A data profile of the people who buy, follow and care about Bitcoin in Germany — modelled from more than twelve digital signal sources. Bitcoin has an estimated audience of 833,776 people in Germany.
Bitcoin has an estimated audience of 833,776 people in Germany. 28.1% are female, 71.9% are male, average age 37.1. Top brand affinities: TradingView, Polymarket, Coinbase, Digital currency, FXCM.
Top brand affinities include TradingView, Polymarket, Coinbase, with strongest over-indexing on TradingView (19.59× the country average).
Demographically, the Bitcoin audience skews more male with an average age of 37.1, and over-indexes on personality traits such as Risk Appetite, Career Orientation.
The typical Bitcoin fan in Germany is more male, around 37.1 years old, with strong Risk Appetite tendencies and a notable affinity for TradingView.
The key figures that characterise the Bitcoin profile in Germany.
28.1% are female, 71.9% are male, average age 37.1.
| Metric | Value |
|---|---|
| Female | 28.1% |
| Male | 71.9% |
| Average age | 37.1 |
| Estimated audience size | 833,776 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 21% | |
| 30-39 | 21% | |
| 40-49 | 21% | |
| 50+ | 14% |
of the worldwide Bitcoin audience comes from Germany.
| Country | Share |
|---|---|
| United States | 12.0% |
| China | 3.1% |
| Brazil | 2.8% |
The strongest cross-interests of the Bitcoin audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Ripple (company) | Technology & Electronics | 32.47× | ||
| 02 | Digital currency exchanger | Business & Career | 26.87× | ||
| 03 | Coinbase | Business & Career | 21.41× | ||
| 04 | TradingView | Business & Career | 19.59× | ||
| 05 | Digital currency | Business & Career | 17.89× | ||
| 06 | Bitpanda | Business & Career | 16.62× | ||
| 07 | Polymarket | Business & Career | 16.51× | ||
| 08 | Forex Online Trading | Business & Career | 16.25× | ||
| 09 | forex trader | Business & Career | 16.19× | ||
| 10 | FXCM | Business & Career | 15.80× | ||
| 11 | Swing trading | Business & Career | 15.80× | ||
| 12 | Security (finance) | Business & Career | 13.78× | ||
| 13 | Day trading | Business & Career | 12.31× | ||
| 14 | Forex signal | Business & Career | 11.87× | ||
| 15 | Trading strategy | Business & Career | 11.61× | ||
| 16 | Foreign exchange market | Business & Career | 10.41× | ||
| 17 | Stock exchange | Business & Career | 10.15× | ||
| 18 | Payment system | Shopping | 9.49× | ||
| 19 | Financial market | Business & Career | 9.41× | ||
| 20 | Stock market | Business & Career | 7.93× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 6.10× | |
| Career Orientation | POWER | 2.27× | |
| Need for Security | CONSERVATISM | 1.84× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.98× | |
| Creativity | OPEN | 1.05× | |
| Tradition | CONSERVATISM | 1.05× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Bitcoin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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