La Gazzetta dello Sport Audience in Germany

La Gazzetta dello Sport logo

La Gazzetta dello Sport has an estimated audience of 616,466 people in Germany. 27.4% are female, 72.6% are male, average age 30.9. Top regions: Baden-Württemberg, Nordrhein-Westfalen, Bayern. Top brand affinities: gazzetta.gr, Proto Thema, Borussia Dortmund, DFB-Pokal, RB Leipzig.

The average La Gazzetta dello Sport fan in Germany is 30.9 years old, more male, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Nordrhein-Westfalen, Bayern. Top brand affinities include gazzetta.gr, Proto Thema, Borussia Dortmund, with strongest over-indexing on gazzetta.gr (102.24× the country average). Demographically, the La Gazzetta dello Sport audience skews more male with an average age of 30.9, and over-indexes on personality traits such as DIY Mentality, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Website / Newspaper / Magazine · Subtype: Newspaper

Demographics of La Gazzetta dello Sport fans

Demographic split for La Gazzetta dello Sport audience in Germany
MetricValue
Female27.4%
Male72.6%
Average age30.9
Estimated audience size616,466

Audience persona

The typical La Gazzetta dello Sport fan in Germany is more male, around 30.9 years old, with strong DIY Mentality tendencies and a notable affinity for gazzetta.gr.

Top regions in Germany

Top regions ranked by reach for La Gazzetta dello Sport in Germany
RegionReachAffinity
Baden-Württemberg203,9892.43×
Nordrhein-Westfalen183,9821.36×
Bayern144,2331.46×
Hessen73,3191.56×
Rheinland-Pfalz53,7371.74×
Niedersachsen51,7240.86×
Berlin33,6001.22×
Saarland13,2441.75×
Brandenburg11,6790.61×
Hamburg10,1730.73×
Schleswig-Holstein9,8290.44×
Thüringen8,7670.56×
Sachsen5,6960.19×
Bremen3,9670.75×
Sachsen-Anhalt3,1670.2×
Mecklenburg-Vorpommern1,6490.14×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for La Gazzetta dello Sport audience
BrandAffinityCategory
gazzetta.gr102.24×News
Proto Thema44.44×News
Borussia Dortmund3.43×Sports
DFB-Pokal9.35×Sports
RB Leipzig7.31×Sports
Paris Saint-Germain Féminines12.6×Sports
SC Freiburg8.77×Sports
F.C. Hansa Rostock7.88×Sports
Serie A6.82×Sports
2. Bundesliga4.38×Sports
Hertha BSC6.57×Sports
FIFA World Cup3.4×Sports
Italy national football team13.68×Sports
Juventus F.C.6.77×Sports
Germany2.47×Travel & Leisure
1. FC Union Berlin9.54×Sports
Transfermarkt4.25×Sports
Telegram6.27×Internet & Social Media
1. FC Nürnberg8.77×Sports
VfL Wolfsburg8.05×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by La Gazzetta dello Sport audience
TraitClusterScore
DIY MentalityTHRILL1.38
Luxury OrientationPREMIUM1.36
Sports ActivityPOWER1.35
MindfulnessBALANCE1.3
Risk AppetiteTHRILL1.28
SpiritualityBALANCE1.2

Worldwide distribution

Worldwide audience distribution share by country for La Gazzetta dello Sport
CountryShare
Italy71.9%
United States4.0%
Germany2.5%

See La Gazzetta dello Sport audiences in other countries

More Newspaper audiences in Germany

Frequently asked questions

How many fans does La Gazzetta dello Sport have in Germany?

La Gazzetta dello Sport has an estimated audience of 616,466 people in Germany, concentrated in Baden-Württemberg and Nordrhein-Westfalen.

What is the gender split and age of La Gazzetta dello Sport fans?

27.4% of La Gazzetta dello Sport fans are female, 72.6% are male, with an average age of 30.9 years.

Which brands do La Gazzetta dello Sport fans like most?

La Gazzetta dello Sport fans show strongest brand affinity for gazzetta.gr (102.24×), Proto Thema (44.44×), and Borussia Dortmund (3.43×) over the country average.

Where do La Gazzetta dello Sport fans live in Germany?

La Gazzetta dello Sport fans in Germany are most concentrated in Baden-Württemberg (reach 203,989), Nordrhein-Westfalen (reach 183,982), and Bayern (reach 144,233). These three regions account for the largest share of the active audience.

What other brands do La Gazzetta dello Sport fans also like?

Beyond La Gazzetta dello Sport itself, the audience over-indexes on Proto Thema (44.44×), Borussia Dortmund (3.43×), DFB-Pokal (9.35×), and RB Leipzig (7.31×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for La Gazzetta dello Sport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.