Ludwig Maximilian University of Munich Audience in Germany

Ludwig Maximilian University of Munich logo

Ludwig Maximilian University of Munich has an estimated audience of 498,722 people in Germany. 51.3% are female, 48.7% are male, average age 26.4. Top regions: Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities: Headhunters (film), Hawara, WikiHow, Kumanovo, Christmas Gift.

The average Ludwig Maximilian University of Munich fan in Germany is 26.4 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities include Headhunters (film), Hawara, WikiHow, with strongest over-indexing on Headhunters (film) (16.65× the country average). Demographically, the Ludwig Maximilian University of Munich audience skews balanced with an average age of 26.4, and over-indexes on personality traits such as Career Orientation, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Business & Career · Type: POI · Subtype: University

Demographics of Ludwig Maximilian University of Munich fans

Demographic split for Ludwig Maximilian University of Munich audience in Germany
MetricValue
Female51.3%
Male48.7%
Average age26.4
Estimated audience size498,722

Audience persona

The typical Ludwig Maximilian University of Munich fan in Germany is balanced, around 26.4 years old, with strong Career Orientation tendencies and a notable affinity for Headhunters (film).

Top regions in Germany

Top regions ranked by reach for Ludwig Maximilian University of Munich in Germany
RegionReachAffinity
Bayern322,5184.02×
Baden-Württemberg94,6501.39×
Nordrhein-Westfalen88,8760.81×
Hessen39,6061.04×
Niedersachsen34,5970.71×
Berlin20,6230.92×
Rheinland-Pfalz20,3220.81×
Sachsen16,9060.69×
Schleswig-Holstein12,0050.67×
Hamburg10,6790.95×
Thüringen9,9750.78×
Brandenburg9,7550.63×
Sachsen-Anhalt7,4150.57×
Mecklenburg-Vorpommern5,1540.54×
Saarland4,3810.72×
Bremen3,0780.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ludwig Maximilian University of Munich audience
BrandAffinityCategory
Headhunters (film)16.65×Movies & TV
Hawara43×Travel & Leisure
WikiHow21.46×Internet & Social Media
Kumanovo20×Travel & Leisure
Christmas Gift2.45×Kids & Family
Loincloth4.15×Fashion & Accessoires
Hückelhoven10.01×Travel & Leisure
Haberler1.51×News
Stradivarius1.83×Shopping
Unique Gifts1.52×Shopping
Business English2.8×Business & Career
Antwone Fisher (film)20×Movies & TV
Jabali20×Pets & Animals
Jain University20×Business & Career
Wok4.27×Food & Beverages
Fatteh7.12×Food & Beverages
Bull riding4.11×Sports
Home Delivery1.72×Food & Beverages
Golem1.92×Technology & Electronics
Gloria2.77×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ludwig Maximilian University of Munich audience
TraitClusterScore
Career OrientationPOWER2.11
Early Adopter MentalityPOWER1.81
SustainabilityBALANCE1.69
LGBTQ+ IdentityOPEN1.44
Pet OwnershipJOY1.4
Urban LifestyleOPEN1.28

Worldwide distribution

Worldwide audience distribution share by country for Ludwig Maximilian University of Munich
CountryShare
Germany52.1%
United States13.0%
India5.3%

See Ludwig Maximilian University of Munich audiences in other countries

More University audiences in Germany

Frequently asked questions

How many fans does Ludwig Maximilian University of Munich have in Germany?

Ludwig Maximilian University of Munich has an estimated audience of 498,722 people in Germany, concentrated in Bayern and Baden-Württemberg.

What is the gender split and age of Ludwig Maximilian University of Munich fans?

51.3% of Ludwig Maximilian University of Munich fans are female, 48.7% are male, with an average age of 26.4 years.

Which brands do Ludwig Maximilian University of Munich fans like most?

Ludwig Maximilian University of Munich fans show strongest brand affinity for Headhunters (film) (16.65×), Hawara (43×), and WikiHow (21.46×) over the country average.

Where do Ludwig Maximilian University of Munich fans live in Germany?

Ludwig Maximilian University of Munich fans in Germany are most concentrated in Bayern (reach 322,518), Baden-Württemberg (reach 94,650), and Nordrhein-Westfalen (reach 88,876). These three regions account for the largest share of the active audience.

What other brands do Ludwig Maximilian University of Munich fans also like?

Beyond Ludwig Maximilian University of Munich itself, the audience over-indexes on Hawara (43×), WikiHow (21.46×), Kumanovo (20×), and Christmas Gift (2.45×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Ludwig Maximilian University of Munich. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.