Murphy’s Law Audience in United States

Murphy’s Law logo

Murphy’s Law has an estimated audience of 1,864,032 people in United States. 49.7% are female, 50.3% are male, average age 42.3. Top brand affinities: Trimble County, Kentucky, Winemaking, Tulare County, California, KennyS, Israel.

Top brand affinities include Trimble County, Kentucky, Winemaking, Tulare County, California, with strongest over-indexing on Trimble County, Kentucky (74.86× the country average). Demographically, the Murphy’s Law audience skews balanced with an average age of 42.3, and over-indexes on personality traits such as Indulgence, Tradition.

Category: Music & Radio · Type: Person · Subtype: Punk

Demographics of Murphy’s Law fans

Demographic split for Murphy’s Law audience in United States
MetricValue
Female49.7%
Male50.3%
Average age42.3
Estimated audience size1,864,032

Audience persona

The typical Murphy’s Law fan in United States is balanced, around 42.3 years old, with strong Indulgence tendencies and a notable affinity for Trimble County, Kentucky.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Murphy’s Law audience
BrandAffinityCategory
Trimble County, Kentucky74.86×Travel & Leisure
Winemaking11.37×Food & Beverages
Tulare County, California18.1×Travel & Leisure
KennyS21.15×Sports
Israel3.01×Travel & Leisure
Cam Ward4.56×Sports
Clondalkin96.55×Business & Career
JibJab4.39×Internet & Social Media
Jekalyn Carr12.27×Music & Radio
San Pellegrino4.63×Food & Beverages
Takers5.52×Movies & TV
Home staging3.03×Home & Garden
Disney Fanatic34.39×Kids & Family
Captain America (1990 film)2.28×Movies & TV
Lenny Henry13.26×Movies & TV
Elsword7.61×Games
Charlamagne Tha God4.28×Movies & TV
Jeep Jamboree10.28×Cars & Mobility
Gift registry5.47×Kids & Family
Monmouth County, New Jersey4.03×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Murphy’s Law audience
TraitClusterScore
IndulgenceJOY1.66
TraditionCONSERVATISM1.45
Urban LifestyleOPEN1.43
ExtroversionTHRILL1.3
SpiritualityBALANCE1.27
Early Adopter MentalityPOWER1.26

Worldwide distribution

Worldwide audience distribution share by country for Murphy’s Law
CountryShare
United States53.2%
Germany11.6%
India11.1%

See Murphy’s Law audiences in other countries

More Punk audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Murphy’s Law. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.