Gorilla Audience in Germany
Gorilla has an estimated audience of 999,305 people in Germany. 50.6% are female, 49.4% are male, average age 37.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Gorilla, Jane Goodall, Pixi, Logan Paul, Cell (biology).
The average Gorilla fan in Germany is 37.3 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Gorilla, Jane Goodall, Pixi, with strongest over-indexing on Gorilla (145.45× the country average). Demographically, the Gorilla audience skews balanced with an average age of 37.3, and over-indexes on personality traits such as Indulgence, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: POI · Subtype: Concert venue
Demographics of Gorilla fans
| Metric | Value |
|---|---|
| Female | 50.6% |
| Male | 49.4% |
| Average age | 37.3 |
| Estimated audience size | 999,305 |
Audience persona
The typical Gorilla fan in Germany is balanced, around 37.3 years old, with strong Indulgence tendencies and a notable affinity for Gorilla.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 267,451 | 1.22× |
| Bayern | 175,998 | 1.1× |
| Baden-Württemberg | 146,211 | 1.07× |
| Niedersachsen | 99,083 | 1.02× |
| Hessen | 86,229 | 1.13× |
| Berlin | 57,845 | 1.29× |
| Rheinland-Pfalz | 51,495 | 1.03× |
| Sachsen | 44,544 | 0.91× |
| Schleswig-Holstein | 32,429 | 0.9× |
| Brandenburg | 26,998 | 0.87× |
| Hamburg | 24,754 | 1.1× |
| Thüringen | 19,886 | 0.78× |
| Sachsen-Anhalt | 19,440 | 0.75× |
| Mecklenburg-Vorpommern | 14,981 | 0.79× |
| Saarland | 12,263 | 1× |
| Bremen | 8,856 | 1.04× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gorilla | 145.45× | Pets & Animals |
| Jane Goodall | 28.12× | Pets & Animals |
| Pixi | 34.9× | Beauty & Wellness |
| Logan Paul | 43.46× | Movies & TV |
| Cell (biology) | 12.08× | Health |
| Kicker | 7.66× | Sports |
| Kyrgyzstan | 23.16× | Travel & Leisure |
| Abalone | 19.13× | Pets & Animals |
| Practical joke | 15.66× | Internet & Social Media |
| Registered user | 15.13× | Internet & Social Media |
| Germany | 1.86× | Travel & Leisure |
| The Sharks | 145.45× | Music & Radio |
| Dodo (Alice's Adventures in Wonderland) | 8.31× | Literature |
| MrBeast | 11.65× | Internet & Social Media |
| AutoScout24 | 2.66× | Cars & Mobility |
| Evolutionary psychology | 8.46× | Health |
| Food science | 6.29× | Business & Career |
| DieLochis | 11.83× | Music & Radio |
| Central Africa | 20.19× | Travel & Leisure |
| REWE | 2.11× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.28 |
| Tradition | CONSERVATISM | 1.21 |
| Travelling | THRILL | 1.12 |
| Patriotism | CONSERVATISM | 1.09 |
| Luxury Orientation | PREMIUM | 1.07 |
| Sustainability | BALANCE | 1.06 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 55.0% |
| United Kingdom | 7.7% |
| Germany | 5.5% |
See Gorilla audiences in other countries
More Concert venue audiences in Germany
- Berlin (12,078,121)
- Berlín (11,680,887)
- Marktplatz (6,533,799)
- Brandenburger Tor (6,404,974)
- Parkhaus (5,016,091)
Frequently asked questions
How many fans does Gorilla have in Germany?
Gorilla has an estimated audience of 999,305 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Gorilla fans?
50.6% of Gorilla fans are female, 49.4% are male, with an average age of 37.3 years.
Which brands do Gorilla fans like most?
Gorilla fans show strongest brand affinity for Gorilla (145.45×), Jane Goodall (28.12×), and Pixi (34.9×) over the country average.
Where do Gorilla fans live in Germany?
Gorilla fans in Germany are most concentrated in Nordrhein-Westfalen (reach 267,451), Bayern (reach 175,998), and Baden-Württemberg (reach 146,211). These three regions account for the largest share of the active audience.
What other brands do Gorilla fans also like?
Beyond Gorilla itself, the audience over-indexes on Jane Goodall (28.12×), Pixi (34.9×), Logan Paul (43.46×), and Cell (biology) (12.08×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Gorilla. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.