Top 50 Social media influencers in Germany
This curated ranking covers the 50 largest social media influencers in Germany, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 756 social media influencers tracked in Germany, the 50 ranked here account for the largest measured audience reach. Shirin David, Andrew Tate and Calvin Kleinen lead the list with a combined estimated audience of 6,639,949 people. Across all 50 entries the average audience size is 874,222, and the largest, Shirin David, reaches around 2,416,697 people in Germany. Audience size is the estimated number of unique people in Germany who actively engage with each social media influencer, derived from search demand signals. Rankings reflect search-behavior signals collected across Germany and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 | 2,416,697 | 82.2% | Social media influencer | Beauty & Wellness | |
| 2 | 2,207,628 | 6.2% | Social media influencer | Internet & Social Media | |
| 3 | 2,015,624 | 6.0% | Social media influencer | Internet & Social Media | |
| 4 | 1,851,607 | 87.9% | Social media influencer | Internet & Social Media | |
| 5 | 1,643,866 | 85.3% | Social media influencer | Internet & Social Media | |
| 6 | 1,617,647 | 83.4% | Social media influencer | Internet & Social Media | |
| 7 | 1,472,559 | 70.0% | Social media influencer | Internet & Social Media | |
| 8 | 1,260,018 | 83.3% | Social media influencer | Internet & Social Media | |
| 9 | 1,235,121 | 77.9% | Social media influencer | Fashion & Accessoires | |
| 10 | 1,199,446 | 82.4% | Social media influencer | Internet & Social Media | |
| 11 | 1,113,904 | 80.2% | Social media influencer | Fashion & Accessoires | |
| 12 | 1,082,304 | 4.2% | Social media influencer | Internet & Social Media | |
| 13 | 975,540 | 86.3% | Social media influencer | Food & Beverages | |
| 14 | 971,456 | 73.8% | Social media influencer | Sports | |
| 15 | 918,968 | 85.4% | Social media influencer | Sports | |
| 16 | 903,959 | 83.8% | Social media influencer | Games | |
| 17 | 881,409 | 42.8% | Social media influencer | Internet & Social Media | |
| 18 | 850,651 | 83.7% | Social media influencer | Internet & Social Media | |
| 19 | 828,574 | 9.5% | Social media influencer | Internet & Social Media | |
| 20 | 828,282 | 86.0% | Social media influencer | Games | |
| 21 | 806,502 | 83.0% | Social media influencer | Internet & Social Media | |
| 22 | 790,412 | 6.8% | Social media influencer | Internet & Social Media | |
| 23 | 699,254 | 29.3% | Social media influencer | Sports | |
| 24 | 685,474 | 75.5% | Social media influencer | Fashion & Accessoires | |
| 25 | 673,255 | 6.1% | Social media influencer | Fashion & Accessoires | |
| 26 | 662,194 | 39.6% | Social media influencer | Beauty & Wellness | |
| 27 | 655,595 | 89.9% | Social media influencer | Politics & Society | |
| 28 | 642,029 | 75.6% | Social media influencer | Fashion & Accessoires | |
| 29 | 612,199 | 3.7% | Social media influencer | Internet & Social Media | |
| 30 | 603,725 | 39.9% | Social media influencer | Internet & Social Media | |
| 31 | 591,581 | 86.5% | Social media influencer | Internet & Social Media | |
| 32 | 589,696 | 83.5% | Social media influencer | Internet & Social Media | |
| 33 | 580,880 | 57.4% | Social media influencer | Fashion & Accessoires | |
| 34 | 569,969 | 89.2% | Social media influencer | Internet & Social Media | |
| 35 | 565,581 | 3.4% | Social media influencer | Internet & Social Media | |
| 36 | 563,536 | 89.4% | Social media influencer | Internet & Social Media | |
| 37 | 557,597 | 84.5% | Social media influencer | Technology & Electronics | |
| 38 | 554,408 | 89.2% | Social media influencer | Home & Garden | |
| 39 | 550,901 | 89.9% | Social media influencer | Politics & Society | |
| 40 | 548,327 | 3.5% | Social media influencer | Movies & TV | |
| 41 | 536,662 | 90.5% | Social media influencer | Internet & Social Media | |
| 42 | 532,269 | 62.4% | Social media influencer | Internet & Social Media | |
| 43 | 523,020 | 3.6% | Social media influencer | Internet & Social Media | |
| 44 | 501,414 | 89.2% | Social media influencer | Internet & Social Media | |
| 45 | 499,234 | 90.4% | Social media influencer | Internet & Social Media | |
| 46 | 492,904 | 79.4% | Social media influencer | Games | |
| 47 | 486,197 | 87.2% | Social media influencer | Games | |
| 48 | 472,869 | 79.8% | Social media influencer | Fashion & Accessoires | |
| 49 | 451,728 | 84.7% | Social media influencer | Internet & Social Media | |
| 50 | 436,462 | 87.3% | Social media influencer | Internet & Social Media |
Frequently asked questions
How is this Top 50 list compiled?
Rascasse aggregates anonymized search-behavior signals across Germany and ranks each social media influencer by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest social media influencer in Germany?
Shirin David currently leads with an estimated audience of 2,416,697 people in Germany.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across Germany. Lists below 5 entries are not published. See methodology for full details.