Max Mutzke Audience in Germany
Max Mutzke has an estimated audience of 709,807 people in Germany. 75.0% are female, 25.0% are male, average age 37.1. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Home Office, Progressive rock, Dog breed, Rossmann, Time (magazine).
The average Max Mutzke fan in Germany is 37.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Home Office, Progressive rock, Dog breed, with strongest over-indexing on Home Office (2.81× the country average). Demographically, the Max Mutzke audience skews more female with an average age of 37.1, and over-indexes on personality traits such as Healthy Lifestyle, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Max Mutzke fans
| Metric | Value |
|---|---|
| Female | 75.0% |
| Male | 25.0% |
| Average age | 37.1 |
| Estimated audience size | 709,807 |
Audience persona
The typical Max Mutzke fan in Germany is more female, around 37.1 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Home Office.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 198,503 | 1.28× |
| Baden-Württemberg | 122,869 | 1.27× |
| Bayern | 114,109 | 1× |
| Niedersachsen | 77,598 | 1.13× |
| Hessen | 57,707 | 1.07× |
| Rheinland-Pfalz | 36,166 | 1.02× |
| Sachsen | 30,607 | 0.88× |
| Schleswig-Holstein | 28,517 | 1.12× |
| Berlin | 26,181 | 0.82× |
| Brandenburg | 20,712 | 0.94× |
| Sachsen-Anhalt | 16,283 | 0.89× |
| Thüringen | 16,276 | 0.9× |
| Hamburg | 15,147 | 0.94× |
| Mecklenburg-Vorpommern | 13,894 | 1.03× |
| Saarland | 7,267 | 0.83× |
| Bremen | 5,510 | 0.91× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home Office | 2.81× | Business & Career |
| Progressive rock | 3.07× | Music & Radio |
| Dog breed | 1.81× | Pets & Animals |
| Rossmann | 1.52× | Shopping |
| Time (magazine) | 3.49× | News |
| Goes | 1.54× | Travel & Leisure |
| Combat sport | 1.89× | Sports |
| Whataburger | 7.61× | Food & Beverages |
| Granola | 11.25× | Food & Beverages |
| Oliver Kahn | 3.63× | Sports |
| Racing | 1.61× | Cars & Mobility |
| N'Golo Kanté | 4.75× | Sports |
| myDealZ | 2.47× | Shopping |
| Henley shirt | 4.45× | Fashion & Accessoires |
| Polsat | 7.01× | Movies & TV |
| Mohamed Salah | 2.97× | Sports |
| Annie Hall | 7.69× | Movies & TV |
| Radio Sarajevo | 5.72× | Music & Radio |
| Mortal Kombat: Annihilation | 26.11× | Games |
| Ho, Ghana | 2.76× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Healthy Lifestyle | BALANCE | 1.18 |
| Tradition | CONSERVATISM | 1.18 |
| LGBTQ+ Identity | OPEN | 1.17 |
| Creativity | OPEN | 1.14 |
| Mindfulness | BALANCE | 1.12 |
| Sports Activity | POWER | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 92.2% |
| Austria | 3.7% |
| Switzerland | 2.3% |
See Max Mutzke audiences in other countries
More Singer-songwriter audiences in Germany
- Wirtz (6,981,640)
- Gil Ofarim (5,360,176)
- Billie Eilish (2,623,353)
- Diesel (2,382,819)
- Chris Rea (2,309,197)
Frequently asked questions
How many fans does Max Mutzke have in Germany?
Max Mutzke has an estimated audience of 709,807 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Max Mutzke fans?
75.0% of Max Mutzke fans are female, 25.0% are male, with an average age of 37.1 years.
Which brands do Max Mutzke fans like most?
Max Mutzke fans show strongest brand affinity for Home Office (2.81×), Progressive rock (3.07×), and Dog breed (1.81×) over the country average.
Where do Max Mutzke fans live in Germany?
Max Mutzke fans in Germany are most concentrated in Nordrhein-Westfalen (reach 198,503), Baden-Württemberg (reach 122,869), and Bayern (reach 114,109). These three regions account for the largest share of the active audience.
What other brands do Max Mutzke fans also like?
Beyond Max Mutzke itself, the audience over-indexes on Progressive rock (3.07×), Dog breed (1.81×), Rossmann (1.52×), and Time (magazine) (3.49×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Max Mutzke. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.