Cyclo-cross Audience in Germany
Cyclo-cross has an estimated audience of 1,027,712 people in Germany. 21.1% are female, 78.9% are male, average age 38.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Bicycle helmet, Colnago, Orbea, Bicycle wheel, Wetsuit.
The average Cyclo-cross fan in Germany is 38.0 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Bicycle helmet, Colnago, Orbea, with strongest over-indexing on Bicycle helmet (33.2× the country average). Demographically, the Cyclo-cross audience skews more male with an average age of 38.0, and over-indexes on personality traits such as Sustainability, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic · Subtype: Sport
Demographics of Cyclo-cross fans
| Metric | Value |
|---|---|
| Female | 21.1% |
| Male | 78.9% |
| Average age | 38.0 |
| Estimated audience size | 1,027,712 |
Audience persona
The typical Cyclo-cross fan in Germany is more male, around 38.0 years old, with strong Sustainability tendencies and a notable affinity for Bicycle helmet.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 220,296 | 0.98× |
| Bayern | 192,773 | 1.17× |
| Baden-Württemberg | 164,716 | 1.17× |
| Niedersachsen | 91,910 | 0.92× |
| Hessen | 84,866 | 1.08× |
| Sachsen | 67,171 | 1.33× |
| Rheinland-Pfalz | 53,354 | 1.04× |
| Berlin | 41,621 | 0.91× |
| Schleswig-Holstein | 35,361 | 0.96× |
| Hamburg | 28,267 | 1.22× |
| Brandenburg | 26,619 | 0.83× |
| Thüringen | 24,095 | 0.92× |
| Sachsen-Anhalt | 21,274 | 0.8× |
| Mecklenburg-Vorpommern | 16,171 | 0.82× |
| Saarland | 11,691 | 0.93× |
| Bremen | 8,083 | 0.92× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Bicycle helmet | 33.2× | Cars & Mobility |
| Colnago | 30.92× | Cars & Mobility |
| Orbea | 26.2× | Cars & Mobility |
| Bicycle wheel | 16.42× | Cars & Mobility |
| Wetsuit | 39.93× | Sports |
| SRAM Corporation | 12.63× | Cars & Mobility |
| Bicycle frame | 11.71× | Sports |
| Cervélo | 13.83× | Cars & Mobility |
| Pinarello | 13.83× | Cars & Mobility |
| Pinkbike | 18.16× | Sports |
| Giro d'Italia | 10.54× | Sports |
| Mountain bike trials | 15.38× | Sports |
| Vuelta a España | 13.3× | Sports |
| Bicycle handlebar | 16.45× | Sports |
| Baseball cap | 10.74× | Fashion & Accessoires |
| Cycling jersey | 29.09× | Sports |
| Water polo | 17.02× | Sports |
| Freeride World Tour | 35.07× | Sports |
| Long-distance running | 8.81× | Sports |
| Indoor cycling | 12.81× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 2.59 |
| Sports Activity | POWER | 1.83 |
| Travelling | THRILL | 1.45 |
| Early Adopter Mentality | POWER | 1.39 |
| Risk Appetite | THRILL | 1.37 |
| DIY Mentality | THRILL | 1.35 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 11.1% |
| Germany | 9.2% |
| Italy | 9.2% |
See Cyclo-cross audiences in other countries
More Sport audiences in Germany
- Soccer (21,821,139)
- American football (15,078,573)
- Basketball (12,761,477)
- Golf (11,418,178)
- Swimming (9,658,593)
Frequently asked questions
How many fans does Cyclo-cross have in Germany?
Cyclo-cross has an estimated audience of 1,027,712 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Cyclo-cross fans?
21.1% of Cyclo-cross fans are female, 78.9% are male, with an average age of 38.0 years.
Which brands do Cyclo-cross fans like most?
Cyclo-cross fans show strongest brand affinity for Bicycle helmet (33.2×), Colnago (30.92×), and Orbea (26.2×) over the country average.
Where do Cyclo-cross fans live in Germany?
Cyclo-cross fans in Germany are most concentrated in Nordrhein-Westfalen (reach 220,296), Bayern (reach 192,773), and Baden-Württemberg (reach 164,716). These three regions account for the largest share of the active audience.
What other brands do Cyclo-cross fans also like?
Beyond Cyclo-cross itself, the audience over-indexes on Colnago (30.92×), Orbea (26.2×), Bicycle wheel (16.42×), and Wetsuit (39.93×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Cyclo-cross. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.