Ethereum Audience in Germany

Ethereum logo

Ethereum has an estimated audience of 290,274 people in Germany. 19.3% are female, 80.7% are male, average age 36.5. Top brand affinities: Ledger, Ethereum, Bitfinex, Coinmarketcap, Ripple (payment protocol).

Top brand affinities include Ledger, Ethereum, Bitfinex, with strongest over-indexing on Ledger (51.95× the country average). Demographically, the Ethereum audience skews more male with an average age of 36.5, and over-indexes on personality traits such as Convenience Orientation, Sports Activity.

Category: Business & Career · Type: Topic · Subtype: Cryptocurrency

Demographics of Ethereum fans

Demographic split for Ethereum audience in Germany
MetricValue
Female19.3%
Male80.7%
Average age36.5
Estimated audience size290,274

Audience persona

The typical Ethereum fan in Germany is more male, around 36.5 years old, with strong Convenience Orientation tendencies and a notable affinity for Ledger.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ethereum audience
BrandAffinityCategory
Ledger51.95×Business & Career
Ethereum51.95×Business & Career
Bitfinex37.58×Business & Career
Coinmarketcap36.88×Business & Career
Ripple (payment protocol)34.69×Business & Career
Uniswap33.11×Business & Career
Litecoin33.07×Business & Career
Satoshi Nakamoto32.98×Technology & Electronics
Digital currency32.69×Business & Career
WhiteBIT31.75×Business & Career
Coinbase31.64×Business & Career
Blockchain.info30.74×Business & Career
BingX30.38×Business & Career
BitFlyer30.38×Business & Career
VeVe30.12×Technology & Electronics
Bitget29.34×Business & Career
Solana29.34×Business & Career
Cardano29.34×Business & Career
Bitso29.31×Business & Career
Digital currency exchanger28.09×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ethereum audience
TraitClusterScore
Convenience OrientationPREMIUM3.87
Sports ActivityPOWER3.12
LGBTQ+ IdentityOPEN2.93
IndividualismJOY2.87
Early Adopter MentalityPOWER2.7
Social Media UsageJOY2.4

Worldwide distribution

Worldwide audience distribution share by country for Ethereum
CountryShare
United States18.9%
India12.6%
United Kingdom3.7%

See Ethereum audiences in other countries

More Cryptocurrency audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Ethereum. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.