SRAM Corporation Audience in Germany

Demographics of SRAM Corporation fans

Audience persona

The typical SRAM Corporation fan in Germany is more male, around 38.1 years old, with strong Sports Activity tendencies and a notable affinity for Orbea.

Top regions in Germany

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Worldwide distribution

See SRAM Corporation audiences in other countries

• SRAM Corporation — United States
• SRAM Corporation — United Kingdom
• SRAM Corporation — France
• SRAM Corporation — Italy
• SRAM Corporation — Spain
• SRAM Corporation — Brazil
• SRAM Corporation — Japan
• SRAM Corporation — South Korea
• SRAM Corporation — India

More Bicycle audiences in Germany

• Shimano (2,380,311)
• Trek Bicycle Corporation (2,222,066)
• Cervélo (1,468,362)
• Colnago (1,414,304)
• Pinarello (1,407,631)

Frequently asked questions

How many fans does SRAM Corporation have in Germany?

SRAM Corporation has an estimated audience of 1,796,625 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

What is the gender split and age of SRAM Corporation fans?

28.2% of SRAM Corporation fans are female, 71.8% are male, with an average age of 38.1 years.

Which brands do SRAM Corporation fans like most?

SRAM Corporation fans show strongest brand affinity for Orbea (30.45×), Colnago (24.86×), and Bicycle helmet (23.1×) over the country average.

Where do SRAM Corporation fans live in Germany?

SRAM Corporation fans in Germany are most concentrated in Bayern (reach 552,052), Nordrhein-Westfalen (reach 414,924), and Baden-Württemberg (reach 384,509). These three regions account for the largest share of the active audience.

What other brands do SRAM Corporation fans also like?

Beyond SRAM Corporation itself, the audience over-indexes on Colnago (24.86×), Bicycle helmet (23.1×), Pinarello (19.14×), and Cervélo (17.91×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for SRAM Corporation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.