Rascasse Audience Intelligence

Kai Cenat Audience in Germany

A data profile of the people who buy, follow and care about Kai Cenat in Germany — modelled from more than twelve digital signal sources. Kai Cenat has an estimated audience of 269,248 people in Germany.

#79among Social media influencer in Germany#4048among Person in Germany#241in Internet & Social Media

The average Kai Cenat fan in Germany is 34.2 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Dan Bilzerian, Neil Armstrong, Steam, with strongest over-indexing on Dan Bilzerian (64.58× the country average).

Demographically, the Kai Cenat audience skews more male with an average age of 34.2, and over-indexes on personality traits such as Early Adopter Mentality, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Kai Cenat fan in Germany is more male, around 34.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Dan Bilzerian.

Category: Internet & Social Media · Type: Person · Subtype: Social media influencer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kai Cenat profile in Germany.

Audience size
269K
in Germany
Gender
22.5%♀
77.5% male
Age
34.2
average years
Country rank
#18755
Person in Germany
Fig. 01

Search interest · 12-month trend

-48%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kai Cenat fans

22.5% are female, 77.5% are male, average age 34.2.

Fig. 02

Gender split

22.5%
Female
77.5%
Male
Demographic split for Kai Cenat audience in Germany
MetricValue
Female22.5%
Male77.5%
Average age34.2
Estimated audience size269,248
Fig. 03

Age distribution

Ø 34.2
average years
Age distribution of the Kai Cenat audience in Germany
Age bracketShare%
16-1937%
20-2917%
30-3916%
40-4915%
50+14%
Fig. 04

Worldwide distribution

2.4%

of the worldwide Kai Cenat audience comes from Germany.

Worldwide audience distribution share by country for Kai Cenat
CountryShare
United States47.7%
United Kingdom4.6%
Canada3.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kai Cenat audience in Germany is strongest.

Fig. 05

Top regions by affinity

Kai Cenat fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~3K1.33×
02Berlin~20K1.29×
03Hessen~30K1.27×
04Nordrhein-Westfalen~80K1.24×
05Hamburg~8K1.23×
06Baden-Württemberg~40K1.11×
07Rheinland-Pfalz~20K1.06×
08Bayern~50K1.03×
09Niedersachsen~30K1.03×
10Schleswig-Holstein~10K1.01×
11Saarland~4K0.98×
12Brandenburg~7K0.76×
13Sachsen~10K0.71×
14Thüringen~5K0.69×
15Sachsen-Anhalt~5K0.68×
16Mecklenburg-Vorpommern~4K0.67×
Fig. 06

Affinity by region

Affinity by region — Kai Cenat, Germany
0.67×1.00×1.33×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kai Cenat audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kai Cenat audience
#·InterestCategoryAffinity×
01Dan BilzerianSports64.58×
02Nick FrostMovies & TV9.24×
03Neil ArmstrongPolitics & Society8.03×
04Charles TyrwhittFashion & Accessoires7.68×
05SpaceXCars & Mobility5.59×
06Elon MuskBusiness & Career3.76×
07Counter-Strike: Global OffensiveGames3.44×
08SteamGames3.22×
09Robert RedfordMovies & TV3.15×
10FIFA (video game series)Games2.84×
11FortniteGames2.42×
12EA Sports FCGames2.34×
13TwitchGames2.18×
14TipicoGames2.13×
15Mobile gameGames2.09×
16TransfermarktSports2.05×
17IHF World Men's Handball ChampionshipSports1.96×
18RedditInternet & Social Media1.88×
19StuttgartTravel & Leisure1.74×
20CHECK24Business & Career1.67×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kai Cenat audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Kai Cenat audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.55×
Risk AppetiteTHRILL1.29×
PatriotismCONSERVATISM1.29×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Kai Cenat audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.67×
Design AffinityPREMIUM0.68×
SustainabilityBALANCE0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Kai Cenat have in Germany?

Kai Cenat has an estimated audience of 269,248 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Kai Cenat fans?

22.5% of Kai Cenat fans are female, 77.5% are male, with an average age of 34.2 years.

03

Which brands do Kai Cenat fans like most?

Kai Cenat fans show strongest brand affinity for Dan Bilzerian (64.58×), Neil Armstrong (8.03×), and Steam (3.22×) over the country average.

04

Where do Kai Cenat fans live in Germany?

Kai Cenat fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Kai Cenat fans also like?

Beyond Kai Cenat itself, the audience over-indexes on Neil Armstrong (8.03×), Steam (3.22×), Robert Redford (3.15×), and Transfermarkt (2.05×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Social media influencer audiences in Germany

See Kai Cenat audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Kai Cenat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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