Rascasse Audience Intelligence

Marching band Audience in United States

A data profile of the people who buy, follow and care about Marching band in United States — modelled from more than twelve digital signal sources. Marching band has an estimated audience of 4,067,056 people in United States.

#34among Band in United States#4281among Topic in United States#736in Music & Radio

The average Marching band fan in United States is 41.2 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Percussion instrument, Superman, Classical music, with strongest over-indexing on Percussion instrument (6.99× the country average).

Demographically, the Marching band audience skews more female with an average age of 41.2, and over-indexes on personality traits such as Patriotism, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Marching band fan in United States is more female, around 41.2 years old, with strong Patriotism tendencies and a notable affinity for Percussion instrument.

Category: Music & Radio · Type: Topic · Subtype: Band

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Marching band profile in United States.

Audience size
4.1M
in United States
Gender
56.0%♀
44.0% male
Age
41.2
average years
Country rank
#7949
Topic in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Marching band fans

56.0% are female, 44.0% are male, average age 41.2.

Fig. 02

Gender split

56.0%
Female
44.0%
Male
Demographic split for Marching band audience in United States
MetricValue
Female56.0%
Male44.0%
Average age41.2
Estimated audience size4,067,056
Fig. 03

Age distribution

Ø 41.2
average years
Age distribution of the Marching band audience in United States
Age bracketShare%
16-1920%
20-2915%
30-3917%
40-4923%
50+26%
Fig. 04

Worldwide distribution

45.8%

of the worldwide Marching band audience comes from United States.

Worldwide audience distribution share by country for Marching band
CountryShare
United States45.8%
United Kingdom8.5%
Italy4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Marching band audience in United States is strongest.

Fig. 05

Top regions by affinity

Marching band fans by region: top regions in United States
#RegionReachAffinity×
01Indiana~100K1.52×
02Oregon~60K1.38×
03Mississippi~50K1.35×
04Alabama~80K1.32×
05South Carolina~80K1.28×
06Texas~400K1.27×
07Georgia~200K1.21×
08Ohio~200K1.21×
09Kentucky~60K1.20×
10Missouri~80K1.19×
11Louisiana~60K1.18×
12Kansas~40K1.16×
13Oklahoma~50K1.15×
14Virginia~100K1.14×
15Pennsylvania~200K1.13×
16South Dakota~10K1.12×
17Michigan~100K1.11×
18Iowa~40K1.11×
19Nebraska~20K1.10×
20Arkansas~40K1.08×
21Utah~40K1.07×
22North Carolina~100K1.06×
23Delaware~10K1.06×
24Tennessee~90K1.05×
25New Jersey~100K1.02×
26West Virginia~20K1.02×
27Idaho~20K1.00×
28New Mexico~20K0.99×
29Arizona~80K0.98×
30Florida~300K0.97×
31Illinois~100K0.97×
32Maryland~70K0.97×
33Hawaii~20K0.96×
34Minnesota~50K0.93×
35Connecticut~40K0.90×
36California~400K0.89×
37Colorado~60K0.87×
38Wisconsin~50K0.87×
39Nevada~30K0.86×
40Montana~10K0.86×
41Alaska~7K0.86×
42New Hampshire~10K0.85×
43North Dakota~7K0.85×
44Washington~70K0.82×
45Maine~10K0.82×
46Vermont~6K0.81×
47Rhode Island~10K0.78×
48Washington, District of Columbia~9K0.75×
49New York~200K0.73×
50Massachusetts~60K0.72×
Fig. 06

Affinity by region

Affinity by region — Marching band, United States
0.72×1.00×1.52×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Marching band audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Marching band audience
#·InterestCategoryAffinity×
01Percussion instrumentMusic & Radio6.99×
02PalestineTravel & Leisure5.26×
03Tim HortonSports2.57×
04Millie Bobby BrownMovies & TV2.21×
05EyebrowBeauty & Wellness2.05×
06Nail polishBeauty & Wellness2.01×
07LibraryLiterature2.00×
08TicketmasterTravel & Leisure1.93×
09Musical theatreMovies & TV1.86×
10InnovationBusiness & Career1.75×
11PhilanthropyArts & Culture1.75×
12Talk radioMusic & Radio1.75×
13High schoolBusiness & Career1.72×
14Classical musicMusic & Radio1.70×
15SupermanMovies & TV1.65×
16Men's clothingFashion & Accessoires1.65×
17Musical instrumentMusic & Radio1.62×
18CBS SportsMovies & TV1.62×
19PianoMusic & Radio1.62×
20Vintage clothingFashion & Accessoires1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Marching band audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Marching band audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.20×
Community OrientationOPEN1.42×
Career OrientationPOWER1.28×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Marching band audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.69×
Quality AwarenessPREMIUM0.71×
MindfulnessBALANCE0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Marching band have in United States?

Marching band has an estimated audience of 4,067,056 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Marching band fans?

56.0% of Marching band fans are female, 44.0% are male, with an average age of 41.2 years.

03

Which brands do Marching band fans like most?

Marching band fans show strongest brand affinity for Percussion instrument (6.99×), Superman (1.65×), and Classical music (1.7×) over the country average.

04

Where do Marching band fans live in United States?

Marching band fans in United States are most concentrated in Texas (reach ~400K), California (reach ~400K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Marching band fans also like?

Beyond Marching band itself, the audience over-indexes on Superman (1.65×), Classical music (1.7×), Men's clothing (1.65×), and Musical theatre (1.86×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Band audiences in United States

See Marching band audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Marching band. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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