Roast beef Audience in United States

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Roast beef has an estimated audience of 2,306,728 people in United States. 47.1% are female, 52.9% are male, average age 39.7. Top regions: California, Texas, Florida. Top brand affinities: Firehouse Subs, Schlotzsky's, Subway, Panera Bread, Jack in the Box.

The average Roast beef fan in United States is 39.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Firehouse Subs, Schlotzsky's, Subway, with strongest over-indexing on Firehouse Subs (18.04× the country average). Demographically, the Roast beef audience skews balanced with an average age of 39.7, and over-indexes on personality traits such as Convenience Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic · Subtype: Dish

Demographics of Roast beef fans

Demographic split for Roast beef audience in United States
MetricValue
Female47.1%
Male52.9%
Average age39.7
Estimated audience size2,306,728

Audience persona

The typical Roast beef fan in United States is balanced, around 39.7 years old, with strong Convenience Orientation tendencies and a notable affinity for Firehouse Subs.

Top regions in United States

Top regions ranked by reach for Roast beef in United States
RegionReachAffinity
California297,9801.17×
Texas211,3591.07×
Florida173,7331.11×
New York170,2191.32×
Massachusetts105,1672.31×
Pennsylvania87,4291.13×
Illinois83,6391.09×
North Carolina74,4791.07×
Georgia72,0451.01×
New Jersey68,5761.17×
Ohio63,1530.89×
Michigan57,3820.95×
Virginia55,2710.98×
Arizona47,5211.01×
Washington43,7730.95×
Tennessee43,0670.93×
Maryland42,4951.07×
Indiana37,9410.9×
South Carolina33,2900.96×
Missouri31,7010.85×
Alabama30,8370.96×
Louisiana29,9481.01×
Minnesota29,7440.9×
Colorado28,1870.78×
Connecticut27,8941.21×
Wisconsin27,4240.79×
Kentucky26,2150.91×
Oregon22,7250.86×
Nevada22,1170.99×
Oklahoma21,9190.86×
Mississippi19,1501.01×
Arkansas18,0230.95×
Utah17,0480.83×
Iowa16,9690.89×
Kansas16,2380.89×
New Hampshire15,9891.76×
New Mexico13,0121.12×
Hawaii11,4361.15×
Nebraska10,3080.89×
Maine9,2841.12×
West Virginia8,9110.83×
Idaho8,3530.72×
Rhode Island8,3281.13×
Washington, District of Columbia6,3100.91×
Delaware5,9480.93×
South Dakota4,3330.81×
Montana4,2730.67×
Alaska3,9910.81×
North Dakota3,8370.81×
Vermont3,7180.92×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Roast beef audience
BrandAffinityCategory
Firehouse Subs18.04×Food & Beverages
Schlotzsky's24.34×Food & Beverages
Subway5.2×Food & Beverages
Panera Bread6.03×Food & Beverages
Jack in the Box7.66×Food & Beverages
Taco Bell4.29×Food & Beverages
Hangout Music Festival34.36×Music & Radio
Quiznos22.25×Food & Beverages
Five Guys7×Food & Beverages
Burger King3.74×Food & Beverages
Shake Shack7.5×Food & Beverages
Hardee's9.45×Food & Beverages
Whataburger5.1×Food & Beverages
Zaxby's7.8×Food & Beverages
Doordash3.92×Food & Beverages
Mozzarella sticks24.74×Food & Beverages
Arby's4.93×Food & Beverages
Blaze Pizza12.52×Food & Beverages
Pizza Hut3.06×Food & Beverages
KFC3.76×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Roast beef audience
TraitClusterScore
Convenience OrientationPREMIUM1.5
IndulgenceJOY1.44
Community OrientationOPEN1.34
Family OrientationCONSERVATISM1.29
ExtroversionTHRILL1.21
Career OrientationPOWER1.18

Worldwide distribution

Worldwide audience distribution share by country for Roast beef
CountryShare
United States26.2%
Italy10.5%
United Kingdom8.6%

See Roast beef audiences in other countries

More Dish audiences in United States

Frequently asked questions

How many fans does Roast beef have in United States?

Roast beef has an estimated audience of 2,306,728 people in United States, concentrated in California and Texas.

What is the gender split and age of Roast beef fans?

47.1% of Roast beef fans are female, 52.9% are male, with an average age of 39.7 years.

Which brands do Roast beef fans like most?

Roast beef fans show strongest brand affinity for Firehouse Subs (18.04×), Schlotzsky's (24.34×), and Subway (5.2×) over the country average.

Where do Roast beef fans live in United States?

Roast beef fans in United States are most concentrated in California (reach 297,980), Texas (reach 211,359), and Florida (reach 173,733). These three regions account for the largest share of the active audience.

What other brands do Roast beef fans also like?

Beyond Roast beef itself, the audience over-indexes on Schlotzsky's (24.34×), Subway (5.2×), Panera Bread (6.03×), and Jack in the Box (7.66×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Roast beef. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.