Fibonacci Audience in Germany

Fibonacci has an estimated audience of 214,380 people in Germany. 54.4% are female, 45.6% are male, average age 38.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Stradivarius, Handmade Gifts, Ireen Sheer, Peugeot 308, San Gil.
The average Fibonacci fan in Germany is 38.9 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Stradivarius, Handmade Gifts, Ireen Sheer, with strongest over-indexing on Stradivarius (1.97× the country average). Demographically, the Fibonacci audience skews balanced with an average age of 38.9, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Person
Demographics of Fibonacci fans
| Metric | Value |
|---|---|
| Female | 54.4% |
| Male | 45.6% |
| Average age | 38.9 |
| Estimated audience size | 214,380 |
Audience persona
The typical Fibonacci fan in Germany is balanced, around 38.9 years old, with strong Risk Appetite tendencies and a notable affinity for Stradivarius.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 179,194 | 1.64× |
| Bayern | 87,990 | 1.1× |
| Baden-Württemberg | 83,367 | 1.23× |
| Hessen | 52,614 | 1.39× |
| Niedersachsen | 46,917 | 0.97× |
| Rheinland-Pfalz | 27,548 | 1.1× |
| Berlin | 24,030 | 1.08× |
| Sachsen | 21,225 | 0.87× |
| Schleswig-Holstein | 15,536 | 0.87× |
| Hamburg | 13,904 | 1.23× |
| Brandenburg | 11,921 | 0.77× |
| Thüringen | 8,768 | 0.69× |
| Sachsen-Anhalt | 8,329 | 0.65× |
| Mecklenburg-Vorpommern | 5,693 | 0.6× |
| Saarland | 5,296 | 0.87× |
| Bremen | 4,058 | 0.95× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Stradivarius | 1.97× | Shopping |
| Handmade Gifts | 1.65× | Kids & Family |
| Ireen Sheer | 1.92× | Music & Radio |
| Peugeot 308 | 1.83× | Cars & Mobility |
| San Gil | 1.88× | Travel & Leisure |
| Ennis | 6.4× | Travel & Leisure |
| Lebanese cuisine | 1.58× | Food & Beverages |
| vienna.info | 2.03× | Travel & Leisure |
| Makro | 1.97× | Food & Beverages |
| Cadence | 1.62× | Technology & Electronics |
| Leung Kwok Hung | 32.27× | Politics & Society |
| Shreyas Iyer | 3.05× | Sports |
| Emily Batty | 9.3× | Sports |
| Gilad Kariv | 13.68× | Politics & Society |
| Iris van Herpen | 2.17× | Fashion & Accessoires |
| Wong Ka Kui | 12.42× | Music & Radio |
| Technische Universität Ilmenau | 2.51× | Business & Career |
| Preta Gil | 1.61× | Music & Radio |
| Howrse | 1.6× | Games |
| Vidyut Jamwal | 2.53× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 2.54 |
| Luxury Orientation | PREMIUM | 1.47 |
| Need for Security | CONSERVATISM | 1.36 |
| Convenience Orientation | PREMIUM | 1.22 |
| Career Orientation | POWER | 1.21 |
| Family Orientation | CONSERVATISM | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 19.4% |
| United States | 16.6% |
| Italy | 9.4% |
See Fibonacci audiences in other countries
More Business & Career audiences in Germany
- Helene Fischer (10,794,585)
- Sydney Sweeney (8,044,933)
- Roland Kaiser (7,492,433)
- Thomas Gottschalk (7,419,238)
- Markus Lanz (7,072,854)
Frequently asked questions
How many fans does Fibonacci have in Germany?
Fibonacci has an estimated audience of 214,380 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Fibonacci fans?
54.4% of Fibonacci fans are female, 45.6% are male, with an average age of 38.9 years.
Which brands do Fibonacci fans like most?
Fibonacci fans show strongest brand affinity for Stradivarius (1.97×), Handmade Gifts (1.65×), and Ireen Sheer (1.92×) over the country average.
Where do Fibonacci fans live in Germany?
Fibonacci fans in Germany are most concentrated in Nordrhein-Westfalen (reach 179,194), Bayern (reach 87,990), and Baden-Württemberg (reach 83,367). These three regions account for the largest share of the active audience.
What other brands do Fibonacci fans also like?
Beyond Fibonacci itself, the audience over-indexes on Handmade Gifts (1.65×), Ireen Sheer (1.92×), Peugeot 308 (1.83×), and San Gil (1.88×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Fibonacci. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.