Roast beef Audience in Germany
Roast beef has an estimated audience of 292,601 people in Germany. 40.9% are female, 59.1% are male, average age 38.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Vestel, Cumhuriyet, PARFUMDREAMS, Panera Bread, Habertürk.
The average Roast beef fan in Germany is 38.9 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Vestel, Cumhuriyet, PARFUMDREAMS, with strongest over-indexing on Vestel (121.28× the country average). Demographically, the Roast beef audience skews more male with an average age of 38.9, and over-indexes on personality traits such as Convenience Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic · Subtype: Dish
Demographics of Roast beef fans
| Metric | Value |
|---|---|
| Female | 40.9% |
| Male | 59.1% |
| Average age | 38.9 |
| Estimated audience size | 292,601 |
Audience persona
The typical Roast beef fan in Germany is more male, around 38.9 years old, with strong Convenience Orientation tendencies and a notable affinity for Vestel.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 75,612 | 1.18× |
| Bayern | 62,416 | 1.33× |
| Baden-Württemberg | 44,194 | 1.11× |
| Niedersachsen | 29,992 | 1.06× |
| Hessen | 24,322 | 1.09× |
| Rheinland-Pfalz | 16,204 | 1.11× |
| Schleswig-Holstein | 13,706 | 1.3× |
| Sachsen | 12,088 | 0.84× |
| Berlin | 10,909 | 0.83× |
| Hamburg | 9,608 | 1.45× |
| Brandenburg | 6,754 | 0.74× |
| Thüringen | 5,889 | 0.79× |
| Sachsen-Anhalt | 5,110 | 0.67× |
| Mecklenburg-Vorpommern | 4,090 | 0.73× |
| Saarland | 3,931 | 1.09× |
| Bremen | 1,910 | 0.76× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Vestel | 121.28× | Home & Garden |
| Cumhuriyet | 18.55× | News |
| PARFUMDREAMS | 16.36× | Shopping |
| Panera Bread | 56.1× | Food & Beverages |
| Habertürk | 13.39× | News |
| Doordash | 49.89× | Food & Beverages |
| Cheddar cheese | 19.25× | Food & Beverages |
| Flaconi | 8.86× | Shopping |
| Humidifier | 30.32× | Home & Garden |
| Quiznos | 64.28× | Food & Beverages |
| Fenerbahçe Men's Basketball | 5.32× | Sports |
| Fire pit | 19.36× | Home & Garden |
| CNN Türk | 18.45× | Movies & TV |
| Test (assessment) | 18.32× | Business & Career |
| Sözcü | 18.5× | News |
| Dungeons & Dragons (TV series) | 12.67× | Movies & TV |
| Nefis Yemek Tarifleri | 14.8× | Food & Beverages |
| Sabah (newspaper) | 14.72× | News |
| Halk TV | 16.4× | Movies & TV |
| Drachenlord | 6.86× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 2.73 |
| Indulgence | JOY | 2.22 |
| Healthy Lifestyle | BALANCE | 1.86 |
| Urban Lifestyle | OPEN | 1.75 |
| Travelling | THRILL | 1.55 |
| Pet Ownership | JOY | 1.49 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 26.2% |
| Italy | 10.5% |
| United Kingdom | 8.6% |
See Roast beef audiences in other countries
More Dish audiences in Germany
Frequently asked questions
How many fans does Roast beef have in Germany?
Roast beef has an estimated audience of 292,601 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Roast beef fans?
40.9% of Roast beef fans are female, 59.1% are male, with an average age of 38.9 years.
Which brands do Roast beef fans like most?
Roast beef fans show strongest brand affinity for Vestel (121.28×), Cumhuriyet (18.55×), and PARFUMDREAMS (16.36×) over the country average.
Where do Roast beef fans live in Germany?
Roast beef fans in Germany are most concentrated in Nordrhein-Westfalen (reach 75,612), Bayern (reach 62,416), and Baden-Württemberg (reach 44,194). These three regions account for the largest share of the active audience.
What other brands do Roast beef fans also like?
Beyond Roast beef itself, the audience over-indexes on Cumhuriyet (18.55×), PARFUMDREAMS (16.36×), Panera Bread (56.1×), and Habertürk (13.39×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Roast beef. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.