Rascasse Audience Intelligence

La La Land Audience in United States

A data profile of the people who buy, follow and care about La La Land in United States — modelled from more than twelve digital signal sources. La La Land has an estimated audience of 16,868,946 people in United States.

The average La La Land fan in United States is 40.5 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, California, Arizona.

Top brand affinities include Concerts, Bars, Livemusic, with strongest over-indexing on Concerts (2.55× the country average).

Demographically, the La La Land audience skews balanced with an average age of 40.5, and over-indexes on personality traits such as Indulgence, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical La La Land fan in United States is balanced, around 40.5 years old, with strong Indulgence tendencies and a notable affinity for Concerts.

Category: Music & Radio · Type: POI · Subtype: Concert venue

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the La La Land profile in United States.

Audience size
16.9M
in United States
Gender
54.9%
45.1% male
Age
40.5
average years
Country rank
#2039
POI in United States
Fig. 01

Search interest · 12-month trend

+22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of La La Land fans

54.9% are female, 45.1% are male, average age 40.5.

Fig. 02

Gender split

54.9%
Female
45.1%
Male
Demographic split for La La Land audience in United States
MetricValue
Female54.9%
Male45.1%
Average age40.5
Estimated audience size16,868,946
Fig. 03

Age distribution

Ø 40.5
average years
Age distribution of the La La Land audience in United States
Age bracketShare%
16-1918%
20-2919%
30-3918%
40-4920%
50+25%
Fig. 04

Worldwide distribution

56.6%

of the worldwide La La Land audience comes from United States.

Worldwide audience distribution share by country for La La Land
CountryShare
United States56.6%
France5.5%
India4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the La La Land audience in United States is strongest.

Fig. 05

Top regions by affinity

La La Land fans by region: top regions in United States
#RegionReachAffinity×
01Texas~4M5.39×
02Tennessee~500K3.02×
03Arizona~500K2.98×
04California~2.5M2.66×
05Utah~100K1.42×
06Oklahoma~100K1.15×
07Idaho~40K1.00×
08Washington~200K0.94×
09Oregon~80K0.91×
10Kansas~60K0.90×
11Nevada~70K0.89×
12Illinois~200K0.87×
13Colorado~100K0.86×
14Florida~500K0.85×
15New York~400K0.84×
16Hawaii~30K0.84×
17Indiana~100K0.83×
18Arkansas~60K0.83×
19Iowa~60K0.82×
20Nebraska~30K0.82×
21Virginia~200K0.81×
22Minnesota~90K0.81×
23New Mexico~30K0.80×
24New Jersey~200K0.79×
25Massachusetts~100K0.79×
26Georgia~200K0.78×
27Missouri~100K0.78×
28Wisconsin~90K0.77×
29Kentucky~80K0.77×
30Montana~20K0.77×
31Alaska~10K0.77×
32North Dakota~10K0.77×
33Connecticut~60K0.76×
34Rhode Island~20K0.75×
35South Dakota~10K0.74×
36Pennsylvania~200K0.73×
37North Carolina~200K0.73×
38Michigan~200K0.73×
39Washington, District of Columbia~20K0.73×
40Ohio~200K0.71×
41Vermont~10K0.70×
42Maryland~100K0.69×
43Alabama~80K0.69×
44Louisiana~70K0.69×
45New Hampshire~20K0.67×
46South Carolina~80K0.64×
47Mississippi~40K0.64×
48Maine~20K0.64×
49Delaware~10K0.64×
50West Virginia~20K0.59×
Fig. 06

Affinity by region

Affinity by region — La La Land, United States
0.59×1.00×5.39×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the La La Land audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for La La Land audience
#·InterestCategoryAffinity×
01ConcertsMusic & Radio2.55×
02DepopFashion & Accessoires2.20×
03LivemusicMusic & Radio1.90×
04Compact carCars & Mobility1.75×
05Labor DayPolitics & Society1.71×
06Movie theaterMovies & TV1.67×
07Megan FoxMovies & TV1.67×
08Tony AwardArts & Culture1.65×
09Us WeeklyInternet & Social Media1.64×
10Film scoreMusic & Radio1.62×
11Music festivalsMusic & Radio1.60×
12VoucherShopping1.59×
13BarsTravel & Leisure1.55×
14BrewingFood & Beverages1.55×
15FoodieFood & Beverages1.53×
16FlatbreadFood & Beverages1.53×
17NightlifeArts & Culture1.52×
18MeteorologyHome & Garden1.51×
19Political scienceBusiness & Career1.51×
20Wine tastingFood & Beverages1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the La La Land audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by La La Land audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.26×
Community OrientationOPEN1.23×
ExtroversionTHRILL1.22×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by La La Land audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.89×
DIY MentalityTHRILL0.89×
CreativityOPEN0.92×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does La La Land have in United States?

La La Land has an estimated audience of 16,868,946 people in United States, concentrated in Texas and California.

02

What is the gender split and age of La La Land fans?

54.9% of La La Land fans are female, 45.1% are male, with an average age of 40.5 years.

03

Which brands do La La Land fans like most?

La La Land fans show strongest brand affinity for Concerts (2.55×), Bars (1.55×), and Livemusic (1.9×) over the country average.

04

Where do La La Land fans live in United States?

La La Land fans in United States are most concentrated in Texas (reach ~4M), California (reach ~2.5M), and Arizona (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do La La Land fans also like?

Beyond La La Land itself, the audience over-indexes on Bars (1.55×), Livemusic (1.9×), Foodie (1.53×), and Music festivals (1.6×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for La La Land. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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