Caro Daur Audience in Germany

Caro Daur has an estimated audience of 745,635 people in Germany. 58.4% are female, 41.6% are male, average age 26.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Time (magazine), Henley shirt, Home Office, Progressive rock, Combat sport.
The average Caro Daur fan in Germany is 26.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Time (magazine), Henley shirt, Home Office, with strongest over-indexing on Time (magazine) (6.59× the country average). Demographically, the Caro Daur audience skews more female with an average age of 26.3, and over-indexes on personality traits such as Sustainability, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Fashion & Accessoires · Type: Person · Subtype: Social media influencer
Demographics of Caro Daur fans
| Metric | Value |
|---|---|
| Female | 58.4% |
| Male | 41.6% |
| Average age | 26.3 |
| Estimated audience size | 745,635 |
Audience persona
The typical Caro Daur fan in Germany is more female, around 26.3 years old, with strong Sustainability tendencies and a notable affinity for Time (magazine).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 186,379 | 1.14× |
| Bayern | 133,584 | 1.11× |
| Baden-Württemberg | 103,888 | 1.02× |
| Niedersachsen | 78,354 | 1.08× |
| Hessen | 60,803 | 1.07× |
| Berlin | 41,200 | 1.24× |
| Rheinland-Pfalz | 33,905 | 0.91× |
| Sachsen | 31,270 | 0.86× |
| Hamburg | 30,165 | 1.79× |
| Schleswig-Holstein | 29,779 | 1.11× |
| Brandenburg | 19,863 | 0.86× |
| Sachsen-Anhalt | 14,081 | 0.73× |
| Thüringen | 13,719 | 0.72× |
| Mecklenburg-Vorpommern | 10,877 | 0.76× |
| Saarland | 6,574 | 0.72× |
| Bremen | 5,594 | 0.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Time (magazine) | 6.59× | News |
| Henley shirt | 13.67× | Fashion & Accessoires |
| Home Office | 2.75× | Business & Career |
| Progressive rock | 3.04× | Music & Radio |
| Combat sport | 2.59× | Sports |
| Racing | 2.04× | Cars & Mobility |
| Snow White (Fables) | 2.32× | Literature |
| Japanese domestic market | 4.75× | Politics & Society |
| Bank account | 2.83× | Business & Career |
| Mohamed Salah | 3.57× | Sports |
| Stradivarius | 1.54× | Shopping |
| Annie Hall | 10.21× | Movies & TV |
| KLIX (AM) | 2.23× | Music & Radio |
| Škoda Kodiaq | 1.74× | Cars & Mobility |
| Este, Veneto | 1.77× | Travel & Leisure |
| Home Delivery | 1.73× | Food & Beverages |
| Chalkidiki | 2.52× | Travel & Leisure |
| Cachorro | 2.08× | Pets & Animals |
| Hebe | 2.63× | Home & Garden |
| Google Home | 2.71× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.28 |
| Creativity | OPEN | 1.17 |
| Price Sensitivity | PREMIUM | 1.17 |
| Extroversion | THRILL | 1.11 |
| Early Adopter Mentality | POWER | 1.11 |
| Design Affinity | PREMIUM | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 73.3% |
| Austria | 4.4% |
| United States | 4.1% |
See Caro Daur audiences in other countries
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Frequently asked questions
How many fans does Caro Daur have in Germany?
Caro Daur has an estimated audience of 745,635 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Caro Daur fans?
58.4% of Caro Daur fans are female, 41.6% are male, with an average age of 26.3 years.
Which brands do Caro Daur fans like most?
Caro Daur fans show strongest brand affinity for Time (magazine) (6.59×), Henley shirt (13.67×), and Home Office (2.75×) over the country average.
Where do Caro Daur fans live in Germany?
Caro Daur fans in Germany are most concentrated in Nordrhein-Westfalen (reach 186,379), Bayern (reach 133,584), and Baden-Württemberg (reach 103,888). These three regions account for the largest share of the active audience.
What other brands do Caro Daur fans also like?
Beyond Caro Daur itself, the audience over-indexes on Henley shirt (13.67×), Home Office (2.75×), Progressive rock (3.04×), and Combat sport (2.59×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Caro Daur. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.