Buddy film Audience in Germany

Buddy film has an estimated audience of 938,105 people in Germany. 52.7% are female, 47.3% are male, average age 29.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Harry Potter, Spiegel Online, Deichmann, Rossmann, Airbnb.
The average Buddy film fan in Germany is 29.1 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Harry Potter, Spiegel Online, Deichmann, with strongest over-indexing on Harry Potter (1.67× the country average). Demographically, the Buddy film audience skews balanced with an average age of 29.1, and over-indexes on personality traits such as Extroversion, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Topic · Subtype: Movie genre
Demographics of Buddy film fans
| Metric | Value |
|---|---|
| Female | 52.7% |
| Male | 47.3% |
| Average age | 29.1 |
| Estimated audience size | 938,105 |
Audience persona
The typical Buddy film fan in Germany is balanced, around 29.1 years old, with strong Extroversion tendencies and a notable affinity for Harry Potter.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 210,035 | 1.02× |
| Bayern | 150,397 | 1× |
| Baden-Württemberg | 127,804 | 1× |
| Niedersachsen | 103,881 | 1.14× |
| Hessen | 72,175 | 1.01× |
| Sachsen | 44,146 | 0.96× |
| Rheinland-Pfalz | 44,005 | 0.94× |
| Berlin | 37,450 | 0.89× |
| Schleswig-Holstein | 30,594 | 0.91× |
| Brandenburg | 27,584 | 0.95× |
| Sachsen-Anhalt | 27,056 | 1.11× |
| Thüringen | 23,401 | 0.98× |
| Hamburg | 19,549 | 0.92× |
| Mecklenburg-Vorpommern | 16,657 | 0.93× |
| Saarland | 11,828 | 1.03× |
| Bremen | 9,750 | 1.22× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Harry Potter | 1.67× | Movies & TV |
| Spiegel Online | 1.82× | News |
| Deichmann | 1.73× | Shopping |
| Rossmann | 1.67× | Shopping |
| Airbnb | 1.53× | Travel & Leisure |
| The Incredibles | 10.48× | Movies & TV |
| Primark | 1.69× | Shopping |
| Gute Zeiten, schlechte Zeiten | 1.74× | Movies & TV |
| Helene Fischer | 1.51× | Music & Radio |
| Disneyland | 2.32× | Travel & Leisure |
| Finding Nemo | 5.97× | Movies & TV |
| Pet store | 1.62× | Pets & Animals |
| Disney Princess | 3.23× | Kids & Family |
| Florian Silbereisen | 1.58× | Music & Radio |
| Heidi Klum | 1.77× | Fashion & Accessoires |
| Seth Rogen | 5.99× | Movies & TV |
| ProSieben | 1.57× | Movies & TV |
| Jennifer Lawrence | 2.41× | Movies & TV |
| Mickey Mouse | 2.93× | Movies & TV |
| Manuel Neuer | 1.59× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.47 |
| Patriotism | CONSERVATISM | 1.26 |
| Pet Ownership | JOY | 1.25 |
| LGBTQ+ Identity | OPEN | 1.24 |
| DIY Mentality | THRILL | 1.13 |
| Creativity | OPEN | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 37.1% |
| India | 6.9% |
| United Kingdom | 6.0% |
See Buddy film audiences in other countries
More Movie genre audiences in Germany
- Comedy movies (16,042,538)
- Action movies (12,513,404)
- Thriller movies (9,791,346)
- Drama movies (9,163,861)
- Animated movies (8,760,194)
Frequently asked questions
How many fans does Buddy film have in Germany?
Buddy film has an estimated audience of 938,105 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Buddy film fans?
52.7% of Buddy film fans are female, 47.3% are male, with an average age of 29.1 years.
Which brands do Buddy film fans like most?
Buddy film fans show strongest brand affinity for Harry Potter (1.67×), Spiegel Online (1.82×), and Deichmann (1.73×) over the country average.
Where do Buddy film fans live in Germany?
Buddy film fans in Germany are most concentrated in Nordrhein-Westfalen (reach 210,035), Bayern (reach 150,397), and Baden-Württemberg (reach 127,804). These three regions account for the largest share of the active audience.
What other brands do Buddy film fans also like?
Beyond Buddy film itself, the audience over-indexes on Spiegel Online (1.82×), Deichmann (1.73×), Rossmann (1.67×), and Airbnb (1.53×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Buddy film. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.