A data profile of the people who buy, follow and care about Waco, Texas in Germany — modelled from more than twelve digital signal sources. Waco, Texas has an estimated audience of 380,689 people in Germany.
The average Waco, Texas fan in Germany is 44.7 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Boss Hoss Cycles, OK! Magazin, Brad Pitt, with strongest over-indexing on Boss Hoss Cycles (123.27× the country average).
Demographically, the Waco, Texas audience skews more female with an average age of 44.7, and over-indexes on personality traits such as Spirituality, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Waco, Texas fan in Germany is more female, around 44.7 years old, with strong Spirituality tendencies and a notable affinity for Boss Hoss Cycles.
The key figures that characterise the Waco, Texas profile in Germany.
77.1% are female, 22.9% are male, average age 44.7.
| Metric | Value |
|---|---|
| Female | 77.1% |
| Male | 22.9% |
| Average age | 44.7 |
| Estimated audience size | 380,689 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 16% | |
| 30-39 | 18% | |
| 40-49 | 24% | |
| 50+ | 33% |
of the worldwide Waco, Texas audience comes from Germany.
| Country | Share |
|---|---|
| United States | 65.2% |
| Germany | 9.9% |
| Canada | 2.7% |
Where the Waco, Texas audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bayern | ~70K | 1.09× | |
| 02 | Rheinland-Pfalz | ~20K | 1.09× | |
| 03 | Schleswig-Holstein | ~10K | 1.09× | |
| 04 | Hessen | ~30K | 1.08× | |
| 05 | Berlin | ~20K | 1.05× | |
| 06 | Brandenburg | ~10K | 1.04× | |
| 07 | Baden-Württemberg | ~50K | 1.02× | |
| 08 | Mecklenburg-Vorpommern | ~7K | 1.00× | |
| 09 | Niedersachsen | ~40K | 0.99× | |
| 10 | Thüringen | ~10K | 0.99× | |
| 11 | Hamburg | ~8K | 0.98× | |
| 12 | Saarland | ~5K | 0.97× | |
| 13 | Bremen | ~3K | 0.97× | |
| 14 | Sachsen | ~20K | 0.96× | |
| 15 | Sachsen-Anhalt | ~10K | 0.96× | |
| 16 | Nordrhein-Westfalen | ~80K | 0.95× |
The strongest cross-interests of the Waco, Texas audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Boss Hoss Cycles | Cars & Mobility | 123.27× | ||
| 02 | Devil May Cry | Games | 35.95× | ||
| 03 | OK! Magazin | News | 34.09× | ||
| 04 | Koreaboo | Internet & Social Media | 23.67× | ||
| 05 | Diorama | Kids & Family | 13.32× | ||
| 06 | Colin Firth | Movies & TV | 10.30× | ||
| 07 | Brad Pitt | Movies & TV | 10.13× | ||
| 08 | Organic chemistry | Business & Career | 9.16× | ||
| 09 | Volkswagen Amarok | Cars & Mobility | 8.62× | ||
| 10 | Chris Evans (actor) | Movies & TV | 8.28× | ||
| 11 | Model building | Kids & Family | 6.85× | ||
| 12 | Public administration | Business & Career | 6.66× | ||
| 13 | Sandra Bullock | Movies & TV | 4.74× | ||
| 14 | Angelina Jolie | Movies & TV | 4.43× | ||
| 15 | Non-alcoholic beverage | Food & Beverages | 4.29× | ||
| 16 | Jason Momoa | Movies & TV | 4.03× | ||
| 17 | Sarah Connor | Music & Radio | 3.04× | ||
| 18 | Postbank | Business & Career | 2.01× | ||
| 19 | Tagesschau | Movies & TV | 1.80× | ||
| 20 | Netto Marken-Discount | Shopping | 1.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 2.00× | |
| Convenience Orientation | PREMIUM | 1.87× | |
| Extroversion | THRILL | 1.61× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.63× | |
| Price Sensitivity | PREMIUM | 0.64× | |
| Luxury Orientation | PREMIUM | 0.75× |
Waco, Texas has an estimated audience of 380,689 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
77.1% of Waco, Texas fans are female, 22.9% are male, with an average age of 44.7 years.
Waco, Texas fans show strongest brand affinity for Boss Hoss Cycles (123.27×), OK! Magazin (34.09×), and Brad Pitt (10.13×) over the country average.
Waco, Texas fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~70K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Waco, Texas itself, the audience over-indexes on OK! Magazin (34.09×), Brad Pitt (10.13×), Devil May Cry (35.95×), and Tagesschau (1.8×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Waco, Texas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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