Rascasse Audience Intelligence

Oanda Corporation Target Market in Germany

A data profile of the people who buy, follow and care about Oanda Corporation in Germany — modelled from more than twelve digital signal sources. Oanda Corporation has an estimated audience of 393,281 people in Germany.

#1among Foreign exchange company in Germany#1822among Brand in Germany#1000in Business & Career

The average Oanda Corporation fan in Germany is 41.6 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Saxo Bank, FXOpen, Kate Beckinsale, with strongest over-indexing on Saxo Bank (61.53× the country average).

Demographically, the Oanda Corporation audience skews more male with an average age of 41.6, and over-indexes on personality traits such as Risk Appetite, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Oanda Corporation fan in Germany is more male, around 41.6 years old, with strong Risk Appetite tendencies and a notable affinity for Saxo Bank.

Category: Business & Career · Type: Brand · Subtype: Foreign exchange company

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Oanda Corporation profile in Germany.

Audience size
393K
in Germany
Gender
0.0%♀
100.0% male
Age
41.6
average years
Country rank
#14203
Brand in Germany
Fig. 01

Search interest · 12-month trend

-11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Oanda Corporation

0.0% are female, 100.0% are male, average age 41.6.

Fig. 02

Gender split

0.0%
Female
100.0%
Male
Demographic split for Oanda Corporation audience in Germany
MetricValue
Female0.0%
Male100.0%
Average age41.6
Estimated audience size393,281
Fig. 03

Age distribution

Ø 41.6
average years
Age distribution of the Oanda Corporation audience in Germany
Age bracketShare%
16-1915%
20-2918%
30-3919%
40-4920%
50+27%
Fig. 04

Worldwide distribution

12.9%

of the worldwide Oanda Corporation audience comes from Germany.

Worldwide audience distribution share by country for Oanda Corporation
CountryShare
Japan15.4%
Germany12.9%
United States10.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Oanda Corporation audience in Germany is strongest.

Fig. 05

Top regions by affinity

Oanda Corporation customers by region in Germany
#RegionReachAffinity×
01Hessen~60K1.83×
02Hamburg~20K1.70×
03Bremen~6K1.63×
04Bayern~90K1.38×
05Berlin~20K1.29×
06Baden-Württemberg~60K1.18×
07Nordrhein-Westfalen~90K1.09×
08Schleswig-Holstein~10K0.88×
09Niedersachsen~30K0.81×
10Rheinland-Pfalz~20K0.78×
11Saarland~4K0.76×
12Brandenburg~9K0.72×
13Sachsen~10K0.68×
14Thüringen~6K0.62×
15Mecklenburg-Vorpommern~4K0.57×
16Sachsen-Anhalt~6K0.54×
Fig. 06

Affinity by region

Affinity by region — Oanda Corporation, Germany
0.54×1.00×1.83×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Oanda Corporation audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Oanda Corporation audience
#·InterestCategoryAffinity×
01FXOpenBusiness & Career298.70×
02H&R BlockBusiness & Career117.33×
03CMC MarketsBusiness & Career66.33×
04Saxo BankBusiness & Career61.53×
05Neil deGrasse TysonMovies & TV40.37×
06Interactive BrokersBusiness & Career39.81×
07malwarebytesTechnology & Electronics39.09×
08Abbott LaboratoriesHealth37.84×
09Charles Schwab CorporationBusiness & Career23.49×
10Kate BeckinsaleMovies & TV20.43×
11MarketWatchBusiness & Career20.08×
12Day traderBusiness & Career20.00×
13BlackBerryTechnology & Electronics19.98×
14CryptocurrencyTechnology & Electronics18.80×
15Non-fungible tokenTechnology & Electronics17.36×
16Stephen HawkingBusiness & Career10.16×
17Stock marketBusiness & Career8.33×
18New Year's EveHome & Garden7.72×
19Asset managementBusiness & Career7.68×
20Novo NordiskHealth6.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Oanda Corporation audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Oanda Corporation audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL6.71×
Career OrientationPOWER2.26×
Need for SecurityCONSERVATISM1.75×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Oanda Corporation audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.59×
DIY MentalityTHRILL0.65×
Price SensitivityPREMIUM0.65×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Oanda Corporation's target market in Germany?

Oanda Corporation's target market in Germany covers an estimated 393,281 people, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Oanda Corporation customers?

0.0% of the Oanda Corporation audience are female, 100.0% are male, with an average age of 41.6 years.

03

Which brands do Oanda Corporation fans like most?

Oanda Corporation fans show strongest brand affinity for Saxo Bank (61.53×), FXOpen (298.7×), and Kate Beckinsale (20.43×) over the country average.

04

Where do Oanda Corporation fans live in Germany?

Oanda Corporation fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~90K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Oanda Corporation fans also like?

Beyond Oanda Corporation itself, the audience over-indexes on FXOpen (298.7×), Kate Beckinsale (20.43×), CMC Markets (66.33×), and Interactive Brokers (39.81×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Foreign exchange company audiences in Germany

See Oanda Corporation audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Oanda Corporation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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