Rascasse Audience Intelligence

MrBeast Audience in Germany

A data profile of the people who buy, follow and care about MrBeast in Germany — modelled from more than twelve digital signal sources. MrBeast has an estimated audience of 745,048 people in Germany.

The average MrBeast fan in Germany is 20.8 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Hessen.

Top brand affinities include Elfen Lied, Shane Dawson, Eurogamer, with strongest over-indexing on Elfen Lied (62.44× the country average).

Demographically, the MrBeast audience skews more male with an average age of 20.8, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical MrBeast fan in Germany is more male, around 20.8 years old, with strong Patriotism tendencies and a notable affinity for Elfen Lied.

Category: Internet & Social Media · Type: Person · Subtype: Social media influencer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the MrBeast profile in Germany.

Audience size
745K
in Germany
Gender
27.0%
73.0% male
Age
20.8
average years
Country rank
#8423
Person in Germany
Fig. 01

Search interest · 12-month trend

-44%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of MrBeast fans

27.0% are female, 73.0% are male, average age 20.8.

Fig. 02

Gender split

27.0%
Female
73.0%
Male
Demographic split for MrBeast audience in Germany
MetricValue
Female27.0%
Male73.0%
Average age20.8
Estimated audience size745,048
Fig. 03

Age distribution

Ø 20.8
average years
Age distribution of the MrBeast audience in Germany
Age bracketShare%
16-1985%
20-2913%
30-391%
40-491%
50+0%
Fig. 04

Worldwide distribution

2.9%

of the worldwide MrBeast audience comes from Germany.

Worldwide audience distribution share by country for MrBeast
CountryShare
United States29.5%
India5.1%
Brazil4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the MrBeast audience in Germany is strongest.

Fig. 05

Top regions by affinity

MrBeast fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~100K2.09×
02Berlin~60K1.55×
03Bayern~100K1.07×
04Nordrhein-Westfalen~200K1.04×
05Baden-Württemberg~100K1.01×
06Hamburg~20K1.00×
07Bremen~7K0.95×
08Niedersachsen~80K0.94×
09Schleswig-Holstein~30K0.92×
10Rheinland-Pfalz~40K0.91×
11Sachsen~40K0.88×
12Brandenburg~20K0.87×
13Saarland~9K0.81×
14Sachsen-Anhalt~20K0.74×
15Thüringen~20K0.74×
16Mecklenburg-Vorpommern~10K0.71×
Fig. 06

Affinity by region

Affinity by region — MrBeast, Germany
0.71×1.00×2.09×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the MrBeast audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for MrBeast audience
#·InterestCategoryAffinity×
01Shane DawsonInternet & Social Media95.65×
02Suzuka CircuitSports63.00×
03Elfen LiedLiterature62.44×
04EurogamerGames57.93×
05Team Fortress 2Games47.99×
06MarkiplierGames39.22×
07Logan PaulMovies & TV38.84×
08Nick FrostMovies & TV16.70×
09IGNMovies & TV16.15×
10Austin Powers (film series)Movies & TV14.08×
11Sabrina CarpenterMusic & Radio13.59×
12GorillaPets & Animals11.65×
13Eva GreenMovies & TV11.61×
14Scooby-DooMovies & TV11.51×
15Michael B. JordanMovies & TV10.11×
16Instant GamingGames5.76×
17Margot RobbieMovies & TV5.52×
18BeetlejuiceMovies & TV5.36×
19FIFA (video game series)Games4.69×
20RedditInternet & Social Media2.82×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the MrBeast audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by MrBeast audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.55×
Early Adopter MentalityPOWER1.40×
SpiritualityBALANCE1.38×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by MrBeast audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.62×
CreativityOPEN0.64×
Quality AwarenessPREMIUM0.69×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does MrBeast have in Germany?

MrBeast has an estimated audience of 745,048 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of MrBeast fans?

27.0% of MrBeast fans are female, 73.0% are male, with an average age of 20.8 years.

03

Which brands do MrBeast fans like most?

MrBeast fans show strongest brand affinity for Elfen Lied (62.44×), Shane Dawson (95.65×), and Eurogamer (57.93×) over the country average.

04

Where do MrBeast fans live in Germany?

MrBeast fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Hessen (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do MrBeast fans also like?

Beyond MrBeast itself, the audience over-indexes on Shane Dawson (95.65×), Eurogamer (57.93×), Sabrina Carpenter (13.59×), and Scooby-Doo (11.51×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for MrBeast. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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