Marching band Audience in Germany
Marching band has an estimated audience of 280,140 people in Germany. 62.3% are female, 37.7% are male, average age 35.7. Top brand affinities: Oktay Kaynarca, Hobby Lobby, Unique Gifts, Dog breed, Home Office.
Top brand affinities include Oktay Kaynarca, Hobby Lobby, Unique Gifts, with strongest over-indexing on Oktay Kaynarca (33.2× the country average). Demographically, the Marching band audience skews more female with an average age of 35.7, and over-indexes on personality traits such as Tradition, Pet Ownership.
Category: Music & Radio · Type: Topic · Subtype: Band
Demographics of Marching band fans
| Metric | Value |
|---|---|
| Female | 62.3% |
| Male | 37.7% |
| Average age | 35.7 |
| Estimated audience size | 280,140 |
Audience persona
The typical Marching band fan in Germany is more female, around 35.7 years old, with strong Tradition tendencies and a notable affinity for Oktay Kaynarca.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Oktay Kaynarca | 33.2× | Movies & TV |
| Hobby Lobby | 12.05× | Home & Garden |
| Unique Gifts | 2.36× | Shopping |
| Dog breed | 1.51× | Pets & Animals |
| Home Office | 1.67× | Business & Career |
| Corona (band) | 3.36× | Music & Radio |
| Birthday Gifts | 2.2× | Kids & Family |
| Haberler | 1.59× | News |
| Hapur | 16.97× | Travel & Leisure |
| Urban horticulture | 1.85× | Home & Garden |
| Israel | 1.95× | Travel & Leisure |
| Bull riding | 6.49× | Sports |
| Hudson, New York | 5.75× | Travel & Leisure |
| Christmas Gift | 1.64× | Kids & Family |
| Hawesko | 3.56× | Food & Beverages |
| Ordinary People | 9.55× | Movies & TV |
| Oliver Kahn | 3.29× | Sports |
| Time (magazine) | 1.63× | News |
| Goosebumps (film) | 7.32× | Movies & TV |
| Neon Genesis Evangelion (manga) | 5.1× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.44 |
| Pet Ownership | JOY | 1.35 |
| Sports Activity | POWER | 1.14 |
| Travelling | THRILL | 1.11 |
| Need for Security | CONSERVATISM | 1.11 |
| Risk Appetite | THRILL | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 45.8% |
| United Kingdom | 8.5% |
| Italy | 4.1% |
See Marching band audiences in other countries
More Band audiences in Germany
- Kiosk (band) (6,419,600)
- Fun (6,044,687)
- Kino (band) (4,612,528)
- Halloween (band) (3,079,890)
- Avatar (Swedish band) (2,502,500)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Marching band. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.