A data profile of the people who buy, follow and care about Mimi Fiedler in Germany — modelled from more than twelve digital signal sources. Mimi Fiedler has an estimated audience of 680,220 people in Germany.
The average Mimi Fiedler fan in Germany is 37.3 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Alles was zählt, Hugendubel, Unter Uns, with strongest over-indexing on Alles was zählt (20.84× the country average).
Demographically, the Mimi Fiedler audience skews balanced with an average age of 37.3, and over-indexes on personality traits such as Extroversion, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Mimi Fiedler fan in Germany is balanced, around 37.3 years old, with strong Extroversion tendencies and a notable affinity for Alles was zählt.
The key figures that characterise the Mimi Fiedler profile in Germany.
53.8% are female, 46.2% are male, average age 37.3.
| Metric | Value |
|---|---|
| Female | 53.8% |
| Male | 46.2% |
| Average age | 37.3 |
| Estimated audience size | 680,220 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 27% | |
| 30-39 | 12% | |
| 40-49 | 15% | |
| 50+ | 22% |
of the worldwide Mimi Fiedler audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 87.1% |
| Austria | 4.7% |
| Switzerland | 3.3% |
Where the Mimi Fiedler audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen-Anhalt | ~20K | 1.25× | |
| 02 | Thüringen | ~20K | 1.16× | |
| 03 | Brandenburg | ~20K | 1.15× | |
| 04 | Sachsen | ~40K | 1.08× | |
| 05 | Niedersachsen | ~70K | 1.07× | |
| 06 | Mecklenburg-Vorpommern | ~10K | 1.07× | |
| 07 | Nordrhein-Westfalen | ~200K | 1.05× | |
| 08 | Schleswig-Holstein | ~30K | 1.04× | |
| 09 | Rheinland-Pfalz | ~30K | 1.01× | |
| 10 | Saarland | ~8K | 0.97× | |
| 11 | Bremen | ~5K | 0.90× | |
| 12 | Hessen | ~50K | 0.89× | |
| 13 | Bayern | ~90K | 0.86× | |
| 14 | Berlin | ~30K | 0.85× | |
| 15 | Hamburg | ~10K | 0.85× | |
| 16 | Baden-Württemberg | ~80K | 0.84× |
The strongest cross-interests of the Mimi Fiedler audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Rosamunde Pilcher | Literature | 49.81× | ||
| 02 | Brenda Song | Fashion & Accessoires | 46.86× | ||
| 03 | Descendants (2015 film) | Movies & TV | 33.84× | ||
| 04 | High School DxD | Movies & TV | 25.97× | ||
| 05 | Unter Uns | Movies & TV | 25.63× | ||
| 06 | Austin Powers (film series) | Movies & TV | 22.05× | ||
| 07 | Alles was zählt | Movies & TV | 20.84× | ||
| 08 | Steve McQueen | Movies & TV | 20.00× | ||
| 09 | Columbo | Movies & TV | 20.00× | ||
| 10 | Scooby-Doo | Movies & TV | 16.99× | ||
| 11 | Hugendubel | Shopping | 12.21× | ||
| 12 | Michael Patrick Kelly | Music & Radio | 9.10× | ||
| 13 | ZDF-Fernsehgarten | Movies & TV | 8.53× | ||
| 14 | Beetlejuice | Movies & TV | 8.20× | ||
| 15 | Storm of Love | Movies & TV | 8.12× | ||
| 16 | Gute Zeiten, schlechte Zeiten | Movies & TV | 6.23× | ||
| 17 | Sarah Connor | Music & Radio | 4.85× | ||
| 18 | Nature | Home & Garden | 2.87× | ||
| 19 | Tagesschau | Movies & TV | 2.51× | ||
| 20 | Family | Kids & Family | 2.46× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.53× | |
| Family Orientation | CONSERVATISM | 1.48× | |
| Tradition | CONSERVATISM | 1.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 0.69× | |
| Luxury Orientation | PREMIUM | 0.71× | |
| Urban Lifestyle | OPEN | 0.74× |
Mimi Fiedler has an estimated audience of 680,220 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
53.8% of Mimi Fiedler fans are female, 46.2% are male, with an average age of 37.3 years.
Mimi Fiedler fans show strongest brand affinity for Alles was zählt (20.84×), Hugendubel (12.21×), and Unter Uns (25.63×) over the country average.
Mimi Fiedler fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~90K), and Baden-Württemberg (reach ~80K). These three regions account for the largest share of the active audience.
Beyond Mimi Fiedler itself, the audience over-indexes on Hugendubel (12.21×), Unter Uns (25.63×), Rosamunde Pilcher (49.81×), and Scooby-Doo (16.99×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Mimi Fiedler. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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