Contact us
Popularity ranking · Germany

The 100 most popular Social Media Influencers in Germany

This curated ranking covers the 100 largest social media influencers in Germany, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 767 social media influencers tracked in Germany, the 100 ranked here account for the largest measured audience reach. Julia Beautx, Victoria Swarovski and Calvin Kleinen lead the list with a combined estimated audience of 6.8M people. Across all 100 entries the average audience size is 579k, and the largest, Julia Beautx, reaches around 2.4M people in Germany. Audience size is the estimated number of unique people in Germany who actively engage with each social media influencer, derived from search demand signals. Rankings reflect search-behavior signals collected across Germany and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Germany who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Germany. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Germany, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Germany. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
76 Laura Müller 299k 34.4 61.6% Social media influencer
77 Khaby Lame 298k 28.6 57.4% Social media influencer
78 Standart Skill 280k 27.8 29.5% Social media influencer
79 Kai Cenat 269k 34.2 22.5% Social media influencer
80 El Hotzo 269k 29.8 35.1% Social media influencer
81 Kayla Shyx 259k 27.8 72.9% Social media influencer
82 Diana zur Löwen 257k 29.5 84.0% Social media influencer
83 Walentina Doronina 253k 34.8 58.5% Social media influencer
84 Colon 251k 28.3 49.9% Social media influencer
85 Simplicissimus 246k 30.4 47.9% Social media influencer
86 Arda Saatçi 244k 25.7 42.3% Social media influencer
87 Paula Wolf 237k 19.2 65.9% Social media influencer
88 Lorena Rae 232k 37.7 67.5% Social media influencer
89 Nara Smith 222k 26.4 68.4% Social media influencer
90 HeyMoritz 218k 21.1 55.5% Social media influencer
91 Wichtiger 209k 30.5 49.2% Social media influencer
92 Jindaouis 209k 19.3 63.2% Social media influencer
93 Biyon Kattilathu 207k 36.9 54.3% Social media influencer
94 Ines Anioli 207k 32.7 53.4% Social media influencer
95 Ben Berndt 202k 36.3 48.4% Social media influencer
96 Ann-Kathrin Götze 198k 29.8 61.9% Social media influencer
97 Vanessa Mariposa 190k 32.8 65.0% Social media influencer
98 EliasN97 189k 21.3 28.0% Social media influencer
99 PietSmiet 189k 25.9 17.0% Social media influencer
100 Konygebony 183k 24.2 9.9% Social media influencer

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Explore the full directory →

Frequently asked questions

How is this list of the most popular social media influencers compiled?

Rascasse aggregates anonymized search-behavior signals across Germany and ranks each social media influencer by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest social media influencer in Germany?

Julia Beautx currently leads with an estimated audience of 2.4M people in Germany.

Same category in other countries

United States United Kingdom France Italy Spain Brazil Canada Mexico Netherlands Austria Belgium Portugal Ireland Argentina Sweden Norway Finland Denmark

Other top lists in Germany

Website / Newspaper / Magazines Humor Websites Productivities Content Types Dating Social Medias Online / Mobile Marketing Communications Search Engines Browsers
Related top lists Internet & Social Media · More audiences in Germany