Divinatory, esoteric and occult tarot Audience in Germany
Divinatory, esoteric and occult tarot has an estimated audience of 363,858 people in Germany. 74.6% are female, 25.4% are male, average age 33.4. Top brand affinities: Jotex, Crystal healing, Jeremy Renner, Ben Stiller, Jeffrey Dean Morgan.
Top brand affinities include Jotex, Crystal healing, Jeremy Renner, with strongest over-indexing on Jotex (78.71× the country average). Demographically, the Divinatory, esoteric and occult tarot audience skews more female with an average age of 33.4, and over-indexes on personality traits such as Mindfulness, LGBTQ+ Identity.
Category: Health · Type: Topic
Demographics of Divinatory, esoteric and occult tarot fans
| Metric | Value |
|---|---|
| Female | 74.6% |
| Male | 25.4% |
| Average age | 33.4 |
| Estimated audience size | 363,858 |
Audience persona
The typical Divinatory, esoteric and occult tarot fan in Germany is more female, around 33.4 years old, with strong Mindfulness tendencies and a notable affinity for Jotex.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jotex | 78.71× | Shopping |
| Crystal healing | 21.36× | Health |
| Jeremy Renner | 20× | Movies & TV |
| Ben Stiller | 20× | Movies & TV |
| Jeffrey Dean Morgan | 19.6× | Movies & TV |
| Tarot | 14.84× | Health |
| Pierre Franckh | 26.92× | Movies & TV |
| Robert Redford | 6.04× | Movies & TV |
| Josh Duhamel | 20× | Fashion & Accessoires |
| Chadwick Boseman | 20× | Movies & TV |
| Joseph Gordon-Levitt | 20× | Movies & TV |
| Danny Trejo | 16.35× | Movies & TV |
| Ariana Grande | 6.25× | Music & Radio |
| Natural foods | 5.31× | Food & Beverages |
| Horoscope | 11.13× | Health |
| Livemusic | 3.55× | Music & Radio |
| Self-awareness | 3.43× | Health |
| Neil Patrick Harris | 19.54× | Movies & TV |
| Bill Murray | 12.09× | Movies & TV |
| Bob Odenkirk | 12.62× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 3.21 |
| LGBTQ+ Identity | OPEN | 1.65 |
| Pet Ownership | JOY | 1.62 |
| Sustainability | BALANCE | 1.53 |
| Indulgence | JOY | 1.38 |
| Sports Activity | POWER | 1.32 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 18.5% |
| Japan | 17.8% |
| Spain | 4.5% |
See Divinatory, esoteric and occult tarot audiences in other countries
- Divinatory, esoteric and occult tarot — United States
- Divinatory, esoteric and occult tarot — United Kingdom
- Divinatory, esoteric and occult tarot — France
- Divinatory, esoteric and occult tarot — Italy
- Divinatory, esoteric and occult tarot — Spain
- Divinatory, esoteric and occult tarot — Brazil
- Divinatory, esoteric and occult tarot — Japan
- Divinatory, esoteric and occult tarot — South Korea
- Divinatory, esoteric and occult tarot — India
More Health audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Divinatory, esoteric and occult tarot. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.