Gorilla Audience in United States

Gorilla has an estimated audience of 9,912,744 people in United States. 54.1% are female, 45.9% are male, average age 40.5. Top regions: Texas, California, Florida. Top brand affinities: Gorilla, Twins (group), Jane Goodall, Orangutan, Chimpanzee.
The average Gorilla fan in United States is 40.5 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Gorilla, Twins (group), Jane Goodall, with strongest over-indexing on Gorilla (184.7× the country average). Demographically, the Gorilla audience skews balanced with an average age of 40.5, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: POI · Subtype: Concert venue
Demographics of Gorilla fans
| Metric | Value |
|---|---|
| Female | 54.1% |
| Male | 45.9% |
| Average age | 40.5 |
| Estimated audience size | 9,912,744 |
Audience persona
The typical Gorilla fan in United States is balanced, around 40.5 years old, with strong Extroversion tendencies and a notable affinity for Gorilla.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 1,149,573 | 1.35× |
| California | 972,451 | 0.89× |
| Florida | 774,386 | 1.15× |
| Georgia | 597,554 | 1.96× |
| New York | 532,532 | 0.96× |
| North Carolina | 428,248 | 1.44× |
| Illinois | 387,940 | 1.17× |
| Ohio | 368,020 | 1.21× |
| Pennsylvania | 344,483 | 1.03× |
| Tennessee | 333,481 | 1.68× |
| Virginia | 301,769 | 1.25× |
| Michigan | 290,357 | 1.12× |
| Maryland | 248,138 | 1.46× |
| South Carolina | 245,428 | 1.65× |
| Louisiana | 239,010 | 1.87× |
| New Jersey | 224,978 | 0.89× |
| Indiana | 208,108 | 1.15× |
| Missouri | 205,966 | 1.29× |
| Mississippi | 193,459 | 2.37× |
| Washington | 160,011 | 0.8× |
| Massachusetts | 155,608 | 0.8× |
| Kentucky | 138,785 | 1.12× |
| Wisconsin | 127,962 | 0.86× |
| Arizona | 122,408 | 0.6× |
| Oklahoma | 120,116 | 1.09× |
| Colorado | 119,343 | 0.76× |
| Minnesota | 119,213 | 0.84× |
| Arkansas | 117,832 | 1.44× |
| Alabama | 103,508 | 0.75× |
| Nevada | 96,313 | 1× |
| Connecticut | 86,669 | 0.87× |
| Oregon | 79,475 | 0.7× |
| Kansas | 71,524 | 0.92× |
| Iowa | 63,126 | 0.77× |
| Utah | 61,031 | 0.69× |
| Nebraska | 41,896 | 0.84× |
| West Virginia | 38,617 | 0.84× |
| New Mexico | 38,440 | 0.77× |
| Washington, District of Columbia | 36,050 | 1.21× |
| Hawaii | 32,909 | 0.77× |
| Idaho | 28,305 | 0.57× |
| Delaware | 26,294 | 0.96× |
| Rhode Island | 23,713 | 0.75× |
| New Hampshire | 20,620 | 0.53× |
| Maine | 19,851 | 0.56× |
| Montana | 15,157 | 0.55× |
| South Dakota | 13,488 | 0.59× |
| North Dakota | 12,627 | 0.62× |
| Alaska | 11,450 | 0.54× |
| Vermont | 8,506 | 0.49× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gorilla | 184.7× | Pets & Animals |
| Twins (group) | 64.74× | Music & Radio |
| Jane Goodall | 36.68× | Pets & Animals |
| Orangutan | 84.5× | Pets & Animals |
| Chimpanzee | 61.49× | Pets & Animals |
| Abalone | 89.47× | Pets & Animals |
| The Sharks | 182.55× | Music & Radio |
| Sloth | 27.51× | Pets & Animals |
| Dash Rip Rock | 184.7× | Music & Radio |
| Melbourne Zoo | 62.01× | Travel & Leisure |
| Sporting Life (British newspaper) | 80.64× | Sports |
| Medical sign | 6.4× | Health |
| Tales from Earthsea (film) | 54.27× | Movies & TV |
| Cricbuzz | 13.69× | Sports |
| Denver Zoo | 32.2× | Travel & Leisure |
| Monkey | 9.8× | Pets & Animals |
| Movies | 1.51× | Movies & TV |
| Outdoor recreation | 1.52× | Sports |
| Ronan Keating | 46.44× | Music & Radio |
| Tortoise | 15.13× | Pets & Animals |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.27 |
| LGBTQ+ Identity | OPEN | 1.17 |
| Social Media Usage | JOY | 1.14 |
| Indulgence | JOY | 1.01 |
| Family Orientation | CONSERVATISM | 1.01 |
| Community Orientation | OPEN | 0.99 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 55.0% |
| United Kingdom | 7.7% |
| Germany | 5.5% |
See Gorilla audiences in other countries
More Concert venue audiences in United States
- Metronome (12,167,128)
- Central Park (11,196,065)
- Dexter (11,114,915)
- CONPASS (10,857,075)
- EartH (10,772,945)
Frequently asked questions
How many fans does Gorilla have in United States?
Gorilla has an estimated audience of 9,912,744 people in United States, concentrated in Texas and California.
What is the gender split and age of Gorilla fans?
54.1% of Gorilla fans are female, 45.9% are male, with an average age of 40.5 years.
Which brands do Gorilla fans like most?
Gorilla fans show strongest brand affinity for Gorilla (184.7×), Twins (group) (64.74×), and Jane Goodall (36.68×) over the country average.
Where do Gorilla fans live in United States?
Gorilla fans in United States are most concentrated in Texas (reach 1,149,573), California (reach 972,451), and Florida (reach 774,386). These three regions account for the largest share of the active audience.
What other brands do Gorilla fans also like?
Beyond Gorilla itself, the audience over-indexes on Twins (group) (64.74×), Jane Goodall (36.68×), Orangutan (84.5×), and Chimpanzee (61.49×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Gorilla. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.