Waco, Texas Audience in Germany
Waco, Texas has an estimated audience of 380,689 people in Germany. 77.1% are female, 22.9% are male, average age 44.7. Top brand affinities: Boss Hoss Cycles, Brad Pitt, Devil May Cry, Koreaboo, Tagesschau.
Top brand affinities include Boss Hoss Cycles, Brad Pitt, Devil May Cry, with strongest over-indexing on Boss Hoss Cycles (70.21× the country average). Demographically, the Waco, Texas audience skews more female with an average age of 44.7, and over-indexes on personality traits such as Convenience Orientation, Spirituality.
Category: Travel & Leisure · Type: POI · Subtype: Region
Demographics of Waco, Texas fans
| Metric | Value |
|---|---|
| Female | 77.1% |
| Male | 22.9% |
| Average age | 44.7 |
| Estimated audience size | 380,689 |
Audience persona
The typical Waco, Texas fan in Germany is more female, around 44.7 years old, with strong Convenience Orientation tendencies and a notable affinity for Boss Hoss Cycles.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Boss Hoss Cycles | 70.21× | Cars & Mobility |
| Brad Pitt | 13.46× | Movies & TV |
| Devil May Cry | 36.98× | Games |
| Koreaboo | 37.19× | Internet & Social Media |
| Tagesschau | 2.2× | Movies & TV |
| Satire | 4.65× | Literature |
| Chris Evans (actor) | 10.3× | Movies & TV |
| Public administration | 8.11× | Business & Career |
| AutoScout24 | 2.27× | Cars & Mobility |
| Pets | 1.63× | Pets & Animals |
| Colin Firth | 10.3× | Movies & TV |
| German television comedy | 4.84× | Movies & TV |
| House music | 2.36× | Music & Radio |
| Felix Baumgartner | 3.68× | Sports |
| Edeka | 1.73× | Shopping |
| Diorama | 14.42× | Kids & Family |
| Pixi | 10.3× | Beauty & Wellness |
| Al-Hilal FC | 10.79× | Sports |
| Model building | 6.03× | Kids & Family |
| Katie Price | 6.75× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 1.56 |
| Spirituality | BALANCE | 1.52 |
| Pet Ownership | JOY | 1.43 |
| Early Adopter Mentality | POWER | 1.34 |
| LGBTQ+ Identity | OPEN | 1.29 |
| Healthy Lifestyle | BALANCE | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 65.2% |
| Germany | 9.9% |
| Canada | 2.8% |
See Waco, Texas audiences in other countries
More Region audiences in Germany
- North Rhine-Westphalia (12,537,146)
- Bavaria (11,233,911)
- Baden-Württemberg (9,848,271)
- Rhine (9,303,980)
- Lower Saxony (6,360,906)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Waco, Texas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.