Gut flora Audience in Germany
Gut flora has an estimated audience of 285,550 people in Germany. 75.2% are female, 24.8% are male, average age 45.3. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Psychological well-being, Human gastrointestinal tract, Perenterol, James Rollins, Probiotic.
The average Gut flora fan in Germany is 45.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Psychological well-being, Human gastrointestinal tract, Perenterol, with strongest over-indexing on Psychological well-being (198.86× the country average). Demographically, the Gut flora audience skews more female with an average age of 45.3, and over-indexes on personality traits such as Healthy Lifestyle, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Health · Type: Topic
Demographics of Gut flora fans
| Metric | Value |
|---|---|
| Female | 75.2% |
| Male | 24.8% |
| Average age | 45.3 |
| Estimated audience size | 285,550 |
Audience persona
The typical Gut flora fan in Germany is more female, around 45.3 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Psychological well-being.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 77,198 | 1.24× |
| Baden-Württemberg | 54,784 | 1.41× |
| Bayern | 51,298 | 1.12× |
| Niedersachsen | 31,447 | 1.13× |
| Hessen | 25,792 | 1.19× |
| Rheinland-Pfalz | 16,644 | 1.16× |
| Berlin | 13,941 | 1.09× |
| Schleswig-Holstein | 9,125 | 0.89× |
| Brandenburg | 7,600 | 0.86× |
| Hamburg | 7,513 | 1.16× |
| Sachsen | 6,734 | 0.48× |
| Thüringen | 5,961 | 0.82× |
| Sachsen-Anhalt | 4,848 | 0.66× |
| Mecklenburg-Vorpommern | 4,507 | 0.83× |
| Saarland | 3,706 | 1.06× |
| Bremen | 2,234 | 0.91× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Psychological well-being | 198.86× | Health |
| Human gastrointestinal tract | 81.12× | Health |
| Perenterol | 28.78× | Health |
| James Rollins | 147.54× | Literature |
| Probiotic | 19.44× | Health |
| Shop Apotheke | 5.52× | Shopping |
| Vitamin D | 7.62× | Health |
| Digestion | 15.18× | Health |
| Small intestine | 39.39× | Health |
| Buscopan | 9.25× | Health |
| Traditional Chinese medicine | 16.61× | Business & Career |
| Sunday Natural | 5.87× | Health |
| Psyche (psychology) | 16.97× | Health |
| Gala | 3.18× | News |
| Life extension | 7.11× | Health |
| Insônia | 39.39× | Travel & Leisure |
| Therapy | 3.71× | Health |
| Wobenzym | 12.89× | Health |
| Arthritis awareness | 9.97× | Health |
| Homeopathy | 15.87× | Health |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Healthy Lifestyle | BALANCE | 2.16 |
| Pet Ownership | JOY | 1.76 |
| Mindfulness | BALANCE | 1.58 |
| Sports Activity | POWER | 1.58 |
| LGBTQ+ Identity | OPEN | 1.33 |
| Family Orientation | CONSERVATISM | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 33.1% |
| Ukraine | 8.4% |
| Australia | 5.5% |
See Gut flora audiences in other countries
More Health audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Gut flora have in Germany?
Gut flora has an estimated audience of 285,550 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Gut flora fans?
75.2% of Gut flora fans are female, 24.8% are male, with an average age of 45.3 years.
Which brands do Gut flora fans like most?
Gut flora fans show strongest brand affinity for Psychological well-being (198.86×), Human gastrointestinal tract (81.12×), and Perenterol (28.78×) over the country average.
Where do Gut flora fans live in Germany?
Gut flora fans in Germany are most concentrated in Nordrhein-Westfalen (reach 77,198), Baden-Württemberg (reach 54,784), and Bayern (reach 51,298). These three regions account for the largest share of the active audience.
What other brands do Gut flora fans also like?
Beyond Gut flora itself, the audience over-indexes on Human gastrointestinal tract (81.12×), Perenterol (28.78×), James Rollins (147.54×), and Probiotic (19.44×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Gut flora. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.