123.27×), Eskimo Callboy (57.62×), and Fist of the North Star (221.51×) over the country average.
Where do Boss Hoss Cycles fans live in Germany?
Boss Hoss Cycles fans in Germany are most concentrated in Nordrhein-Westfalen (reach 62,718), Bayern (reach 32,814), and Baden-Württemberg (reach 28,680). These three regions account for the largest share of the active audience.
What other brands do Boss Hoss Cycles fans also like?
Beyond Boss Hoss Cycles itself, the audience over-indexes on Eskimo Callboy (57.62×), Fist of the North Star (221.51×), Rap rock (37.05×), and Milky Chance (71.83×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Boss Hoss Cycles. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.