A data profile of the people who buy, follow and care about M*A*S*H (TV series) in Germany — modelled from more than twelve digital signal sources. M*A*S*H (TV series) has an estimated audience of 419,282 people in Germany.
The average M*A*S*H (TV series) fan in Germany is 42.9 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen.
Top brand affinities include A History of Violence, Rash guard, Smallville, with strongest over-indexing on A History of Violence (125.18× the country average).
Demographically, the M*A*S*H (TV series) audience skews more female with an average age of 42.9, and over-indexes on personality traits such as Convenience Orientation, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical M*A*S*H (TV series) fan in Germany is more female, around 42.9 years old, with strong Convenience Orientation tendencies and a notable affinity for A History of Violence.
The key figures that characterise the M*A*S*H (TV series) profile in Germany.
65.9% are female, 34.1% are male, average age 42.9.
| Metric | Value |
|---|---|
| Female | 65.9% |
| Male | 34.1% |
| Average age | 42.9 |
| Estimated audience size | 419,282 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 16% | |
| 30-39 | 21% | |
| 40-49 | 28% | |
| 50+ | 25% |
of the worldwide M*A*S*H (TV series) audience comes from Germany.
| Country | Share |
|---|---|
| United States | 31.1% |
| Japan | 7.6% |
| Germany | 7.0% |
Where the M*A*S*H (TV series) audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hamburg | ~20K | 1.98× | |
| 02 | Schleswig-Holstein | ~20K | 1.24× | |
| 03 | Sachsen-Anhalt | ~10K | 1.14× | |
| 04 | Mecklenburg-Vorpommern | ~9K | 1.11× | |
| 05 | Niedersachsen | ~40K | 1.03× | |
| 06 | Thüringen | ~10K | 1.01× | |
| 07 | Brandenburg | ~10K | 1.00× | |
| 08 | Sachsen | ~20K | 0.98× | |
| 09 | Saarland | ~5K | 0.96× | |
| 10 | Bremen | ~3K | 0.87× | |
| 11 | Rheinland-Pfalz | ~20K | 0.86× | |
| 12 | Bayern | ~60K | 0.82× | |
| 13 | Nordrhein-Westfalen | ~80K | 0.81× | |
| 14 | Hessen | ~30K | 0.77× | |
| 15 | Berlin | ~10K | 0.76× | |
| 16 | Baden-Württemberg | ~40K | 0.73× |
The strongest cross-interests of the M*A*S*H (TV series) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Rash guard | Fashion & Accessoires | 172.25× | ||
| 02 | A History of Violence | Movies & TV | 125.18× | ||
| 03 | Kane Brown | Music & Radio | 100.31× | ||
| 04 | Stereophonics | Music & Radio | 91.22× | ||
| 05 | Jean-Paul Sartre | Literature | 54.62× | ||
| 06 | Once Upon a Time in America | Movies & TV | 24.75× | ||
| 07 | Smallville | Movies & TV | 20.00× | ||
| 08 | Gregor Gysi | Politics & Society | 20.00× | ||
| 09 | IG Metall | Politics & Society | 20.00× | ||
| 10 | Whoopi Goldberg | Movies & TV | 20.00× | ||
| 11 | The Departed | Movies & TV | 20.00× | ||
| 12 | Jamiroquai | Music & Radio | 20.00× | ||
| 13 | The Equalizer | Movies & TV | 20.00× | ||
| 14 | Kettcar | Music & Radio | 20.00× | ||
| 15 | American History X | Movies & TV | 19.56× | ||
| 16 | Psychological horror | Health | 14.83× | ||
| 17 | Political philosophy | Politics & Society | 14.78× | ||
| 18 | Kate Bush | Music & Radio | 13.94× | ||
| 19 | Blender | Home & Garden | 9.91× | ||
| 20 | Jack White | Movies & TV | 7.72× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.71× | |
| Individualism | JOY | 1.60× | |
| Quality Awareness | PREMIUM | 1.39× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.70× | |
| Mindfulness | BALANCE | 0.86× | |
| Luxury Orientation | PREMIUM | 0.87× |
M*A*S*H (TV series) has an estimated audience of 419,282 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
65.9% of M*A*S*H (TV series) fans are female, 34.1% are male, with an average age of 42.9 years.
M*A*S*H (TV series) fans show strongest brand affinity for A History of Violence (125.18×), Rash guard (172.25×), and Smallville (20×) over the country average.
M*A*S*H (TV series) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~60K), and Niedersachsen (reach ~40K). These three regions account for the largest share of the active audience.
Beyond M*A*S*H (TV series) itself, the audience over-indexes on Rash guard (172.25×), Smallville (20×), Jean-Paul Sartre (54.62×), and Gregor Gysi (20×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for M*A*S*H (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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