Helena Zengel Audience in Germany
Helena Zengel has an estimated audience of 267,926 people in Germany. 41.1% are female, 58.9% are male, average age 29.4. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Brussels Airlines, Werner Herzog, Tagesschau, Alexander Skarsgård, Dua Lipa.
The average Helena Zengel fan in Germany is 29.4 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Brussels Airlines, Werner Herzog, Tagesschau, with strongest over-indexing on Brussels Airlines (20.67× the country average). Demographically, the Helena Zengel audience skews more male with an average age of 29.4, and over-indexes on personality traits such as Early Adopter Mentality, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Helena Zengel fans
| Metric | Value |
|---|---|
| Female | 41.1% |
| Male | 58.9% |
| Average age | 29.4 |
| Estimated audience size | 267,926 |
Audience persona
The typical Helena Zengel fan in Germany is more male, around 29.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Brussels Airlines.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 57,797 | 0.99× |
| Bayern | 34,791 | 0.81× |
| Niedersachsen | 30,150 | 1.16× |
| Baden-Württemberg | 26,891 | 0.74× |
| Hessen | 16,345 | 0.8× |
| Sachsen | 13,929 | 1.06× |
| Berlin | 13,297 | 1.11× |
| Rheinland-Pfalz | 11,931 | 0.89× |
| Schleswig-Holstein | 11,554 | 1.2× |
| Brandenburg | 10,688 | 1.29× |
| Sachsen-Anhalt | 8,480 | 1.22× |
| Thüringen | 7,230 | 1.06× |
| Mecklenburg-Vorpommern | 5,669 | 1.11× |
| Hamburg | 5,257 | 0.87× |
| Saarland | 2,682 | 0.82× |
| Bremen | 2,047 | 0.89× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Brussels Airlines | 20.67× | Travel & Leisure |
| Werner Herzog | 14.62× | Movies & TV |
| Tagesschau | 2.45× | Movies & TV |
| Alexander Skarsgård | 12.19× | Movies & TV |
| Dua Lipa | 8.18× | Music & Radio |
| Wim Wenders | 14.46× | Movies & TV |
| Ariana Grande | 5.14× | Music & Radio |
| Reinhard Mey | 5.29× | Music & Radio |
| Amazon Fire TV | 4.99× | Movies & TV |
| Musical instrument | 2.94× | Music & Radio |
| Spiegel Online | 1.74× | News |
| Joaquin Phoenix | 9.36× | Movies & TV |
| Gregory Porter | 13.47× | Music & Radio |
| Jamie Lee Curtis | 5.22× | Movies & TV |
| Anya Taylor-Joy | 6.71× | Movies & TV |
| Transfermarkt | 2.04× | Sports |
| Westdeutscher Rundfunk | 2.65× | Movies & TV |
| Movie theater | 2.53× | Movies & TV |
| House music | 2.02× | Music & Radio |
| German television comedy | 3.86× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.46 |
| Sustainability | BALANCE | 1.33 |
| Urban Lifestyle | OPEN | 1.33 |
| Design Affinity | PREMIUM | 1.31 |
| LGBTQ+ Identity | OPEN | 1.26 |
| Sports Activity | POWER | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 44.1% |
| United States | 20.2% |
| United Kingdom | 4.1% |
See Helena Zengel audiences in other countries
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Frequently asked questions
How many fans does Helena Zengel have in Germany?
Helena Zengel has an estimated audience of 267,926 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Helena Zengel fans?
41.1% of Helena Zengel fans are female, 58.9% are male, with an average age of 29.4 years.
Which brands do Helena Zengel fans like most?
Helena Zengel fans show strongest brand affinity for Brussels Airlines (20.67×), Werner Herzog (14.62×), and Tagesschau (2.45×) over the country average.
Where do Helena Zengel fans live in Germany?
Helena Zengel fans in Germany are most concentrated in Nordrhein-Westfalen (reach 57,797), Bayern (reach 34,791), and Niedersachsen (reach 30,150). These three regions account for the largest share of the active audience.
What other brands do Helena Zengel fans also like?
Beyond Helena Zengel itself, the audience over-indexes on Werner Herzog (14.62×), Tagesschau (2.45×), Alexander Skarsgård (12.19×), and Dua Lipa (8.18×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Helena Zengel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.