Gorilla Audience in United States

Gorilla logo

Gorilla has an estimated audience of 9,912,744 people in United States. 54.1% are female, 45.9% are male, average age 40.5. Top regions: Texas, California, Florida. Top brand affinities: Gorilla, Twins (group), Jane Goodall, Orangutan, Chimpanzee.

The average Gorilla fan in United States is 40.5 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Gorilla, Twins (group), Jane Goodall, with strongest over-indexing on Gorilla (184.7× the country average). Demographically, the Gorilla audience skews balanced with an average age of 40.5, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: POI · Subtype: Concert venue

Demographics of Gorilla fans

Demographic split for Gorilla audience in United States
MetricValue
Female54.1%
Male45.9%
Average age40.5
Estimated audience size9,912,744

Audience persona

The typical Gorilla fan in United States is balanced, around 40.5 years old, with strong Extroversion tendencies and a notable affinity for Gorilla.

Top regions in United States

Top regions ranked by reach for Gorilla in United States
RegionReachAffinity
Texas1,149,5731.35×
California972,4510.89×
Florida774,3861.15×
Georgia597,5541.96×
New York532,5320.96×
North Carolina428,2481.44×
Illinois387,9401.17×
Ohio368,0201.21×
Pennsylvania344,4831.03×
Tennessee333,4811.68×
Virginia301,7691.25×
Michigan290,3571.12×
Maryland248,1381.46×
South Carolina245,4281.65×
Louisiana239,0101.87×
New Jersey224,9780.89×
Indiana208,1081.15×
Missouri205,9661.29×
Mississippi193,4592.37×
Washington160,0110.8×
Massachusetts155,6080.8×
Kentucky138,7851.12×
Wisconsin127,9620.86×
Arizona122,4080.6×
Oklahoma120,1161.09×
Colorado119,3430.76×
Minnesota119,2130.84×
Arkansas117,8321.44×
Alabama103,5080.75×
Nevada96,313
Connecticut86,6690.87×
Oregon79,4750.7×
Kansas71,5240.92×
Iowa63,1260.77×
Utah61,0310.69×
Nebraska41,8960.84×
West Virginia38,6170.84×
New Mexico38,4400.77×
Washington, District of Columbia36,0501.21×
Hawaii32,9090.77×
Idaho28,3050.57×
Delaware26,2940.96×
Rhode Island23,7130.75×
New Hampshire20,6200.53×
Maine19,8510.56×
Montana15,1570.55×
South Dakota13,4880.59×
North Dakota12,6270.62×
Alaska11,4500.54×
Vermont8,5060.49×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Gorilla audience
BrandAffinityCategory
Gorilla184.7×Pets & Animals
Twins (group)64.74×Music & Radio
Jane Goodall36.68×Pets & Animals
Orangutan84.5×Pets & Animals
Chimpanzee61.49×Pets & Animals
Abalone89.47×Pets & Animals
The Sharks182.55×Music & Radio
Sloth27.51×Pets & Animals
Dash Rip Rock184.7×Music & Radio
Melbourne Zoo62.01×Travel & Leisure
Sporting Life (British newspaper)80.64×Sports
Medical sign6.4×Health
Tales from Earthsea (film)54.27×Movies & TV
Cricbuzz13.69×Sports
Denver Zoo32.2×Travel & Leisure
Monkey9.8×Pets & Animals
Movies1.51×Movies & TV
Outdoor recreation1.52×Sports
Ronan Keating46.44×Music & Radio
Tortoise15.13×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Gorilla audience
TraitClusterScore
ExtroversionTHRILL1.27
LGBTQ+ IdentityOPEN1.17
Social Media UsageJOY1.14
IndulgenceJOY1.01
Family OrientationCONSERVATISM1.01
Community OrientationOPEN0.99

Worldwide distribution

Worldwide audience distribution share by country for Gorilla
CountryShare
United States55.0%
United Kingdom7.7%
Germany5.5%

See Gorilla audiences in other countries

More Concert venue audiences in United States

Frequently asked questions

How many fans does Gorilla have in United States?

Gorilla has an estimated audience of 9,912,744 people in United States, concentrated in Texas and California.

What is the gender split and age of Gorilla fans?

54.1% of Gorilla fans are female, 45.9% are male, with an average age of 40.5 years.

Which brands do Gorilla fans like most?

Gorilla fans show strongest brand affinity for Gorilla (184.7×), Twins (group) (64.74×), and Jane Goodall (36.68×) over the country average.

Where do Gorilla fans live in United States?

Gorilla fans in United States are most concentrated in Texas (reach 1,149,573), California (reach 972,451), and Florida (reach 774,386). These three regions account for the largest share of the active audience.

What other brands do Gorilla fans also like?

Beyond Gorilla itself, the audience over-indexes on Twins (group) (64.74×), Jane Goodall (36.68×), Orangutan (84.5×), and Chimpanzee (61.49×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Gorilla. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.