Poet Audience in Germany

Demographics of Poet fans

Audience persona

The typical Poet fan in Germany is more female, around 32.7 years old, with strong Pet Ownership tendencies and a notable affinity for Western Union.

Top regions in Germany

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Worldwide distribution

See Poet audiences in other countries

• Poet — United States
• Poet — United Kingdom
• Poet — France
• Poet — Italy
• Poet — Spain
• Poet — Brazil
• Poet — Japan
• Poet — South Korea
• Poet — India

More Literature audiences in Germany

• Food and drink (39,623,635)
• Entertainment (39,502,829)
• Business and industry (39,157,865)
• Shopping and fashion (38,134,645)
• Arts and music (37,163,288)

Frequently asked questions

How many fans does Poet have in Germany?

Poet has an estimated audience of 1,395,734 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Poet fans?

70.7% of Poet fans are female, 29.3% are male, with an average age of 32.7 years.

Which brands do Poet fans like most?

Poet fans show strongest brand affinity for Western Union (5.58×), Hannah Arendt (13.15×), and Nina Chuba (6.13×) over the country average.

Where do Poet fans live in Germany?

Poet fans in Germany are most concentrated in Nordrhein-Westfalen (reach 306,464), Bayern (reach 227,231), and Baden-Württemberg (reach 192,427). These three regions account for the largest share of the active audience.

What other brands do Poet fans also like?

Beyond Poet itself, the audience over-indexes on Hannah Arendt (13.15×), Nina Chuba (6.13×), Tagesschau (2.45×), and Italo disco (10.5×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Poet. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.