Martin Gruber Audience in Germany
Martin Gruber has an estimated audience of 373,340 people in Germany. 60.9% are female, 39.1% are male, average age 44.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Home Office, Rossmann, Time (magazine), Preacher (comics), Stradivarius.
The average Martin Gruber fan in Germany is 44.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Home Office, Rossmann, Time (magazine), with strongest over-indexing on Home Office (2.92× the country average). Demographically, the Martin Gruber audience skews more female with an average age of 44.1, and over-indexes on personality traits such as Pet Ownership, Healthy Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Martin Gruber fans
| Metric | Value |
|---|---|
| Female | 60.9% |
| Male | 39.1% |
| Average age | 44.1 |
| Estimated audience size | 373,340 |
Audience persona
The typical Martin Gruber fan in Germany is more female, around 44.1 years old, with strong Pet Ownership tendencies and a notable affinity for Home Office.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 76,163 | 0.92× |
| Bayern | 76,155 | 1.25× |
| Baden-Württemberg | 50,769 | 0.98× |
| Niedersachsen | 32,369 | 0.88× |
| Hessen | 25,859 | 0.9× |
| Sachsen | 22,260 | 1.2× |
| Rheinland-Pfalz | 21,282 | 1.12× |
| Thüringen | 20,918 | 2.17× |
| Schleswig-Holstein | 11,666 | 0.86× |
| Brandenburg | 11,086 | 0.95× |
| Sachsen-Anhalt | 10,804 | 1.1× |
| Berlin | 10,467 | 0.62× |
| Mecklenburg-Vorpommern | 7,194 | 1× |
| Hamburg | 4,785 | 0.56× |
| Saarland | 4,470 | 0.96× |
| Bremen | 1,672 | 0.52× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home Office | 2.92× | Business & Career |
| Rossmann | 1.74× | Shopping |
| Time (magazine) | 3.43× | News |
| Preacher (comics) | 9.27× | Literature |
| Stradivarius | 1.97× | Shopping |
| Saving | 1.51× | Business & Career |
| Esra Erol | 5.62× | Movies & TV |
| Jack White | 1.69× | Movies & TV |
| Israel | 1.54× | Travel & Leisure |
| Škoda Kodiaq | 1.58× | Cars & Mobility |
| Snow White (Fables) | 1.62× | Literature |
| Corfu (regional unit) | 1.79× | Travel & Leisure |
| Euphonium | 6.09× | Music & Radio |
| Ho, Ghana | 2.49× | Travel & Leisure |
| Loincloth | 1.58× | Fashion & Accessoires |
| Zagreb | 2.16× | Travel & Leisure |
| Jette | 5.56× | Fashion & Accessoires |
| Volvo V60 | 2.56× | Cars & Mobility |
| Emperor Entertainment Group | 2.03× | Business & Career |
| Henley shirt | 2.8× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.4 |
| Healthy Lifestyle | BALANCE | 1.23 |
| Family Orientation | CONSERVATISM | 1.11 |
| Patriotism | CONSERVATISM | 1.02 |
| Sports Activity | POWER | 1 |
| Indulgence | JOY | 0.97 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 68.2% |
| Austria | 10.1% |
| Switzerland | 3.8% |
See Martin Gruber audiences in other countries
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Frequently asked questions
How many fans does Martin Gruber have in Germany?
Martin Gruber has an estimated audience of 373,340 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Martin Gruber fans?
60.9% of Martin Gruber fans are female, 39.1% are male, with an average age of 44.1 years.
Which brands do Martin Gruber fans like most?
Martin Gruber fans show strongest brand affinity for Home Office (2.92×), Rossmann (1.74×), and Time (magazine) (3.43×) over the country average.
Where do Martin Gruber fans live in Germany?
Martin Gruber fans in Germany are most concentrated in Nordrhein-Westfalen (reach 76,163), Bayern (reach 76,155), and Baden-Württemberg (reach 50,769). These three regions account for the largest share of the active audience.
What other brands do Martin Gruber fans also like?
Beyond Martin Gruber itself, the audience over-indexes on Rossmann (1.74×), Time (magazine) (3.43×), Preacher (comics) (9.27×), and Stradivarius (1.97×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Martin Gruber. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.