Rascasse Audience Intelligence

Florence Nightingale Audience in Germany

A data profile of the people who buy, follow and care about Florence Nightingale in Germany — modelled from more than twelve digital signal sources. Florence Nightingale has an estimated audience of 418,141 people in Germany.

The average Florence Nightingale fan in Germany is 44.5 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Germany, REWE, Walk-in clinic, with strongest over-indexing on Germany (1.78× the country average).

Demographically, the Florence Nightingale audience skews more female with an average age of 44.5, and over-indexes on personality traits such as Spirituality, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Florence Nightingale fan in Germany is more female, around 44.5 years old, with strong Spirituality tendencies and a notable affinity for Germany.

Category: Politics & Society · Type: Person · Subtype: Author

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Florence Nightingale profile in Germany.

Audience size
418K
in Germany
Gender
66.6%
33.4% male
Age
44.5
average years
Country rank
#13499
Person in Germany
Fig. 01

Search interest · 12-month trend

-8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Florence Nightingale fans

66.6% are female, 33.4% are male, average age 44.5.

Fig. 02

Gender split

66.6%
Female
33.4%
Male
Demographic split for Florence Nightingale audience in Germany
MetricValue
Female66.6%
Male33.4%
Average age44.5
Estimated audience size418,141
Fig. 03

Age distribution

Ø 44.5
average years
Age distribution of the Florence Nightingale audience in Germany
Age bracketShare%
16-196%
20-2914%
30-3924%
40-4929%
50+27%
Fig. 04

Worldwide distribution

4.7%

of the worldwide Florence Nightingale audience comes from Germany.

Worldwide audience distribution share by country for Florence Nightingale
CountryShare
United States24.0%
United Kingdom9.1%
India6.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Florence Nightingale audience in Germany is strongest.

Fig. 05

Top regions by affinity

Florence Nightingale fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~100K1.40×
02Thüringen~10K1.16×
03Sachsen~20K1.10×
04Niedersachsen~40K1.08×
05Berlin~20K1.00×
06Sachsen-Anhalt~10K1.00×
07Rheinland-Pfalz~20K0.99×
08Mecklenburg-Vorpommern~8K0.99×
09Hamburg~9K0.98×
10Hessen~30K0.95×
11Saarland~5K0.95×
12Brandenburg~10K0.93×
13Schleswig-Holstein~10K0.92×
14Baden-Württemberg~50K0.91×
15Bayern~60K0.87×
16Bremen~3K0.84×
Fig. 06

Affinity by region

Affinity by region — Florence Nightingale, Germany
0.84×1.00×1.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Florence Nightingale audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Florence Nightingale audience
#·InterestCategoryAffinity×
01Walk-in clinicHealth9.79×
02HospitalHealth4.12×
03QVCMovies & TV2.95×
04Let's Dance (German TV series)Movies & TV2.88×
05TchiboShopping2.76×
06REWEShopping2.42×
07RossmannShopping2.34×
08KauflandShopping2.29×
09GiftShopping2.24×
10North Rhine-WestphaliaTravel & Leisure2.22×
11WhatsAppInternet & Social Media2.15×
12Netto Marken-DiscountShopping2.08×
13VeganismFood & Beverages2.01×
14SoftwareTechnology & Electronics1.92×
15BildNews1.87×
16HotelsTravel & Leisure1.83×
17GermanyTravel & Leisure1.78×
18YouTubeMovies & TV1.67×
19CultureLiterature1.66×
20EuropeTravel & Leisure1.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Florence Nightingale audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Florence Nightingale audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.60×
Need for SecurityCONSERVATISM1.51×
CreativityOPEN1.42×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Florence Nightingale audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.80×
Luxury OrientationPREMIUM0.87×
Design AffinityPREMIUM0.90×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Florence Nightingale have in Germany?

Florence Nightingale has an estimated audience of 418,141 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Florence Nightingale fans?

66.6% of Florence Nightingale fans are female, 33.4% are male, with an average age of 44.5 years.

03

Which brands do Florence Nightingale fans like most?

Florence Nightingale fans show strongest brand affinity for Germany (1.78×), REWE (2.42×), and Walk-in clinic (9.79×) over the country average.

04

Where do Florence Nightingale fans live in Germany?

Florence Nightingale fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Florence Nightingale fans also like?

Beyond Florence Nightingale itself, the audience over-indexes on REWE (2.42×), Walk-in clinic (9.79×), Kaufland (2.29×), and Software (1.92×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Florence Nightingale. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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