Murphy’s Law Audience in Germany

Murphy’s Law logo

Murphy’s Law has an estimated audience of 407,666 people in Germany. 52.1% are female, 47.9% are male, average age 42.5. Top brand affinities: Natalie Imbruglia, ClickBank, Winona Ryder, Jennifer Love Hewitt, Sam Rockwell.

Top brand affinities include Natalie Imbruglia, ClickBank, Winona Ryder, with strongest over-indexing on Natalie Imbruglia (64.06× the country average). Demographically, the Murphy’s Law audience skews balanced with an average age of 42.5, and over-indexes on personality traits such as Urban Lifestyle, Sustainability.

Category: Music & Radio · Type: Person · Subtype: Punk

Demographics of Murphy’s Law fans

Demographic split for Murphy’s Law audience in Germany
MetricValue
Female52.1%
Male47.9%
Average age42.5
Estimated audience size407,666

Audience persona

The typical Murphy’s Law fan in Germany is balanced, around 42.5 years old, with strong Urban Lifestyle tendencies and a notable affinity for Natalie Imbruglia.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Murphy’s Law audience
BrandAffinityCategory
Natalie Imbruglia64.06×Fashion & Accessoires
ClickBank70.48×Shopping
Winona Ryder12.64×Movies & TV
Jennifer Love Hewitt20×Movies & TV
Sam Rockwell20×Movies & TV
James Franco20×Movies & TV
Soul food26.66×Music & Radio
Hobby Lobby32.39×Home & Garden
Lily Allen20×Music & Radio
Sex and the City5.28×Movies & TV
Rosario Dawson20×Movies & TV
JACK & JONES20×Fashion & Accessoires
Bonnie Tyler10.51×Music & Radio
Canada4.17×Travel & Leisure
Paul Klee20×Arts & Culture
Livemusic4.11×Music & Radio
Hilary Swank20×Movies & TV
Sarah Paulson20×Movies & TV
Zoe Saldana5.83×Movies & TV
Natural foods3.81×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Murphy’s Law audience
TraitClusterScore
Urban LifestyleOPEN1.73
SustainabilityBALANCE1.72
Convenience OrientationPREMIUM1.58
Design AffinityPREMIUM1.57
Sports ActivityPOWER1.5
IndividualismJOY1.49

Worldwide distribution

Worldwide audience distribution share by country for Murphy’s Law
CountryShare
United States53.2%
Germany11.6%
India11.1%

See Murphy’s Law audiences in other countries

More Punk audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Murphy’s Law. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.