Public administration Audience in Germany

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Public administration has an estimated audience of 1,178,901 people in Germany. 58.8% are female, 41.2% are male, average age 41.4. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Berlin. Top brand affinities: Walk-in clinic, Government, NewYork–Presbyterian Hospital, Massachusetts General Hospital, Florence Nightingale.

The average Public administration fan in Germany is 41.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Berlin. Top brand affinities include Walk-in clinic, Government, NewYork–Presbyterian Hospital, with strongest over-indexing on Walk-in clinic (83.88× the country average). Demographically, the Public administration audience skews more female with an average age of 41.4, and over-indexes on personality traits such as Community Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Business & Career · Type: Topic · Subtype: Field of study

Demographics of Public administration fans

Demographic split for Public administration audience in Germany
MetricValue
Female58.8%
Male41.2%
Average age41.4
Estimated audience size1,178,901

Audience persona

The typical Public administration fan in Germany is more female, around 41.4 years old, with strong Community Orientation tendencies and a notable affinity for Walk-in clinic.

Top regions in Germany

Top regions ranked by reach for Public administration in Germany
RegionReachAffinity
Nordrhein-Westfalen254,6580.99×
Baden-Württemberg136,3360.85×
Berlin125,6482.38×
Bayern120,1370.63×
Niedersachsen116,4481.02×
Hessen81,0960.9×
Brandenburg48,9381.34×
Rheinland-Pfalz47,6190.81×
Sachsen40,5960.7×
Schleswig-Holstein33,3440.79×
Sachsen-Anhalt31,6131.03×
Mecklenburg-Vorpommern25,4381.13×
Hamburg23,0300.86×
Thüringen22,8550.76×
Bremen11,8311.17×
Saarland9,1150.63×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Public administration audience
BrandAffinityCategory
Walk-in clinic83.88×Health
Government51.07×Politics & Society
NewYork–Presbyterian Hospital71.04×Health
Massachusetts General Hospital69.7×Health
Florence Nightingale63.74×Politics & Society
Legal education29.53×Business & Career
Law firm24.36×Business & Career
Civil law (common law)25.54×Politics & Society
Advocate40.67×Politics & Society
Training6.32×Sports
Geography9.04×Business & Career
Politics5.36×Politics & Society
International relations20.16×Business & Career
Judge16.58×Business & Career
Employment5.48×Business & Career
Law6.3×Business & Career
Science4.86×Business & Career
Public sector16.84×Business & Career
Editor-in-chief34.44×News
Law clerk47.12×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Public administration audience
TraitClusterScore
Community OrientationOPEN1.82
LGBTQ+ IdentityOPEN1.66
SustainabilityBALANCE1.55
PatriotismCONSERVATISM1.46
Sports ActivityPOWER1.43
TravellingTHRILL1.4

Worldwide distribution

Worldwide audience distribution share by country for Public administration
CountryShare
United States25.2%
Brazil14.1%
Japan7.4%

See Public administration audiences in other countries

More Field of study audiences in Germany

Frequently asked questions

How many fans does Public administration have in Germany?

Public administration has an estimated audience of 1,178,901 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

What is the gender split and age of Public administration fans?

58.8% of Public administration fans are female, 41.2% are male, with an average age of 41.4 years.

Which brands do Public administration fans like most?

Public administration fans show strongest brand affinity for Walk-in clinic (83.88×), Government (51.07×), and NewYork–Presbyterian Hospital (71.04×) over the country average.

Where do Public administration fans live in Germany?

Public administration fans in Germany are most concentrated in Nordrhein-Westfalen (reach 254,658), Baden-Württemberg (reach 136,336), and Berlin (reach 125,648). These three regions account for the largest share of the active audience.

What other brands do Public administration fans also like?

Beyond Public administration itself, the audience over-indexes on Government (51.07×), NewYork–Presbyterian Hospital (71.04×), Massachusetts General Hospital (69.7×), and Florence Nightingale (63.74×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Public administration. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.