Rascasse Audience Intelligence

La Gazzetta dello Sport Audience in Germany

A data profile of the people who buy, follow and care about La Gazzetta dello Sport in Germany — modelled from more than twelve digital signal sources. La Gazzetta dello Sport has an estimated audience of 624,721 people in Germany.

The average La Gazzetta dello Sport fan in Germany is 30.9 years old, more male, and lives primarily in Baden-Württemberg.

The audience is concentrated in Baden-Württemberg, Nordrhein-Westfalen, Bayern.

Top brand affinities include gazzetta.gr, Proto Thema, DFB-Pokal, with strongest over-indexing on gazzetta.gr (102.24× the country average).

Demographically, the La Gazzetta dello Sport audience skews more male with an average age of 30.9, and over-indexes on personality traits such as Price Sensitivity, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical La Gazzetta dello Sport fan in Germany is more male, around 30.9 years old, with strong Price Sensitivity tendencies and a notable affinity for gazzetta.gr.

Category: Sports · Type: Website / Newspaper / Magazine · Subtype: Newspaper

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the La Gazzetta dello Sport profile in Germany.

Audience size
625K
in Germany
Gender
27.4%
72.6% male
Age
30.9
average years
Country rank
#9772
Website / Newspaper / Magazine in Germany
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of La Gazzetta dello Sport

27.4% are female, 72.6% are male, average age 30.9.

Fig. 02

Gender split

27.4%
Female
72.6%
Male
Demographic split for La Gazzetta dello Sport audience in Germany
MetricValue
Female27.4%
Male72.6%
Average age30.9
Estimated audience size624,721
Fig. 03

Age distribution

Ø 30.9
average years
Age distribution of the La Gazzetta dello Sport audience in Germany
Age bracketShare%
16-1938%
20-2928%
30-3916%
40-4912%
50+6%
Fig. 04

Worldwide distribution

2.5%

of the worldwide La Gazzetta dello Sport audience comes from Germany.

Worldwide audience distribution share by country for La Gazzetta dello Sport
CountryShare
Italy71.8%
United States4.0%
Germany2.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the La Gazzetta dello Sport audience in Germany is strongest.

Fig. 05

Top regions by affinity

La Gazzetta dello Sport fans by region: top regions in Germany
#RegionReachAffinity×
01Baden-Württemberg~200K2.36×
02Rheinland-Pfalz~50K1.77×
03Saarland~10K1.74×
04Hessen~70K1.53×
05Bayern~100K1.43×
06Nordrhein-Westfalen~200K1.34×
07Berlin~30K1.15×
08Bremen~5K0.88×
09Niedersachsen~50K0.86×
10Hamburg~10K0.75×
11Brandenburg~10K0.63×
12Thüringen~9K0.57×
13Schleswig-Holstein~10K0.49×
14Mecklenburg-Vorpommern~4K0.32×
15Sachsen-Anhalt~5K0.31×
16Sachsen~8K0.25×
Fig. 06

Affinity by region

Affinity by region — La Gazzetta dello Sport, Germany
0.25×1.00×2.36×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the La Gazzetta dello Sport audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for La Gazzetta dello Sport audience
#·InterestCategoryAffinity×
01gazzetta.grNews102.24×
02Proto ThemaNews44.44×
03Italy national football teamSports13.68×
04Paris Saint-Germain FémininesSports12.60×
05Fortuna DüsseldorfSports10.02×
061. FC Union BerlinSports9.54×
071. FSV Mainz 05Sports9.37×
08DFB-PokalSports9.35×
09SC FreiburgSports8.77×
10VfL WolfsburgSports8.05×
11F.C. Hansa RostockSports7.88×
12RB LeipzigSports7.31×
13Serie ASports6.82×
14Juventus F.C.Sports6.77×
15Hertha BSCSports6.57×
16TelegramInternet & Social Media6.27×
172. BundesligaSports4.38×
18Borussia DortmundSports3.43×
19FIFA World CupSports3.40×
20GermanyTravel & Leisure2.47×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the La Gazzetta dello Sport audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by La Gazzetta dello Sport audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM2.18×
Career OrientationPOWER2.05×
Risk AppetiteTHRILL1.63×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by La Gazzetta dello Sport audience · Rather not
TraitClusterDeviationScore
IndividualismJOY0.58×
SustainabilityBALANCE0.63×
Convenience OrientationPREMIUM0.68×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does La Gazzetta dello Sport have in Germany?

La Gazzetta dello Sport has an estimated audience of 624,721 people in Germany, concentrated in Baden-Württemberg and Nordrhein-Westfalen.

02

What is the gender split and age of La Gazzetta dello Sport fans?

27.4% of La Gazzetta dello Sport fans are female, 72.6% are male, with an average age of 30.9 years.

03

Which brands do La Gazzetta dello Sport fans like most?

La Gazzetta dello Sport fans show strongest brand affinity for gazzetta.gr (102.24×), Proto Thema (44.44×), and DFB-Pokal (9.35×) over the country average.

04

Where do La Gazzetta dello Sport fans live in Germany?

La Gazzetta dello Sport fans in Germany are most concentrated in Baden-Württemberg (reach ~200K), Nordrhein-Westfalen (reach ~200K), and Bayern (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do La Gazzetta dello Sport fans also like?

Beyond La Gazzetta dello Sport itself, the audience over-indexes on Proto Thema (44.44×), DFB-Pokal (9.35×), Fortuna Düsseldorf (10.02×), and RB Leipzig (7.31×) compared to the Germany average.

Appendix

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How to read this data

Audience size is the estimated number of people in Germany who actively search for La Gazzetta dello Sport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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