Rascasse Audience Intelligence

Orangutan Audience in United States

A data profile of the people who buy, follow and care about Orangutan in United States — modelled from more than twelve digital signal sources. Orangutan has an estimated audience of 603,452 people in United States.

The average Orangutan fan in United States is 44.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Gorilla, Jane Goodall, Logan Paul, with strongest over-indexing on Gorilla (84.5× the country average).

Demographically, the Orangutan audience skews more female with an average age of 44.7, and over-indexes on personality traits such as Sustainability, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Orangutan fan in United States is more female, around 44.7 years old, with strong Sustainability tendencies and a notable affinity for Gorilla.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Orangutan profile in United States.

Audience size
603K
in United States
Gender
60.9%
39.1% male
Age
44.7
average years
Country rank
#32694
Topic in United States
Fig. 01

Search interest · 12-month trend

-5%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Orangutan fans

60.9% are female, 39.1% are male, average age 44.7.

Fig. 02

Gender split

60.9%
Female
39.1%
Male
Demographic split for Orangutan audience in United States
MetricValue
Female60.9%
Male39.1%
Average age44.7
Estimated audience size603,452
Fig. 03

Age distribution

Ø 44.7
average years
Age distribution of the Orangutan audience in United States
Age bracketShare%
16-1913%
20-2913%
30-3915%
40-4922%
50+37%
Fig. 04

Worldwide distribution

17.0%

of the worldwide Orangutan audience comes from United States.

Worldwide audience distribution share by country for Orangutan
CountryShare
United States17.0%
United Kingdom9.6%
France5.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Orangutan audience in United States is strongest.

Fig. 05

Top regions by affinity

Orangutan fans by region: top regions in United States
#RegionReachAffinity×
01Texas~60K1.20×
02Kentucky~9K1.18×
03Mississippi~6K1.15×
04Indiana~10K1.12×
05Louisiana~9K1.12×
06Utah~6K1.12×
07California~70K1.11×
08Georgia~20K1.11×
09Oklahoma~7K1.11×
10Washington~10K1.10×
11Arkansas~5K1.10×
12Nebraska~3K1.10×
13Alabama~9K1.07×
14Arizona~10K1.05×
15North Carolina~20K1.04×
16Pennsylvania~20K1.02×
17Oregon~7K1.02×
18Alaska~1K1.02×
19Virginia~10K1.01×
20Kansas~5K1.01×
21Idaho~3K1.01×
22Ohio~20K1.00×
23Tennessee~10K1.00×
24Maryland~10K1.00×
25Missouri~10K1.00×
26South Carolina~9K1.00×
27Colorado~9K0.99×
28Nevada~6K0.99×
29New Mexico~3K0.99×
30Hawaii~3K0.99×
31Illinois~20K0.98×
32Florida~40K0.97×
33Massachusetts~10K0.96×
34Iowa~5K0.96×
35West Virginia~3K0.96×
36Michigan~10K0.95×
37New Jersey~10K0.95×
38Connecticut~6K0.95×
39Wisconsin~9K0.94×
40North Dakota~1K0.94×
41Rhode Island~2K0.92×
42New York~30K0.91×
43Montana~2K0.91×
44South Dakota~1K0.91×
45Vermont<1K0.91×
46Minnesota~8K0.90×
47New Hampshire~2K0.90×
48Maine~2K0.89×
49Delaware~1K0.89×
50Washington, District of Columbia~2K0.87×
Fig. 06

Affinity by region

Affinity by region — Orangutan, United States
0.87×1.00×1.20×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Orangutan audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Orangutan audience
#·InterestCategoryAffinity×
01GorillaPets & Animals84.50×
02Logan PaulMovies & TV47.11×
03Jane GoodallPets & Animals43.20×
04ChimpanzeePets & Animals36.36×
05International Men's DayKids & Family25.88×
06Sustainable energyHome & Garden16.12×
07Jackson HewittBusiness & Career14.18×
08Renewable energyBusiness & Career9.75×
09Endangered speciesPets & Animals8.99×
10FedExBusiness & Career5.39×
11Weather forecastingHome & Garden4.27×
12QVCMovies & TV4.05×
13Denver NuggetsSports3.52×
14Solar energyHome & Garden3.38×
15Mortgage loansBusiness & Career2.89×
16Discount storesShopping2.85×
17PinterestInternet & Social Media2.69×
18Organic foodFood & Beverages2.55×
19AirbnbTravel & Leisure2.41×
20McDonald'sFood & Beverages2.27×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Orangutan audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Orangutan audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE4.32×
Family OrientationCONSERVATISM2.18×
Community OrientationOPEN1.89×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Orangutan audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.59×
Design AffinityPREMIUM0.90×
Healthy LifestyleBALANCE0.92×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Orangutan have in United States?

Orangutan has an estimated audience of 603,452 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Orangutan fans?

60.9% of Orangutan fans are female, 39.1% are male, with an average age of 44.7 years.

03

Which brands do Orangutan fans like most?

Orangutan fans show strongest brand affinity for Gorilla (84.5×), Jane Goodall (43.2×), and Logan Paul (47.11×) over the country average.

04

Where do Orangutan fans live in United States?

Orangutan fans in United States are most concentrated in California (reach ~70K), Texas (reach ~60K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Orangutan fans also like?

Beyond Orangutan itself, the audience over-indexes on Jane Goodall (43.2×), Logan Paul (47.11×), Sustainable energy (16.12×), and Renewable energy (9.75×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Orangutan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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