Miami Vice Audience in Germany

Miami Vice logo

Miami Vice has an estimated audience of 349,284 people in Germany. 47.1% are female, 52.9% are male, average age 33.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Person of Interest (TV series), Heat (1995 film), Sherlock Holmes (1984 TV series), Need for Speed (film), Death in Paradise (TV series).

The average Miami Vice fan in Germany is 33.9 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Person of Interest (TV series), Heat (1995 film), Sherlock Holmes (1984 TV series), with strongest over-indexing on Person of Interest (TV series) (25.78× the country average). Demographically, the Miami Vice audience skews balanced with an average age of 33.9, and over-indexes on personality traits such as Early Adopter Mentality, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Miami Vice fans

Demographic split for Miami Vice audience in Germany
MetricValue
Female47.1%
Male52.9%
Average age33.9
Estimated audience size349,284

Audience persona

The typical Miami Vice fan in Germany is balanced, around 33.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Person of Interest (TV series).

Top regions in Germany

Top regions ranked by reach for Miami Vice in Germany
RegionReachAffinity
Nordrhein-Westfalen92,2081.21×
Bayern60,1581.07×
Baden-Württemberg55,1731.16×
Niedersachsen35,7521.05×
Hessen28,7391.08×
Berlin18,9211.21×
Rheinland-Pfalz16,4750.94×
Sachsen14,0000.82×
Schleswig-Holstein12,3780.99×
Brandenburg10,1300.93×
Hamburg9,3401.18×
Sachsen-Anhalt8,0700.89×
Thüringen7,9320.89×
Mecklenburg-Vorpommern5,3080.8×
Saarland3,5160.82×
Bremen2,8570.96×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Miami Vice audience
BrandAffinityCategory
Person of Interest (TV series)25.78×Movies & TV
Heat (1995 film)21.55×Movies & TV
Sherlock Holmes (1984 TV series)18.53×Movies & TV
Need for Speed (film)30.2×Movies & TV
Death in Paradise (TV series)16.72×Movies & TV
The Rookie7.86×Movies & TV
Law Abiding Citizen29.44×Movies & TV
Zenbook59.04×Technology & Electronics
Columbo22.01×Movies & TV
Knight Rider (1982 TV series)20.75×Movies & TV
The Departed20.8×Movies & TV
Captain America (1990 film)16.79×Movies & TV
Matlock (TV series)14.23×Movies & TV
Wallace and Gromit27.53×Movies & TV
Unforgettable (2011 TV series)19.72×Movies & TV
David Hasselhoff11.95×Movies & TV
Casablanca (film)10.97×Movies & TV
London Has Fallen25.82×Movies & TV
Barbie3.12×Movies & TV
Mission: Impossible6.43×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Miami Vice audience
TraitClusterScore
Early Adopter MentalityPOWER1.6
TraditionCONSERVATISM1.5
PatriotismCONSERVATISM1.47
Need for SecurityCONSERVATISM1.44
Price SensitivityPREMIUM1.23
Community OrientationOPEN1.19

Worldwide distribution

Worldwide audience distribution share by country for Miami Vice
CountryShare
United States33.3%
Germany8.0%
United Kingdom7.9%

See Miami Vice audiences in other countries

More TV series audiences in Germany

Frequently asked questions

How many fans does Miami Vice have in Germany?

Miami Vice has an estimated audience of 349,284 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Miami Vice fans?

47.1% of Miami Vice fans are female, 52.9% are male, with an average age of 33.9 years.

Which brands do Miami Vice fans like most?

Miami Vice fans show strongest brand affinity for Person of Interest (TV series) (25.78×), Heat (1995 film) (21.55×), and Sherlock Holmes (1984 TV series) (18.53×) over the country average.

Where do Miami Vice fans live in Germany?

Miami Vice fans in Germany are most concentrated in Nordrhein-Westfalen (reach 92,208), Bayern (reach 60,158), and Baden-Württemberg (reach 55,173). These three regions account for the largest share of the active audience.

What other brands do Miami Vice fans also like?

Beyond Miami Vice itself, the audience over-indexes on Heat (1995 film) (21.55×), Sherlock Holmes (1984 TV series) (18.53×), Need for Speed (film) (30.2×), and Death in Paradise (TV series) (16.72×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Miami Vice. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.