Are You the One? Audience in Germany
Are You the One? has an estimated audience of 640,417 people in Germany. 82.0% are female, 18.0% are male, average age 43.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Home Office, Rossmann, Time (magazine), Saving, Stradivarius.
The average Are You the One? fan in Germany is 43.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Home Office, Rossmann, Time (magazine), with strongest over-indexing on Home Office (7.49× the country average). Demographically, the Are You the One? audience skews more female with an average age of 43.4, and over-indexes on personality traits such as LGBTQ+ Identity, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Are You the One? fans
| Metric | Value |
|---|---|
| Female | 82.0% |
| Male | 18.0% |
| Average age | 43.4 |
| Estimated audience size | 640,417 |
Audience persona
The typical Are You the One? fan in Germany is more female, around 43.4 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Home Office.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 170,264 | 1.21× |
| Bayern | 98,389 | 0.96× |
| Baden-Württemberg | 96,306 | 1.1× |
| Niedersachsen | 67,717 | 1.09× |
| Hessen | 51,927 | 1.06× |
| Rheinland-Pfalz | 35,590 | 1.11× |
| Berlin | 30,406 | 1.06× |
| Sachsen | 26,995 | 0.86× |
| Schleswig-Holstein | 24,997 | 1.09× |
| Brandenburg | 18,589 | 0.94× |
| Hamburg | 17,757 | 1.23× |
| Sachsen-Anhalt | 13,991 | 0.84× |
| Thüringen | 12,474 | 0.76× |
| Mecklenburg-Vorpommern | 10,335 | 0.84× |
| Saarland | 7,039 | 0.89× |
| Bremen | 5,228 | 0.95× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home Office | 7.49× | Business & Career |
| Rossmann | 2.5× | Shopping |
| Time (magazine) | 3.39× | News |
| Saving | 2.13× | Business & Career |
| Stradivarius | 1.97× | Shopping |
| Esra Erol | 5.02× | Movies & TV |
| Jack White | 1.76× | Movies & TV |
| Zagreb | 3.12× | Travel & Leisure |
| Rancidification | 9.43× | Business & Career |
| Klis | 15.39× | Travel & Leisure |
| Fatteh | 6.32× | Food & Beverages |
| Competitive dance | 2.97× | Sports |
| Corfu (regional unit) | 1.7× | Travel & Leisure |
| Emperor Entertainment Group | 1.95× | Business & Career |
| Fat-tailed sheep | 9.93× | Pets & Animals |
| Homesteading | 2.98× | Home & Garden |
| Volvo V60 | 2.11× | Cars & Mobility |
| Mohamed Salah | 1.58× | Sports |
| Huck (magazine) | 4.09× | Internet & Social Media |
| The Hunt (2012 film) | 1.77× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.43 |
| Pet Ownership | JOY | 1.38 |
| Healthy Lifestyle | BALANCE | 1.17 |
| Price Sensitivity | PREMIUM | 1.16 |
| Family Orientation | CONSERVATISM | 1.07 |
| Community Orientation | OPEN | 1 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 44.5% |
| United States | 25.8% |
| Austria | 3.7% |
See Are You the One? audiences in other countries
More TV series audiences in Germany
- Euphoria (17,064,080)
- Natural World (14,669,113)
- Game of Thrones (10,121,751)
- Superman (10,006,308)
- Friends (9,772,934)
Frequently asked questions
How many fans does Are You the One? have in Germany?
Are You the One? has an estimated audience of 640,417 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Are You the One? fans?
82.0% of Are You the One? fans are female, 18.0% are male, with an average age of 43.4 years.
Which brands do Are You the One? fans like most?
Are You the One? fans show strongest brand affinity for Home Office (7.49×), Rossmann (2.5×), and Time (magazine) (3.39×) over the country average.
Where do Are You the One? fans live in Germany?
Are You the One? fans in Germany are most concentrated in Nordrhein-Westfalen (reach 170,264), Bayern (reach 98,389), and Baden-Württemberg (reach 96,306). These three regions account for the largest share of the active audience.
What other brands do Are You the One? fans also like?
Beyond Are You the One? itself, the audience over-indexes on Rossmann (2.5×), Time (magazine) (3.39×), Saving (2.13×), and Stradivarius (1.97×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Are You the One?. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.