Rascasse Audience Intelligence

The Last Unicorn (film) Audience in Germany

A data profile of the people who buy, follow and care about The Last Unicorn (film) in Germany — modelled from more than twelve digital signal sources. The Last Unicorn (film) has an estimated audience of 474,716 people in Germany.

The average The Last Unicorn (film) fan in Germany is 44.4 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Beetlejuice, Scooby-Doo, Austin Powers (film series), with strongest over-indexing on Beetlejuice (79.8× the country average).

Demographically, the The Last Unicorn (film) audience skews more female with an average age of 44.4, and over-indexes on personality traits such as Extroversion, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical The Last Unicorn (film) fan in Germany is more female, around 44.4 years old, with strong Extroversion tendencies and a notable affinity for Beetlejuice.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Fantasy

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Last Unicorn (film) profile in Germany.

Audience size
475K
in Germany
Gender
70.7%
29.3% male
Age
44.4
average years
Country rank
#12263
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-0%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The Last Unicorn (film) viewers

70.7% are female, 29.3% are male, average age 44.4.

Fig. 02

Gender split

70.7%
Female
29.3%
Male
Demographic split for The Last Unicorn (film) audience in Germany
MetricValue
Female70.7%
Male29.3%
Average age44.4
Estimated audience size474,716
Fig. 03

Age distribution

Ø 44.4
average years
Age distribution of the The Last Unicorn (film) audience in Germany
Age bracketShare%
16-1911%
20-2912%
30-3920%
40-4927%
50+30%
Fig. 04

Worldwide distribution

31.2%

of the worldwide The Last Unicorn (film) audience comes from Germany.

Worldwide audience distribution share by country for The Last Unicorn (film)
CountryShare
United States46.9%
Germany31.2%
Canada6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Last Unicorn (film) audience in Germany is strongest.

Fig. 05

Top regions by affinity

The Last Unicorn (film) fans by region: top regions in Germany
#RegionReachAffinity×
01Thüringen~10K1.16×
02Sachsen-Anhalt~10K1.12×
03Brandenburg~20K1.08×
04Sachsen~20K1.07×
05Rheinland-Pfalz~20K1.05×
06Nordrhein-Westfalen~100K1.04×
07Schleswig-Holstein~20K1.03×
08Saarland~6K1.02×
09Niedersachsen~50K1.00×
10Berlin~20K1.00×
11Bayern~70K0.99×
12Hamburg~10K0.97×
13Bremen~4K0.95×
14Baden-Württemberg~60K0.91×
15Hessen~30K0.90×
16Mecklenburg-Vorpommern~7K0.83×
Fig. 06

Affinity by region

Affinity by region — The Last Unicorn (film), Germany
0.83×1.00×1.16×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The Last Unicorn (film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The Last Unicorn (film) audience
#·InterestCategoryAffinity×
01Shrek The MusicalMusic & Radio212.34×
02Descendants (2015 film)Movies & TV116.35×
03Bugs BunnyLiterature108.70×
04Austin Powers (film series)Movies & TV99.68×
05Scooby-DooMovies & TV80.34×
06BeetlejuiceMovies & TV79.80×
07Dollar TreeShopping74.38×
08Ghostbusters (franchise)Movies & TV73.90×
09GarfieldMovies & TV68.78×
10School of RockMovies & TV47.31×
11Wreck-It RalphMovies & TV46.50×
12Night at the MuseumMovies & TV46.10×
13Mickey Mouse ClubhouseMovies & TV43.74×
14Despicable MeMovies & TV40.08×
15Wizards of Waverly PlaceMovies & TV36.46×
16Hotel TransylvaniaMovies & TV30.71×
17Alvin and the ChipmunksMusic & Radio30.62×
18Kung Fu PandaMovies & TV30.62×
19Circus KroneTravel & Leisure20.33×
20Bob the BuilderMovies & TV18.66×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The Last Unicorn (film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by The Last Unicorn (film) audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL2.31×
Pet OwnershipJOY1.55×
Community OrientationOPEN1.40×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by The Last Unicorn (film) audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.61×
Sports ActivityPOWER0.74×
Luxury OrientationPREMIUM0.75×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does The Last Unicorn (film) have in Germany?

The Last Unicorn (film) has an estimated audience of 474,716 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of The Last Unicorn (film) viewers?

70.7% of The Last Unicorn (film) fans are female, 29.3% are male, with an average age of 44.4 years.

03

Which brands do The Last Unicorn (film) fans like most?

The Last Unicorn (film) fans show strongest brand affinity for Beetlejuice (79.8×), Scooby-Doo (80.34×), and Austin Powers (film series) (99.68×) over the country average.

04

Where do The Last Unicorn (film) fans live in Germany?

The Last Unicorn (film) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~70K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do The Last Unicorn (film) fans also like?

Beyond The Last Unicorn (film) itself, the audience over-indexes on Scooby-Doo (80.34×), Austin Powers (film series) (99.68×), Descendants (2015 film) (116.35×), and Ghostbusters (franchise) (73.9×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for The Last Unicorn (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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