Psyche (psychology) Audience in Germany
Psyche (psychology) has an estimated audience of 579,288 people in Germany. 78.3% are female, 21.7% are male, average age 43.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: KLIX (AM), Rossmann, Israel, Progressive rock, Goosebumps (film).
The average Psyche (psychology) fan in Germany is 43.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include KLIX (AM), Rossmann, Israel, with strongest over-indexing on KLIX (AM) (7.07× the country average). Demographically, the Psyche (psychology) audience skews more female with an average age of 43.9, and over-indexes on personality traits such as Mindfulness, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Health · Type: Topic
Demographics of Psyche (psychology) fans
| Metric | Value |
|---|---|
| Female | 78.3% |
| Male | 21.7% |
| Average age | 43.9 |
| Estimated audience size | 579,288 |
Audience persona
The typical Psyche (psychology) fan in Germany is more female, around 43.9 years old, with strong Mindfulness tendencies and a notable affinity for KLIX (AM).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 136,710 | 1.08× |
| Bayern | 79,177 | 0.85× |
| Baden-Württemberg | 67,853 | 0.86× |
| Niedersachsen | 61,230 | 1.09× |
| Hessen | 42,244 | 0.96× |
| Rheinland-Pfalz | 32,021 | 1.1× |
| Sachsen | 31,387 | 1.1× |
| Berlin | 26,940 | 1.04× |
| Schleswig-Holstein | 20,487 | 0.98× |
| Brandenburg | 19,447 | 1.08× |
| Sachsen-Anhalt | 16,828 | 1.12× |
| Thüringen | 14,793 | 1× |
| Hamburg | 11,998 | 0.92× |
| Mecklenburg-Vorpommern | 11,775 | 1.06× |
| Saarland | 6,662 | 0.94× |
| Bremen | 4,018 | 0.81× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| KLIX (AM) | 7.07× | Music & Radio |
| Rossmann | 1.86× | Shopping |
| Israel | 4.29× | Travel & Leisure |
| Progressive rock | 3.12× | Music & Radio |
| Goosebumps (film) | 17.34× | Movies & TV |
| Goes | 1.72× | Travel & Leisure |
| Hormones: The Series | 14.7× | Movies & TV |
| Home Office | 1.7× | Business & Career |
| Artistic inspiration | 1.69× | Arts & Culture |
| Home Delivery | 3.7× | Food & Beverages |
| Brunello Cucinelli | 6.19× | Fashion & Accessoires |
| Esra Erol | 7.05× | Movies & TV |
| Samanyolu Haber | 5.22× | Movies & TV |
| Time (magazine) | 2.23× | News |
| JibJab | 13.89× | Internet & Social Media |
| Pillow | 1.58× | Home & Garden |
| Wim Hof | 6.83× | Sports |
| Mothercare | 1.92× | Kids & Family |
| Collectable | 1.58× | Kids & Family |
| Jack White | 1.88× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 2.14 |
| Pet Ownership | JOY | 1.93 |
| LGBTQ+ Identity | OPEN | 1.8 |
| Healthy Lifestyle | BALANCE | 1.72 |
| Individualism | JOY | 1.59 |
| Sports Activity | POWER | 1.56 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 27.0% |
| Italy | 11.5% |
| Germany | 7.2% |
See Psyche (psychology) audiences in other countries
More Health audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Psyche (psychology) have in Germany?
Psyche (psychology) has an estimated audience of 579,288 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Psyche (psychology) fans?
78.3% of Psyche (psychology) fans are female, 21.7% are male, with an average age of 43.9 years.
Which brands do Psyche (psychology) fans like most?
Psyche (psychology) fans show strongest brand affinity for KLIX (AM) (7.07×), Rossmann (1.86×), and Israel (4.29×) over the country average.
Where do Psyche (psychology) fans live in Germany?
Psyche (psychology) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 136,710), Bayern (reach 79,177), and Baden-Württemberg (reach 67,853). These three regions account for the largest share of the active audience.
What other brands do Psyche (psychology) fans also like?
Beyond Psyche (psychology) itself, the audience over-indexes on Rossmann (1.86×), Israel (4.29×), Progressive rock (3.12×), and Goosebumps (film) (17.34×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Psyche (psychology). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.