Polymarket Audience in Germany

Polymarket logo

Polymarket has an estimated audience of 2,419,761 people in Germany. 32.3% are female, 67.7% are male, average age 35.7. Top brand affinities: CAC 40, Noodle (Gorillaz), Cocktail, Cake Craft and Decoration, Vanity Fair España.

Top brand affinities include CAC 40, Noodle (Gorillaz), Cocktail, with strongest over-indexing on CAC 40 (5.92× the country average). Demographically, the Polymarket audience skews more male with an average age of 35.7, and over-indexes on personality traits such as Risk Appetite, Early Adopter Mentality.

Category: Business & Career · Type: Website / Newspaper / Magazine · Subtype: Betting

Demographics of Polymarket fans

Demographic split for Polymarket audience in Germany
MetricValue
Female32.3%
Male67.7%
Average age35.7
Estimated audience size2,419,761

Audience persona

The typical Polymarket fan in Germany is more male, around 35.7 years old, with strong Risk Appetite tendencies and a notable affinity for CAC 40.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Polymarket audience
BrandAffinityCategory
CAC 405.92×Business & Career
Noodle (Gorillaz)7.36×Music & Radio
Cocktail2.36×Food & Beverages
Cake Craft and Decoration23.31×Food & Beverages
Vanity Fair España36.31×Fashion & Accessoires
Unique Gifts1.93×Shopping
Farinata19.12×Food & Beverages
Haberler1.8×News
Christmas Gift2.01×Kids & Family
Progressive rock1.81×Music & Radio
Hypertext3.26×Technology & Electronics
Birthday Gifts1.78×Kids & Family
3D printing2.26×Technology & Electronics
Business English2.74×Business & Career
Makro6.79×Food & Beverages
Corona (band)1.85×Music & Radio
Brooklyn Heights9.12×Travel & Leisure
Gudrun Sjödén1.98×Fashion & Accessoires
Golem1.78×Technology & Electronics
myDealZ1.52×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Polymarket audience
TraitClusterScore
Risk AppetiteTHRILL4.92
Early Adopter MentalityPOWER2.31
Need for SecurityCONSERVATISM1.65
Career OrientationPOWER1.63
SustainabilityBALANCE1.46
Luxury OrientationPREMIUM1.44

Worldwide distribution

Worldwide audience distribution share by country for Polymarket
CountryShare
United States31.4%
Canada7.0%
Germany6.6%

See Polymarket audiences in other countries

More Betting audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Polymarket. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.