Hotel Transylvania Audience in Germany
Hotel Transylvania has an estimated audience of 501,846 people in Germany. 53.8% are female, 46.2% are male, average age 35.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Scooby-Doo, Ice Age (franchise), Flushed Away, Barbie, Garfield.
The average Hotel Transylvania fan in Germany is 35.7 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Scooby-Doo, Ice Age (franchise), Flushed Away, with strongest over-indexing on Scooby-Doo (42.35× the country average). Demographically, the Hotel Transylvania audience skews balanced with an average age of 35.7, and over-indexes on personality traits such as Family Orientation, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Hotel Transylvania fans
| Metric | Value |
|---|---|
| Female | 53.8% |
| Male | 46.2% |
| Average age | 35.7 |
| Estimated audience size | 501,846 |
Audience persona
The typical Hotel Transylvania fan in Germany is balanced, around 35.7 years old, with strong Family Orientation tendencies and a notable affinity for Scooby-Doo.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 118,464 | 1.08× |
| Bayern | 86,439 | 1.07× |
| Baden-Württemberg | 69,665 | 1.02× |
| Niedersachsen | 51,237 | 1.05× |
| Hessen | 39,301 | 1.03× |
| Rheinland-Pfalz | 26,120 | 1.04× |
| Sachsen | 24,794 | 1.01× |
| Berlin | 21,326 | 0.95× |
| Schleswig-Holstein | 16,880 | 0.94× |
| Brandenburg | 15,482 | 0.99× |
| Thüringen | 14,081 | 1.1× |
| Sachsen-Anhalt | 13,390 | 1.03× |
| Hamburg | 10,626 | 0.94× |
| Mecklenburg-Vorpommern | 8,830 | 0.92× |
| Saarland | 5,902 | 0.96× |
| Bremen | 3,769 | 0.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Scooby-Doo | 42.35× | Movies & TV |
| Ice Age (franchise) | 82.21× | Movies & TV |
| Flushed Away | 111.1× | Movies & TV |
| Barbie | 17.35× | Movies & TV |
| Garfield | 88.81× | Movies & TV |
| Power Rangers (film) | 78.8× | Movies & TV |
| Snow Leopard Trust | 2384.62× | Pets & Animals |
| Nanny McPhee | 83.68× | Movies & TV |
| The Croods | 109.6× | Movies & TV |
| Caillou | 64.79× | Movies & TV |
| Casper (film) | 98.79× | Movies & TV |
| The Lorax (film) | 159.24× | Movies & TV |
| Beetlejuice | 21.17× | Movies & TV |
| Alvin and the Chipmunks | 57.31× | Music & Radio |
| Shaun the Sheep | 49.15× | Movies & TV |
| Megamind | 58.06× | Movies & TV |
| Scary Movie (film series) | 37.58× | Movies & TV |
| Visual kei | 19.26× | Music & Radio |
| Wild Kratts | 116.12× | Movies & TV |
| Beethoven (film) | 40.11× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.4 |
| Extroversion | THRILL | 1.31 |
| Indulgence | JOY | 1.29 |
| LGBTQ+ Identity | OPEN | 1.25 |
| Convenience Orientation | PREMIUM | 1.24 |
| Creativity | OPEN | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.3% |
| Brazil | 5.4% |
| Mexico | 5.3% |
See Hotel Transylvania audiences in other countries
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Frequently asked questions
How many fans does Hotel Transylvania have in Germany?
Hotel Transylvania has an estimated audience of 501,846 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Hotel Transylvania fans?
53.8% of Hotel Transylvania fans are female, 46.2% are male, with an average age of 35.7 years.
Which brands do Hotel Transylvania fans like most?
Hotel Transylvania fans show strongest brand affinity for Scooby-Doo (42.35×), Ice Age (franchise) (82.21×), and Flushed Away (111.1×) over the country average.
Where do Hotel Transylvania fans live in Germany?
Hotel Transylvania fans in Germany are most concentrated in Nordrhein-Westfalen (reach 118,464), Bayern (reach 86,439), and Baden-Württemberg (reach 69,665). These three regions account for the largest share of the active audience.
What other brands do Hotel Transylvania fans also like?
Beyond Hotel Transylvania itself, the audience over-indexes on Ice Age (franchise) (82.21×), Flushed Away (111.1×), Barbie (17.35×), and Garfield (88.81×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Hotel Transylvania. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.