Rascasse Audience Intelligence

Psyche (psychology) Audience in Germany

A data profile of the people who buy, follow and care about Psyche (psychology) in Germany — modelled from more than twelve digital signal sources. Psyche (psychology) has an estimated audience of 579,288 people in Germany.

#4325among Topic in Germany#309in Health

The average Psyche (psychology) fan in Germany is 43.9 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Essence, Tagesschau, Kurt Cobain, with strongest over-indexing on Essence (25.93× the country average).

Demographically, the Psyche (psychology) audience skews more female with an average age of 43.9, and over-indexes on personality traits such as Mindfulness, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Psyche (psychology) fan in Germany is more female, around 43.9 years old, with strong Mindfulness tendencies and a notable affinity for Essence.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Psyche (psychology) profile in Germany.

Audience size
579K
in Germany
Gender
78.3%♀
21.7% male
Age
43.9
average years
Country rank
#10413
Topic in Germany
Fig. 01

Search interest · 12-month trend

-55%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Psyche (psychology) fans

78.3% are female, 21.7% are male, average age 43.9.

Fig. 02

Gender split

78.3%
Female
21.7%
Male
Demographic split for Psyche (psychology) audience in Germany
MetricValue
Female78.3%
Male21.7%
Average age43.9
Estimated audience size579,288
Fig. 03

Age distribution

Ø 43.9
average years
Age distribution of the Psyche (psychology) audience in Germany
Age bracketShare%
16-198%
20-2914%
30-3922%
40-4932%
50+23%
Fig. 04

Worldwide distribution

7.2%

of the worldwide Psyche (psychology) audience comes from Germany.

Worldwide audience distribution share by country for Psyche (psychology)
CountryShare
United States27.0%
Italy11.5%
Germany7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Psyche (psychology) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Psyche (psychology) fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~20K1.15×
02Sachsen~30K1.10×
03Mecklenburg-Vorpommern~10K1.10×
04Rheinland-Pfalz~30K1.09×
05Brandenburg~20K1.09×
06Niedersachsen~60K1.06×
07Nordrhein-Westfalen~100K1.05×
08Thüringen~20K1.05×
09Schleswig-Holstein~20K1.00×
10Saarland~7K0.99×
11Berlin~30K0.98×
12Hessen~40K0.94×
13Hamburg~10K0.90×
14Bremen~4K0.88×
15Bayern~80K0.83×
16Baden-Württemberg~60K0.81×
Fig. 06

Affinity by region

Affinity by region — Psyche (psychology), Germany
0.81×1.00×1.15×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Psyche (psychology) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Psyche (psychology) audience
#·InterestCategoryAffinity×
01EssenceBeauty & Wellness25.93×
02Pierre FranckhMovies & TV23.52×
03Creedence Clearwater RevivalMusic & Radio20.00×
04Patti SmithMusic & Radio20.00×
05Paulo CoelhoLiterature20.00×
06Beth HartMusic & Radio20.00×
07Jeff BeckMusic & Radio20.00×
08Blood vesselHealth19.57×
09Gut floraHealth16.97×
10Kate BushMusic & Radio15.92×
11Smyths Toys SuperstoresShopping15.26×
12IGNMovies & TV15.03×
13Kurt CobainMusic & Radio14.30×
14Axl RoseMusic & Radio12.61×
15Alice Cooper (band)Music & Radio12.16×
16Chester BenningtonMusic & Radio11.05×
17David GilmourMusic & Radio10.75×
18Jack WhiteMovies & TV8.27×
19TagesschauMovies & TV3.73×
20FocusNews3.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Psyche (psychology) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Psyche (psychology) audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE2.69×
IndividualismJOY2.23×
SpiritualityBALANCE2.04×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Psyche (psychology) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.47×
DIY MentalityTHRILL0.83×
PatriotismCONSERVATISM0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Psyche (psychology) have in Germany?

Psyche (psychology) has an estimated audience of 579,288 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Psyche (psychology) fans?

78.3% of Psyche (psychology) fans are female, 21.7% are male, with an average age of 43.9 years.

03

Which brands do Psyche (psychology) fans like most?

Psyche (psychology) fans show strongest brand affinity for Essence (25.93×), Tagesschau (3.73×), and Kurt Cobain (14.3×) over the country average.

04

Where do Psyche (psychology) fans live in Germany?

Psyche (psychology) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Psyche (psychology) fans also like?

Beyond Psyche (psychology) itself, the audience over-indexes on Tagesschau (3.73×), Kurt Cobain (14.3×), Kate Bush (15.92×), and Creedence Clearwater Revival (20×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in Germany

See Psyche (psychology) audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Psyche (psychology). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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