Rascasse Audience Intelligence

Unter Uns Audience in Germany

A data profile of the people who buy, follow and care about Unter Uns in Germany — modelled from more than twelve digital signal sources. Unter Uns has an estimated audience of 1,812,343 people in Germany.

#3among Soap opera in Germany#96among Movie / TV Show / Series in Germany#329in Movies & TV

The average Unter Uns fan in Germany is 39.2 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Alles was zählt, Storm of Love, In aller Freundschaft, with strongest over-indexing on Alles was zählt (39.31× the country average).

Demographically, the Unter Uns audience skews more female with an average age of 39.2, and over-indexes on personality traits such as Extroversion, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Unter Uns fan in Germany is more female, around 39.2 years old, with strong Extroversion tendencies and a notable affinity for Alles was zählt.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Soap opera

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Unter Uns profile in Germany.

Audience size
1.8M
in Germany
Gender
86.3%♀
13.7% male
Age
39.2
average years
Country rank
#3721
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Unter Uns viewers

86.3% are female, 13.7% are male, average age 39.2.

Fig. 02

Gender split

86.3%
Female
13.7%
Male
Demographic split for Unter Uns audience in Germany
MetricValue
Female86.3%
Male13.7%
Average age39.2
Estimated audience size1,812,343
Fig. 03

Age distribution

Ø 39.2
average years
Age distribution of the Unter Uns audience in Germany
Age bracketShare%
16-1914%
20-2924%
30-3924%
40-4920%
50+18%
Fig. 04

Worldwide distribution

86.5%

of the worldwide Unter Uns audience comes from Germany.

Worldwide audience distribution share by country for Unter Uns
CountryShare
Germany86.5%
Austria4.8%
Switzerland4.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Unter Uns audience in Germany is strongest.

Fig. 05

Top regions by affinity

Unter Uns fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~80K1.54×
02Mecklenburg-Vorpommern~50K1.37×
03Sachsen~100K1.25×
04Brandenburg~70K1.22×
05Thüringen~60K1.20×
06Niedersachsen~200K1.11×
07Rheinland-Pfalz~100K1.11×
08Schleswig-Holstein~70K1.10×
09Saarland~30K1.07×
10Nordrhein-Westfalen~400K0.87×
11Baden-Württemberg~200K0.81×
12Bremen~10K0.77×
13Bayern~200K0.76×
14Hessen~100K0.70×
15Hamburg~30K0.65×
16Berlin~50K0.57×
Fig. 06

Affinity by region

Affinity by region — Unter Uns, Germany
0.57×1.00×1.54×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Unter Uns audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Unter Uns audience
#·InterestCategoryAffinity×
01Lilli HollunderMovies & TV43.82×
02Verbotene LiebeMovies & TV43.82×
03Alles was zähltMovies & TV39.31×
04Mimi FiedlerMovies & TV25.63×
05Are You the One?Movies & TV23.69×
06Valentina PahdeMovies & TV19.76×
07Chryssanthi KavaziMovies & TV18.79×
08Serial (radio and television)Music & Radio14.11×
09TV DIGITALMovies & TV11.84×
10Storm of LoveMovies & TV10.48×
11In aller FreundschaftMovies & TV10.12×
12BUNTE.deInternet & Social Media8.23×
13Hape KerkelingMovies & TV8.21×
14Let's Dance (German TV series)Movies & TV8.08×
15Sarah EngelsMovies & TV8.01×
16BeetlejuiceMovies & TV7.74×
17Gute Zeiten, schlechte ZeitenMovies & TV6.93×
18Roland KaiserMusic & Radio6.55×
19DeichmannShopping4.28×
20BildNews3.10×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Unter Uns audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Unter Uns audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.96×
Pet OwnershipJOY1.63×
IndividualismJOY1.57×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Unter Uns audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.72×
Urban LifestyleOPEN0.82×
Career OrientationPOWER0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Unter Uns have in Germany?

Unter Uns has an estimated audience of 1,812,343 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Unter Uns viewers?

86.3% of Unter Uns fans are female, 13.7% are male, with an average age of 39.2 years.

03

Which brands do Unter Uns fans like most?

Unter Uns fans show strongest brand affinity for Alles was zählt (39.31×), Storm of Love (10.48×), and In aller Freundschaft (10.12×) over the country average.

04

Where do Unter Uns fans live in Germany?

Unter Uns fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Unter Uns fans also like?

Beyond Unter Uns itself, the audience over-indexes on Storm of Love (10.48×), In aller Freundschaft (10.12×), Let's Dance (German TV series) (8.08×), and Lilli Hollunder (43.82×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Soap opera audiences in Germany

See Unter Uns audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Unter Uns. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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