Rascasse Audience Intelligence

Cryptocurrency Audience in Germany

Name: Cryptocurrency — Germany
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about Cryptocurrency in Germany — modelled from more than twelve digital signal sources. Cryptocurrency has an estimated audience of 377,618 people in Germany.

#27among Tech trend in Germany #5455among Topic in Germany #604in Technology & Electronics

The average Cryptocurrency fan in Germany is 33.7 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Polymarket, TradingView, Digital currency, with strongest over-indexing on Polymarket (28.18× the country average).

Demographically, the Cryptocurrency audience skews more male with an average age of 33.7, and over-indexes on personality traits such as Risk Appetite, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Cryptocurrency fan in Germany is more male, around 33.7 years old, with strong Risk Appetite tendencies and a notable affinity for Polymarket.

Category: Technology & Electronics · Type: Topic · Subtype: Tech trend

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cryptocurrency profile in Germany.

Audience size

378K

in Germany

Gender

28.3%♀

71.7% male

Age

33.7

average years

Country rank

#14687

Topic in Germany

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of Cryptocurrency fans

28.3% are female, 71.7% are male, average age 33.7.

Fig. 02

Gender split

28.3%

Female

71.7%

Male

Demographic split for Cryptocurrency audience in Germany
Metric	Value
Female	28.3%
Male	71.7%
Average age	33.7
Estimated audience size	377,618

Fig. 03

Age distribution

Age distribution of the Cryptocurrency audience in Germany
Age bracket	Share	%
16-19		33%
20-29		23%
30-39		18%
40-49		16%
50+		10%

Fig. 04

Worldwide distribution

1.9%

of the worldwide Cryptocurrency audience comes from Germany.

Worldwide audience distribution share by country for Cryptocurrency
Country	Share
United States	18.6%
China	4.6%
India	4.4%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cryptocurrency audience in Germany is strongest.

Fig. 05

Top regions by affinity

Cryptocurrency fans by region: top regions in Germany
#	Region	Reach	×
01	Bayern	~70K	1.19×
02	Hamburg	~10K	1.18×
03	Nordrhein-Westfalen	~90K	1.12×
04	Baden-Württemberg	~60K	1.10×
05	Niedersachsen	~40K	1.07×
06	Rheinland-Pfalz	~20K	1.07×
07	Sachsen	~20K	1.03×
08	Hessen	~30K	1.01×
09	Schleswig-Holstein	~10K	1.01×
10	Brandenburg	~10K	1.01×
11	Saarland	~4K	0.97×
12	Berlin	~20K	0.91×
13	Thüringen	~9K	0.91×
14	Bremen	~3K	0.86×
15	Mecklenburg-Vorpommern	~6K	0.83×
16	Sachsen-Anhalt	~8K	0.78×

Affinity by region — Cryptocurrency, Germany

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cryptocurrency audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cryptocurrency audience
#	Interest	Category	×
01	Interactive Brokers	Business & Career	37.67×
02	XForex	Business & Career	29.19×
03	Polymarket	Business & Career	28.18×
04	Digital currency	Business & Career	25.16×
05	Forex signals	Business & Career	24.15×
06	FXCM	Business & Career	23.86×
07	Swing trading	Business & Career	20.67×
08	Coinbase	Business & Career	20.46×
09	TradingView	Business & Career	20.43×
10	Forex signal	Business & Career	18.61×
11	Plus500	Business & Career	18.23×
12	Bitpanda	Business & Career	17.91×
13	Trading strategy	Business & Career	16.69×
14	Electronic trading platform	Business & Career	16.27×
15	forex trader	Business & Career	14.90×
16	Day trading	Business & Career	14.72×
17	Stock exchange	Business & Career	13.94×
18	Digital wallet	Internet & Social Media	12.91×
19	Payment system	Shopping	10.33×
20	Financial market	Business & Career	9.11×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cryptocurrency audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by Cryptocurrency audience · What stands out
Trait	Cluster	Score
Risk Appetite	THRILL	6.23×
Career Orientation	POWER	2.76×
Need for Security	CONSERVATISM	1.98×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by Cryptocurrency audience · Rather not
Trait	Cluster	Score
DIY Mentality	THRILL	0.86×
Creativity	OPEN	0.95×
Price Sensitivity	PREMIUM	1.06×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does Cryptocurrency have in Germany?

Cryptocurrency has an estimated audience of 377,618 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Cryptocurrency fans?

28.3% of Cryptocurrency fans are female, 71.7% are male, with an average age of 33.7 years.

Which brands do Cryptocurrency fans like most?

Cryptocurrency fans show strongest brand affinity for Polymarket (28.18×), TradingView (20.43×), and Digital currency (25.16×) over the country average.

Where do Cryptocurrency fans live in Germany?

Cryptocurrency fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~70K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

What other brands do Cryptocurrency fans also like?

Beyond Cryptocurrency itself, the audience over-indexes on TradingView (20.43×), Digital currency (25.16×), FXCM (23.86×), and Swing trading (20.67×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Cryptocurrency audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Cryptocurrency. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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