Need for Speed (film) Audience in Germany
Need for Speed (film) has an estimated audience of 463,995 people in Germany. 31.8% are female, 68.2% are male, average age 40.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Knauf Insulation, The Client (1994 film), Minestrone, University of Koblenz and Landau, Progressive rock.
The average Need for Speed (film) fan in Germany is 40.9 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Knauf Insulation, The Client (1994 film), Minestrone, with strongest over-indexing on Knauf Insulation (48.22× the country average). Demographically, the Need for Speed (film) audience skews more male with an average age of 40.9, and over-indexes on personality traits such as Early Adopter Mentality, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Need for Speed (film) fans
| Metric | Value |
|---|---|
| Female | 31.8% |
| Male | 68.2% |
| Average age | 40.9 |
| Estimated audience size | 463,995 |
Audience persona
The typical Need for Speed (film) fan in Germany is more male, around 40.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Knauf Insulation.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 110,656 | 1.09× |
| Bayern | 74,606 | 1× |
| Baden-Württemberg | 64,274 | 1.02× |
| Niedersachsen | 49,118 | 1.09× |
| Hessen | 38,146 | 1.08× |
| Sachsen | 24,507 | 1.08× |
| Rheinland-Pfalz | 22,814 | 0.98× |
| Berlin | 18,346 | 0.88× |
| Schleswig-Holstein | 15,012 | 0.9× |
| Brandenburg | 14,284 | 0.99× |
| Sachsen-Anhalt | 12,793 | 1.06× |
| Thüringen | 12,625 | 1.07× |
| Hamburg | 9,601 | 0.92× |
| Mecklenburg-Vorpommern | 8,682 | 0.98× |
| Saarland | 5,722 | 1× |
| Bremen | 3,430 | 0.86× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Knauf Insulation | 48.22× | Business & Career |
| The Client (1994 film) | 24.85× | Movies & TV |
| Minestrone | 8.32× | Food & Beverages |
| University of Koblenz and Landau | 48.63× | Business & Career |
| Progressive rock | 3.74× | Music & Radio |
| Hog Hunting | 9.46× | Sports |
| Maracaibo | 58.35× | Travel & Leisure |
| Home construction | 1.8× | Home & Garden |
| Moroccan riad | 9.5× | Politics & Society |
| Hector (musician) | 13.27× | Music & Radio |
| Zagreb | 6.07× | Travel & Leisure |
| Unique Gifts | 2.02× | Shopping |
| Soldier Soldier | 48.28× | Movies & TV |
| Corona (band) | 3.12× | Music & Radio |
| Stradivarius | 1.97× | Shopping |
| Vivian Chow | 101.08× | Music & Radio |
| Birthday Gifts | 1.92× | Kids & Family |
| Urban Outfitters | 1.66× | Shopping |
| Gran Torino | 4.92× | Movies & TV |
| Personalised Gifts | 1.88× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.94 |
| Risk Appetite | THRILL | 1.77 |
| Sports Activity | POWER | 1.7 |
| Patriotism | CONSERVATISM | 1.61 |
| Need for Security | CONSERVATISM | 1.4 |
| Tradition | CONSERVATISM | 1.38 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 14.2% |
| Brazil | 13.0% |
| Germany | 10.3% |
See Need for Speed (film) audiences in other countries
More Movies & TV audiences in Germany
- Harry Potter (28,862,674)
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- Sportschau (12,473,404)
Frequently asked questions
How many fans does Need for Speed (film) have in Germany?
Need for Speed (film) has an estimated audience of 463,995 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Need for Speed (film) fans?
31.8% of Need for Speed (film) fans are female, 68.2% are male, with an average age of 40.9 years.
Which brands do Need for Speed (film) fans like most?
Need for Speed (film) fans show strongest brand affinity for Knauf Insulation (48.22×), The Client (1994 film) (24.85×), and Minestrone (8.32×) over the country average.
Where do Need for Speed (film) fans live in Germany?
Need for Speed (film) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 110,656), Bayern (reach 74,606), and Baden-Württemberg (reach 64,274). These three regions account for the largest share of the active audience.
What other brands do Need for Speed (film) fans also like?
Beyond Need for Speed (film) itself, the audience over-indexes on The Client (1994 film) (24.85×), Minestrone (8.32×), University of Koblenz and Landau (48.63×), and Progressive rock (3.74×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Need for Speed (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.