Rascasse Audience Intelligence

FIFA (video game series) Audience in Germany

A data profile of the people who buy, follow and care about FIFA (video game series) in Germany — modelled from more than twelve digital signal sources. FIFA (video game series) has an estimated audience of 3,187,657 people in Germany.

#63among Soccer in Germany#11among Video / Board Game in Germany#50in Games

The average FIFA (video game series) fan in Germany is 29.6 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include EA Sports FC, Germany, FIFA World Cup, with strongest over-indexing on EA Sports FC (14.38× the country average).

Demographically, the FIFA (video game series) audience skews more male with an average age of 29.6, and over-indexes on personality traits such as Early Adopter Mentality, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical FIFA (video game series) fan in Germany is more male, around 29.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for EA Sports FC.

Category: Games · Type: Video / Board Game · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the FIFA (video game series) profile in Germany.

Audience size
3.2M
in Germany
Gender
21.4%♀
78.6% male
Age
29.6
average years
Country rank
#1960
Video / Board Game in Germany
Fig. 01

Search interest · 12-month trend

+1312%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of FIFA (video game series) fans

21.4% are female, 78.6% are male, average age 29.6.

Fig. 02

Gender split

21.4%
Female
78.6%
Male
Demographic split for FIFA (video game series) audience in Germany
MetricValue
Female21.4%
Male78.6%
Average age29.6
Estimated audience size3,187,657
Fig. 03

Age distribution

Ø 29.6
average years
Age distribution of the FIFA (video game series) audience in Germany
Age bracketShare%
16-1946%
20-2924%
30-3914%
40-499%
50+6%
Fig. 04

Worldwide distribution

6.0%

of the worldwide FIFA (video game series) audience comes from Germany.

Worldwide audience distribution share by country for FIFA (video game series)
CountryShare
United States13.8%
Italy6.5%
Germany6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the FIFA (video game series) audience in Germany is strongest.

Fig. 05

Top regions by affinity

FIFA (video game series) fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~200K1.41×
02Hessen~300K1.26×
03Bremen~30K1.21×
04Nordrhein-Westfalen~700K1.09×
05Baden-Württemberg~500K1.09×
06Bayern~500K1.05×
07Hamburg~70K1.02×
08Rheinland-Pfalz~200K1.00×
09Saarland~40K0.97×
10Niedersachsen~300K0.92×
11Sachsen~100K0.88×
12Schleswig-Holstein~100K0.88×
13Thüringen~70K0.87×
14Sachsen-Anhalt~70K0.84×
15Brandenburg~80K0.83×
16Mecklenburg-Vorpommern~40K0.75×
Fig. 06

Affinity by region

Affinity by region — FIFA (video game series), Germany
0.75×1.00×1.41×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the FIFA (video game series) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for FIFA (video game series) audience
#·InterestCategoryAffinity×
01EA Sports FCGames14.38×
02Vincent KompanySports8.00×
03La LigaSports5.83×
04Manchester City F.C.Sports5.76×
05Harry KaneSports5.35×
06TipicoGames5.31×
07Galatasaray S.K.Sports4.26×
08UEFA Champions LeagueSports3.71×
09Real Madrid C.F.Sports3.64×
10TransfermarktSports3.46×
11GermanyTravel & Leisure3.37×
12FIFA World CupSports3.34×
13SoccerSports3.22×
14Video gamesGames3.09×
15SV Werder BremenSports3.04×
16Borussia DortmundSports2.75×
17BundesligaSports2.54×
18TikTokInternet & Social Media2.34×
19MoviesMovies & TV2.12×
20Outdoor recreationSports2.11×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the FIFA (video game series) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by FIFA (video game series) audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.58×
Social Media UsageJOY1.46×
Healthy LifestyleBALANCE1.22×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by FIFA (video game series) audience · Rather not
TraitClusterDeviationScore
Community OrientationOPEN0.56×
Design AffinityPREMIUM0.56×
CreativityOPEN0.62×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does FIFA (video game series) have in Germany?

FIFA (video game series) has an estimated audience of 3,187,657 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of FIFA (video game series) fans?

21.4% of FIFA (video game series) fans are female, 78.6% are male, with an average age of 29.6 years.

03

Which brands do FIFA (video game series) fans like most?

FIFA (video game series) fans show strongest brand affinity for EA Sports FC (14.38×), Germany (3.37×), and FIFA World Cup (3.34×) over the country average.

04

Where do FIFA (video game series) fans live in Germany?

FIFA (video game series) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~700K), Bayern (reach ~500K), and Baden-Württemberg (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do FIFA (video game series) fans also like?

Beyond FIFA (video game series) itself, the audience over-indexes on Germany (3.37×), FIFA World Cup (3.34×), UEFA Champions League (3.71×), and Tipico (5.31×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Soccer audiences in Germany

See FIFA (video game series) audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for FIFA (video game series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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