Pinocchio Audience in Germany

Pinocchio has an estimated audience of 351,323 people in Germany. 57.5% are female, 42.5% are male, average age 31.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Google Analytics, Alaska, Icon (magazine), Tuscany, Sailor.
The average Pinocchio fan in Germany is 31.8 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Google Analytics, Alaska, Icon (magazine), with strongest over-indexing on Google Analytics (17.82× the country average). Demographically, the Pinocchio audience skews more female with an average age of 31.8, and over-indexes on personality traits such as Pet Ownership, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Literature · Type: Fictional Character
Demographics of Pinocchio fans
| Metric | Value |
|---|---|
| Female | 57.5% |
| Male | 42.5% |
| Average age | 31.8 |
| Estimated audience size | 351,323 |
Audience persona
The typical Pinocchio fan in Germany is more female, around 31.8 years old, with strong Pet Ownership tendencies and a notable affinity for Google Analytics.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 118,599 | 1.41× |
| Bayern | 67,790 | 1.1× |
| Baden-Württemberg | 57,868 | 1.11× |
| Niedersachsen | 49,359 | 1.33× |
| Hessen | 31,839 | 1.09× |
| Rheinland-Pfalz | 23,644 | 1.23× |
| Sachsen | 16,171 | 0.86× |
| Berlin | 15,287 | 0.89× |
| Schleswig-Holstein | 14,696 | 1.07× |
| Hamburg | 9,999 | 1.15× |
| Brandenburg | 8,604 | 0.72× |
| Thüringen | 8,478 | 0.87× |
| Sachsen-Anhalt | 8,282 | 0.83× |
| Mecklenburg-Vorpommern | 5,733 | 0.78× |
| Saarland | 3,747 | 0.8× |
| Bremen | 2,556 | 0.78× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Analytics | 17.82× | Internet & Social Media |
| Alaska | 20× | Travel & Leisure |
| Icon (magazine) | 12.38× | Arts & Culture |
| Tuscany | 20× | Travel & Leisure |
| Sailor | 20× | Travel & Leisure |
| Golden Gate | 20× | Games |
| Jura Mountains | 20× | Travel & Leisure |
| Hakone, Kanagawa | 20× | Travel & Leisure |
| Minnesota | 16.7× | Travel & Leisure |
| Euskirchen (district) | 17.52× | Travel & Leisure |
| Nebraska | 20× | Travel & Leisure |
| Rossmann | 1.63× | Shopping |
| Food quality | 20× | Food & Beverages |
| Nationality | 5.78× | Politics & Society |
| Gauri Khan | 20× | Movies & TV |
| Rajasthan | 20× | Travel & Leisure |
| Pillow | 2.72× | Home & Garden |
| Jonathan Davis | 20× | Music & Radio |
| Corona (band) | 3.88× | Music & Radio |
| Unique Gifts | 2.14× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.58 |
| DIY Mentality | THRILL | 1.43 |
| Sports Activity | POWER | 1.41 |
| Design Affinity | PREMIUM | 1.41 |
| Tradition | CONSERVATISM | 1.39 |
| LGBTQ+ Identity | OPEN | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| Italy | 22.1% |
| United States | 20.0% |
| Japan | 11.4% |
See Pinocchio audiences in other countries
More Literature audiences in Germany
- Bubbles (The Wire) (6,973,525)
- banks (3,753,523)
- Juliet (3,355,041)
- Mary Poppins (character) (2,168,568)
- J.D. (Scrubs) (2,141,750)
Frequently asked questions
How many fans does Pinocchio have in Germany?
Pinocchio has an estimated audience of 351,323 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Pinocchio fans?
57.5% of Pinocchio fans are female, 42.5% are male, with an average age of 31.8 years.
Which brands do Pinocchio fans like most?
Pinocchio fans show strongest brand affinity for Google Analytics (17.82×), Alaska (20×), and Icon (magazine) (12.38×) over the country average.
Where do Pinocchio fans live in Germany?
Pinocchio fans in Germany are most concentrated in Nordrhein-Westfalen (reach 118,599), Bayern (reach 67,790), and Baden-Württemberg (reach 57,868). These three regions account for the largest share of the active audience.
What other brands do Pinocchio fans also like?
Beyond Pinocchio itself, the audience over-indexes on Alaska (20×), Icon (magazine) (12.38×), Tuscany (20×), and Sailor (20×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Pinocchio. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.