Coinbase Audience in Germany

Coinbase has an estimated audience of 683,674 people in Germany. 24.0% are female, 76.0% are male, average age 38.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Tipico, Bwin, Yahoo! Finance, Ripple (company), Kraken.
The average Coinbase fan in Germany is 38.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Tipico, Bwin, Yahoo! Finance, with strongest over-indexing on Tipico (16.61× the country average). Demographically, the Coinbase audience skews more male with an average age of 38.1, and over-indexes on personality traits such as Risk Appetite, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Brand · Subtype: Broker / Crypto
Demographics of Coinbase fans
| Metric | Value |
|---|---|
| Female | 24.0% |
| Male | 76.0% |
| Average age | 38.1 |
| Estimated audience size | 683,674 |
Audience persona
The typical Coinbase fan in Germany is more male, around 38.1 years old, with strong Risk Appetite tendencies and a notable affinity for Tipico.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 168,733 | 1.13× |
| Bayern | 133,399 | 1.21× |
| Baden-Württemberg | 112,785 | 1.21× |
| Hessen | 71,343 | 1.37× |
| Niedersachsen | 67,550 | 1.02× |
| Berlin | 42,841 | 1.4× |
| Rheinland-Pfalz | 35,920 | 1.05× |
| Sachsen | 31,760 | 0.95× |
| Schleswig-Holstein | 25,983 | 1.06× |
| Brandenburg | 17,908 | 0.84× |
| Hamburg | 17,078 | 1.11× |
| Thüringen | 14,184 | 0.81× |
| Sachsen-Anhalt | 7,986 | 0.45× |
| Mecklenburg-Vorpommern | 7,950 | 0.61× |
| Saarland | 6,612 | 0.79× |
| Bremen | 5,819 | 1× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tipico | 16.61× | Games |
| Bwin | 17.39× | Games |
| Yahoo! Finance | 30.18× | Business & Career |
| Ripple (company) | 42.59× | Technology & Electronics |
| Kraken | 41.24× | Technology & Electronics |
| Futures contract | 6.88× | Business & Career |
| Digital currency exchanger | 37.26× | Business & Career |
| Ripple (payment protocol) | 39.13× | Business & Career |
| TradingView | 9.58× | Business & Career |
| Interwetten | 10.18× | Games |
| Satoshi Nakamoto | 37.77× | Technology & Electronics |
| Blockchain.info | 37.75× | Business & Career |
| FXCM | 13.56× | Business & Career |
| Plus500 | 19.47× | Business & Career |
| Token coin | 35.76× | Business & Career |
| Fundamental analysis | 29.9× | Business & Career |
| MarketWatch | 20.95× | Business & Career |
| Day trader | 24.43× | Business & Career |
| Forbes | 15.03× | Business & Career |
| Entrepreneur (magazine) | 18.27× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 4.55 |
| Early Adopter Mentality | POWER | 3.43 |
| Quality Awareness | PREMIUM | 1.87 |
| Need for Security | CONSERVATISM | 1.61 |
| Luxury Orientation | PREMIUM | 1.61 |
| Career Orientation | POWER | 1.59 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 39.7% |
| China | 12.1% |
| United Kingdom | 4.7% |
See Coinbase audiences in other countries
More Broker / Crypto audiences in Germany
- TradingView (4,051,758)
- Trade Republic (3,840,923)
- Revolut (2,425,241)
- Scalable Capital (1,229,495)
- EToro (1,209,841)
Frequently asked questions
How many fans does Coinbase have in Germany?
Coinbase has an estimated audience of 683,674 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Coinbase fans?
24.0% of Coinbase fans are female, 76.0% are male, with an average age of 38.1 years.
Which brands do Coinbase fans like most?
Coinbase fans show strongest brand affinity for Tipico (16.61×), Bwin (17.39×), and Yahoo! Finance (30.18×) over the country average.
Where do Coinbase fans live in Germany?
Coinbase fans in Germany are most concentrated in Nordrhein-Westfalen (reach 168,733), Bayern (reach 133,399), and Baden-Württemberg (reach 112,785). These three regions account for the largest share of the active audience.
What other brands do Coinbase fans also like?
Beyond Coinbase itself, the audience over-indexes on Bwin (17.39×), Yahoo! Finance (30.18×), Ripple (company) (42.59×), and Kraken (41.24×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Coinbase. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.