A data profile of the people who buy, follow and care about Max Mutzke in Germany — modelled from more than twelve digital signal sources. Max Mutzke has an estimated audience of 602,689 people in Germany.
The average Max Mutzke fan in Germany is 31.8 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.
Top brand affinities include Johannes Oerding, Mike Singer, Max Giesinger, with strongest over-indexing on Johannes Oerding (27.79× the country average).
Demographically, the Max Mutzke audience skews more female with an average age of 31.8, and over-indexes on personality traits such as Tradition, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Max Mutzke fan in Germany is more female, around 31.8 years old, with strong Tradition tendencies and a notable affinity for Johannes Oerding.
The key figures that characterise the Max Mutzke profile in Germany.
64.9% are female, 35.1% are male, average age 31.8.
| Metric | Value |
|---|---|
| Female | 64.9% |
| Male | 35.1% |
| Average age | 31.8 |
| Estimated audience size | 602,689 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 41% | |
| 20-29 | 20% | |
| 30-39 | 16% | |
| 40-49 | 15% | |
| 50+ | 8% |
of the worldwide Max Mutzke audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 89.3% |
| Austria | 5.5% |
| Switzerland | 2.8% |
Where the Max Mutzke audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Baden-Württemberg | ~100K | 1.24× | |
| 02 | Nordrhein-Westfalen | ~200K | 1.22× | |
| 03 | Niedersachsen | ~70K | 1.14× | |
| 04 | Schleswig-Holstein | ~20K | 1.14× | |
| 05 | Mecklenburg-Vorpommern | ~10K | 1.10× | |
| 06 | Rheinland-Pfalz | ~30K | 1.07× | |
| 07 | Hessen | ~50K | 1.02× | |
| 08 | Bayern | ~90K | 0.97× | |
| 09 | Bremen | ~5K | 0.94× | |
| 10 | Brandenburg | ~20K | 0.93× | |
| 11 | Hamburg | ~10K | 0.93× | |
| 12 | Sachsen | ~30K | 0.92× | |
| 13 | Saarland | ~7K | 0.92× | |
| 14 | Sachsen-Anhalt | ~10K | 0.89× | |
| 15 | Thüringen | ~10K | 0.89× | |
| 16 | Berlin | ~20K | 0.76× |
The strongest cross-interests of the Max Mutzke audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Mike Singer | Music & Radio | 97.28× | ||
| 02 | Lotte | Music & Radio | 35.68× | ||
| 03 | Max Giesinger | Music & Radio | 29.32× | ||
| 04 | Johannes Oerding | Music & Radio | 27.79× | ||
| 05 | Joe Jonas | Music & Radio | 20.00× | ||
| 06 | Fruit of the Loom | Fashion & Accessoires | 18.61× | ||
| 07 | Bosse (musician) | Music & Radio | 14.48× | ||
| 08 | Michael Patrick Kelly | Music & Radio | 10.82× | ||
| 09 | Jürgen Drews | Music & Radio | 9.78× | ||
| 10 | Nico Santos | Music & Radio | 9.58× | ||
| 11 | Roland Kaiser | Music & Radio | 8.91× | ||
| 12 | Rea Garvey | Music & Radio | 8.79× | ||
| 13 | Udo Jürgens | Music & Radio | 8.20× | ||
| 14 | Dua Lipa | Music & Radio | 8.00× | ||
| 15 | Mark Forster | Music & Radio | 7.88× | ||
| 16 | Sarah Connor | Music & Radio | 6.45× | ||
| 17 | Nina Chuba | Music & Radio | 4.99× | ||
| 18 | Singer-songwriter | Music & Radio | 3.44× | ||
| 19 | Hugendubel | Shopping | 3.13× | ||
| 20 | Tagesschau | Movies & TV | 1.92× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 2.26× | |
| Mindfulness | BALANCE | 1.25× | |
| Family Orientation | CONSERVATISM | 1.13× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.69× | |
| Luxury Orientation | PREMIUM | 0.82× | |
| Career Orientation | POWER | 0.83× |
Max Mutzke has an estimated audience of 602,689 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
64.9% of Max Mutzke fans are female, 35.1% are male, with an average age of 31.8 years.
Max Mutzke fans show strongest brand affinity for Johannes Oerding (27.79×), Mike Singer (97.28×), and Max Giesinger (29.32×) over the country average.
Max Mutzke fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Baden-Württemberg (reach ~100K), and Bayern (reach ~90K). These three regions account for the largest share of the active audience.
Beyond Max Mutzke itself, the audience over-indexes on Mike Singer (97.28×), Max Giesinger (29.32×), Roland Kaiser (8.91×), and Lotte (35.68×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Max Mutzke. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.