A data profile of the people who buy, follow and care about Lilli Hollunder in Germany — modelled from more than twelve digital signal sources. Lilli Hollunder has an estimated audience of 242,250 people in Germany.
The average Lilli Hollunder fan in Germany is 26.7 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Bayern.
Top brand affinities include Alles was zählt, Unter Uns, Scooby-Doo, with strongest over-indexing on Alles was zählt (27.62× the country average).
Demographically, the Lilli Hollunder audience skews balanced with an average age of 26.7, and over-indexes on personality traits such as Pet Ownership, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Lilli Hollunder fan in Germany is balanced, around 26.7 years old, with strong Pet Ownership tendencies and a notable affinity for Alles was zählt.
The key figures that characterise the Lilli Hollunder profile in Germany.
53.5% are female, 46.5% are male, average age 26.7.
| Metric | Value |
|---|---|
| Female | 53.5% |
| Male | 46.5% |
| Average age | 26.7 |
| Estimated audience size | 242,250 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 61% | |
| 20-29 | 14% | |
| 30-39 | 13% | |
| 40-49 | 11% | |
| 50+ | 1% |
of the worldwide Lilli Hollunder audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 84.5% |
| Switzerland | 2.6% |
| Austria | 2.5% |
Where the Lilli Hollunder audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hamburg | ~10K | 1.48× | |
| 02 | Schleswig-Holstein | ~20K | 1.46× | |
| 03 | Niedersachsen | ~40K | 1.26× | |
| 04 | Mecklenburg-Vorpommern | ~8K | 1.23× | |
| 05 | Rheinland-Pfalz | ~20K | 1.10× | |
| 06 | Sachsen-Anhalt | ~9K | 1.01× | |
| 07 | Bremen | ~3K | 1.00× | |
| 08 | Thüringen | ~9K | 0.97× | |
| 09 | Sachsen | ~20K | 0.94× | |
| 10 | Brandenburg | ~10K | 0.90× | |
| 11 | Saarland | ~4K | 0.90× | |
| 12 | Nordrhein-Westfalen | ~70K | 0.89× | |
| 13 | Baden-Württemberg | ~40K | 0.82× | |
| 14 | Hessen | ~20K | 0.82× | |
| 15 | Bayern | ~40K | 0.75× | |
| 16 | Berlin | ~10K | 0.63× |
The strongest cross-interests of the Lilli Hollunder audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Verbotene Liebe | Movies & TV | 75.17× | ||
| 02 | Unter Uns | Movies & TV | 43.82× | ||
| 03 | Anna und die Liebe | Movies & TV | 33.13× | ||
| 04 | Alles was zählt | Movies & TV | 27.62× | ||
| 05 | Scooby-Doo | Movies & TV | 20.00× | ||
| 06 | Eyes Wide Shut | Movies & TV | 20.00× | ||
| 07 | Austin Powers (film series) | Movies & TV | 20.00× | ||
| 08 | Garfield | Movies & TV | 20.00× | ||
| 09 | Descendants (2015 film) | Movies & TV | 20.00× | ||
| 10 | The O.C. | Movies & TV | 20.00× | ||
| 11 | Ghostbusters (franchise) | Movies & TV | 19.13× | ||
| 12 | Beetlejuice | Movies & TV | 18.42× | ||
| 13 | Punkt 12 | Movies & TV | 12.63× | ||
| 14 | Frauke Ludowig | Movies & TV | 10.31× | ||
| 15 | Der Bergdoktor (2008) | Movies & TV | 8.87× | ||
| 16 | Michael Patrick Kelly | Music & Radio | 7.55× | ||
| 17 | Andy Borg | Music & Radio | 7.39× | ||
| 18 | RTL aktuell | Movies & TV | 7.19× | ||
| 19 | Sarah Engels | Movies & TV | 6.23× | ||
| 20 | Family | Kids & Family | 2.66× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 1.44× | |
| Family Orientation | CONSERVATISM | 1.41× | |
| Extroversion | THRILL | 1.26× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.65× | |
| Sustainability | BALANCE | 0.66× | |
| Sports Activity | POWER | 0.69× |
Lilli Hollunder has an estimated audience of 242,250 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.
53.5% of Lilli Hollunder fans are female, 46.5% are male, with an average age of 26.7 years.
Lilli Hollunder fans show strongest brand affinity for Alles was zählt (27.62×), Unter Uns (43.82×), and Scooby-Doo (20×) over the country average.
Lilli Hollunder fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Niedersachsen (reach ~40K), and Bayern (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Lilli Hollunder itself, the audience over-indexes on Unter Uns (43.82×), Scooby-Doo (20×), Beetlejuice (18.42×), and Verbotene Liebe (75.17×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Lilli Hollunder. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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